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PLUS: What do we build next?=C2=A0
Virgin StartUp Newsletter
** Your latest update from Virgin StartUp!
------------------------------------------------------------
https://www.virginstartup.org/news/launched-lockdown-paterson-and-hill?utm=
_source=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c961e4c8-EMAIL_CAMPAI=
GN_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85f1ae8e8-26c=
961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID]
** Launching a business while home schooling =F0=9F=91=80
------------------------------------------------------------
Launching a business can be stressful. Now imagine doing it while home sch=
ooling two children and trying to maintain an additional income during a g=
lobal pandemic.
That=E2=80=99s the situation friends Arabella Hill and Flavia Paterson fou=
nd themselves in during the coronavirus lockdown.
Having done all the legwork=2C the co-founders were ready to officially la=
unch their sustainable clothing brand=2C Paterson and Hill (https://www.vi=
rginstartup.org/news/launched-lockdown-paterson-and-hill?utm_source=3DVirg=
in+StartUp+Newsletter&utm_campaign=3D26c961e4c8-EMAIL_CAMPAIGN_2019_11_05_=
10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID]) =2C at the Chelsea Flowe=
r Show in May=2C which was promptly cancelled due to the virus.
But=2C with the help of a Start Up Loan from Virgin StartUp=2C the pair we=
re able to quickly shift their focus towards a marketing drive.
Arabella said:
"There have been so many challenges for us. Working remotely has been very=
hard as we have had to do fit sessions on Zoom=2C which is far from perfe=
ct.
"We have been having to share prototypes by mail=2C which then=2C in one c=
ase=2C got lost for weeks. We have also experienced delays in many aspects=
of the manufacturing as workforces are reduced and now backlogs are build=
ing up for manufactures.
=E2=80=9COn top of the issues facing Paterson and Hill=2C Flavia was worki=
ng out of her bedroom and home schooling two children=2C whilst managing h=
er consultancy business. I was trying to keep an income coming in from my=
garden design business=2C whilst supply chains were in complete chaos.=E2=
=80=9D
We talk to Arabella about overcoming these challenges over on our latest L=
aunched in Lockdown blog (https://www.virginstartup.org/news/launched-lock=
down-paterson-and-hill?utm_source=3DVirgin+StartUp+Newsletter&utm_campaign=
=3D26c961e4c8-EMAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&utm_medium=3Demail&u=
tm_term=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_e=
id=3D[UNIQID]) =2C where we also chat about how the lockdown could actual=
ly work in their favour long-term.
READ MORE (https://www.virginstartup.org/news/launched-lockdown-paterson-a=
nd-hill?utm_source=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c961e4c8-E=
MAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85=
f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID])
https://www.virginstartup.org/how-to/shape-your-brand-story-answering-thes=
e-six-questions?utm_source=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c9=
61e4c8-EMAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=
=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[=
UNIQID]
** Shape your brand's story =F0=9F=93=A3
------------------------------------------------------------
Pinterest=E2=80=99s Global Creative Director=2C James Hurst=2C joined our=
expert panel at our latest online MeetUp to help answer the age-old marke=
ting dilemma: How to tell your startup story.
Giving his unique insight into the businesses =E2=80=93 large and small=
=E2=80=93 he=E2=80=99s worked with over the years=2C James spoke about ho=
w to bring a brand to life.
He says startups should ask themselves six questions (https://www.virginst=
artup.org/how-to/shape-your-brand-story-answering-these-six-questions?utm_=
source=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c961e4c8-EMAIL_CAMPAIG=
N_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85f1ae8e8-26c9=
61e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID]) to help the=
m shape their own individual stories:
1. What is the company and why did we start it?
2. What does the company culture enable? And what does it prohibit?
3. Who is our community? Where do they hang out and what do they do?
4. What are the contextual drivers that impact the brand? What technologic=
al things could change and what does that mean for us?
5. How is (and should) the categories be defined? What are the category co=
des that we need to understand and how do we fit into that?
6. Who is the competition and how does that evolve if we retune the propos=
ition of the brand or the offering? If we tweak the business a little=2C w=
ould we run into a giant we couldn=E2=80=99t take on?
Read more insight from James over on our latest blog (https://www.virginst=
artup.org/how-to/shape-your-brand-story-answering-these-six-questions?utm_=
source=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c961e4c8-EMAIL_CAMPAIG=
N_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85f1ae8e8-26c9=
61e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID]) .
READ MORE (https://www.virginstartup.org/how-to/shape-your-brand-story-ans=
wering-these-six-questions?utm_source=3DVirgin+StartUp+Newsletter&utm_camp=
aign=3D26c961e4c8-EMAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&utm_medium=3Dema=
il&utm_term=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&=
mc_eid=3D[UNIQID])
https://hopin.to/events/whatdowebuildnext?ref=3Dd9d16ec121a1&utm_source=3D=
Virgin+StartUp+Newsletter&utm_campaign=3D26c961e4c8-EMAIL_CAMPAIGN_2019_11=
_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID]
** NEW! MeetUp: What do we build next?
------------------------------------------------------------
Our next digital MeetUp is taking place on 4th September.
Featuring noted futurist Tracey Follows=2C we=E2=80=99re taking a look int=
o the coming decade=2C and beyond=2C to try and chart our predictions for=
what comes next. What comes next for founders=2C for consumers=2C for bus=
iness and for the planet.
If purpose is going to be at the heart of the future of business=2C what d=
oes this mean for how we=2C as founders=2C design startups=2C brands and c=
ompanies which can thrive?
Find out by joining us at our next MeetUp on 4th September.
Our MeetUps are designed for digital and free to attend. Tickets are limit=
ed so sign up today!
GET YOUR FREE TICKET (https://hopin.to/events/whatdowebuildnext?ref=3Dd9d1=
6ec121a1&utm_source=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c961e4c8-=
EMAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d8=
5f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID]=
)
https://www.virginstartup.org/news/support-businesses-during-coronavirus?u=
tm_source=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c961e4c8-EMAIL_CAMP=
AIGN_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85f1ae8e8-2=
6c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID]
** Supporting businesses through coronavirus =E2=9D=A4=EF=B8=8F=EF=B8=8F
------------------------------------------------------------
Your latest weekly round-up of news to help you and your business through=
the coronavirus pandemic:
The government has lent more than =C2=A350bn to businesses (https://www.ci=
tyam.com/government-coronavirus-business-loans-total-nears-52bn/?utm_sourc=
e=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c961e4c8-EMAIL_CAMPAIGN_201=
9_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85f1ae8e8-26c961e4c=
8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID]) through its emer=
gency coronavirus loan schemes. At the moment=2C applications for these sc=
hemes are set to end in the next few months. The deadline for the Coronavi=
rus Business Interruption Loan Scheme currently stands at 30 September=2C=
while the Bounce Back Loans Scheme deadline is currently 4 November.
Self-employed people who have been affected by the pandemic can now apply=
for the second Self Employment Income Support Scheme grant (https://www.g=
ov.uk/government/news/million-of-self-employed-to-benefit-from-second-stag=
e-of-support-scheme?utm_source=3DVirgin+StartUp+Newsletter&utm_campaign=3D=
26c961e4c8-EMAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_=
term=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=
=3D[UNIQID]) =2C which opened this week.
With more businesses starting to reopen following lockdown=2C Sky News has=
updated its timeline for sectors and businesses which can reopen (https:/=
/news.sky.com/story/coronavirus-theatres-casinos-and-bowling-alleys-are-ba=
ck-the-full-list-of-lockdown-changes-in-england-12050138?utm_source=3DVirg=
in+StartUp+Newsletter&utm_campaign=3D26c961e4c8-EMAIL_CAMPAIGN_2019_11_05_=
10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID]) in the coming weeks.
While high streets try to return to some kind of normality=2C there has be=
en a 46% surge in new job adverts related to online sales (https://www.the=
guardian.com/business/2020/aug/13/adverts-for-jobs-related-to-internet-sal=
es-surge-by-46-in-early-august?utm_source=3DVirgin+StartUp+Newsletter&utm_=
campaign=3D26c961e4c8-EMAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&utm_medium=
=3Demail&utm_term=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c96=
1e4c8&mc_eid=3D[UNIQID]) .
Meanwhile=2C a Chinese entrepreneur is creating 2=2C000 office pods in Lon=
don (https://www.theguardian.com/business/2020/aug/13/office-pods-may-be-t=
he-answer-to-working-safely-post-covid-19?utm_source=3DVirgin+StartUp+News=
letter&utm_campaign=3D26c961e4c8-EMAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&u=
tm_medium=3Demail&utm_term=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_ci=
d=3D26c961e4c8&mc_eid=3D[UNIQID]) for post-coronavirus working environmen=
ts.
** RoundUp: Your latest news =F0=9F=93=B0
------------------------------------------------------------
This week's top five start-up stories:
=F0=9F=92=B7 How to value a startup - Small Business (https://smallbusines=
s.co.uk/start-up-valuation-investor-guide-valuing-start-up-2550875/?utm_so=
urce=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c961e4c8-EMAIL_CAMPAIGN_=
2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85f1ae8e8-26c961=
e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID])
=F0=9F=99=8B=E2=80=8D=E2=99=80=EF=B8=8F Shaping the futures of female entr=
epreneurs - Forbes (https://www.forbes.com/sites/alisoncoleman/2020/08/13/=
how-lockdown-has-shaped-the-fickle-fortunes-of-female-entrepreneurs/?utm_s=
ource=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c961e4c8-EMAIL_CAMPAIGN=
_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D0_d85f1ae8e8-26c96=
1e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNIQID]#1d385c066b62)
=F0=9F=92=85 =C2=A3150k fund for beauty startups launched - Small Business=
(https://smallbusiness.co.uk/how-to-win-150000-for-your-beauty-business-s=
tart-up-2550917/?utm_source=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c=
961e4c8-EMAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_ter=
m=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[=
UNIQID])
=F0=9F=92=8A Digital health accelerator opens - Business Up North (https:/=
/www.businessupnorth.co.uk/digital-health-accelerator-programme-open-for-a=
pplications/?utm_source=3DVirgin+StartUp+Newsletter&utm_campaign=3D26c961e=
4c8-EMAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_term=3D=
0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D[UNI=
QID])
=F0=9F=99=8B=E2=80=8D=E2=99=82=EF=B8=8F The man who creates pointless inve=
ntions - The Hustle (https://thehustle.co/the-man-who-has-created-100-poin=
tless-inventions/?utm_source=3DVirgin+StartUp+Newsletter&utm_campaign=3D26=
c961e4c8-EMAIL_CAMPAIGN_2019_11_05_10_02_COPY_01&utm_medium=3Demail&utm_te=
rm=3D0_d85f1ae8e8-26c961e4c8-70125345&mc_cid=3D26c961e4c8&mc_eid=3D=
[UNIQID])
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D
From your friends at Virgin StartUp
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<h1 style=3D"text-align: center;display: block=
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ule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" c=
lass=3D"mcnImageBlockInner">
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padding=3D"0" cellspacing=3D"0" class=3D"mcnImageContentContainer" style=
=3D"min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-ta=
ble-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;=
">
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tyle=3D"padding-right: 0px;padding-left: 0px;padding-top: 0;padding-bottom=
: 0;text-align: center;mso-line-height-rule: exactly;-ms-text-size-adjust:=
100%;-webkit-text-size-adjust: 100%;">
<a href=3D"https://virginstartup.us12.=
list-manage.com/track/click?u=3D6e873aab9f76e7f4db2e0500c&id=3D2a3b583752&=
e=3Dd4e40c46c7" title=3D"" class=3D"" target=3D"_blank" style=3D"mso-line=
-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust:=
100%;">
<img align=3D"center" alt=3D"" src=
=3D"https://mcusercontent.com/6e873aab9f76e7f4db2e0500c/images/bd851560-44=
b1-4369-9be9-dca711bc61e7.jpg" width=3D"600" style=3D"max-width: 1154px;pa=
dding-bottom: 0px;vertical-align: bottom;display: inline !important;border=
-radius: 0%;border: 0;height: auto;outline: none;text-decoration: none;-ms=
-interpolation-mode: bicubic;" class=3D"mcnImage">
</a>
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: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0=
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fixed !important;" border=3D"0" cellspacing=3D"0" cellpadding=3D"0">
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apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
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g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
=09<!--[if mso]>
=09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi=
ng=3D"0" width=3D"100%" style=3D"width:100%;">
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=09=09=09
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=09=09=09=09<td valign=3D"top" width=3D"600" style=3D"width:600px;">
=09=09=09=09<![endif]-->
<table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
<tbody><tr>
<td valign=3D"top" class=3D"mcnTextContent" style=
=3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1=
8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-=
size-adjust: 100%;word-break: break-word;color: #202020;font-family: Tahom=
a=2C Verdana=2C Segoe=2C sans-serif;font-size: 16px;line-height: 150%;text=
-align: left;">
<h1 style=3D"text-align: center;display: block=
;margin: 0;padding: 0;color: #202020;font-family: Tahoma=2C Verdana=2C Seg=
oe=2C sans-serif;font-size: 26px;font-style: normal;font-weight: bold;line=
-height: 125%;letter-spacing: normal;">Launching a business while home sch=
ooling =F0=9F=91=80</h1>
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<div><br>
Launching a business can be stressful. Now imagine doing it while home sch=
ooling two children and trying to maintain an additional income during a g=
lobal pandemic. <br>
<br>
That=E2=80=99s the situation friends Arabella Hill and Flavia Paterson fou=
nd themselves in during the coronavirus lockdown. <br>
<br>
Having done all the legwork=2C the co-founders were ready to officially la=
unch their sustainable clothing brand=2C <a href=3D"https://virginstartup.=
us12.list-manage.com/track/click?u=3D6e873aab9f76e7f4db2e0500c&id=3D5ae590=
5c00&e=3Dd4e40c46c7" target=3D"_blank" style=3D"mso-line-height-rule: exa=
ctly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #cc0=
000;font-weight: normal;text-decoration: underline;">Paterson and Hill</a>=
=2C at the Chelsea Flower Show in May=2C which was promptly cancelled due=
to the virus. <br>
<br>
But=2C with the help of a Start Up Loan from Virgin StartUp=2C the pair we=
re able to quickly shift their focus towards a marketing drive.<br>
<br>
Arabella said: <br>
</div>
<div style=3D"text-align: right;"><strong>"There have been so many challen=
ges for us. Working remotely has been very hard as we have had to do fit s=
essions on Zoom=2C which is far from perfect. <br>
<br>
"We have been having to share prototypes by mail=2C which then=2C in one c=
ase=2C got lost for weeks. We have also experienced delays in many aspects=
of the manufacturing as workforces are reduced and now backlogs are build=
ing up for manufactures.<br>
<br>
=E2=80=9COn top of the issues facing Paterson and Hill=2C Flavia was worki=
ng out of her bedroom and home schooling two children=2C whilst managing h=
er consultancy business. I was trying to keep an income coming in from my=
garden design business=2C whilst supply chains were in complete chaos.=E2=
=80=9D</strong></div>
<div><br>
We talk to Arabella about overcoming these challenges over on our latest <=
a href=3D"https://virginstartup.us12.list-manage.com/track/click?u=3D6e873=
aab9f76e7f4db2e0500c&id=3D1d10d8ebbc&e=3Dd4e40c46c7" target=3D"_blank" st=
yle=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-te=
xt-size-adjust: 100%;color: #cc0000;font-weight: normal;text-decoration: u=
nderline;">Launched in Lockdown blog</a>=2C where we also chat about how t=
he lockdown could actually work in their favour long-term. </div>
</div>
</div>
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00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c=
ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:=
100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;">
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dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
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g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t=
op: 2px solid #FFFFFF;border-collapse: collapse;mso-table-lspace: 0pt;mso-=
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%;">
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00%" class=3D"mcnButtonBlock" style=3D"min-width: 100%;border-collapse: co=
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st: 100%;-webkit-text-size-adjust: 100%;" valign=3D"top" align=3D"center"=
class=3D"mcnButtonBlockInner">
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dth=3D"100%" class=3D"mcnButtonContentContainer" style=3D"border-collapse:=
separate !important;border-top-left-radius: 3px;border-top-right-radius:=
3px;border-bottom-right-radius: 3px;border-bottom-left-radius: 3px;backgr=
ound-color: #CC0000;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-s=
ize-adjust: 100%;-webkit-text-size-adjust: 100%;">
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<td align=3D"center" valign=3D"middle" class=
=3D"mcnButtonContent" style=3D"font-family: Tahoma=2C Verdana=2C Segoe=2C=
sans-serif;font-size: 16px;padding: 15px;mso-line-height-rule: exactly;-m=
s-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
<a class=3D"mcnButton " title=3D"READ MORE=
" href=3D"https://virginstartup.us12.list-manage.com/track/click?u=3D6e873=
aab9f76e7f4db2e0500c&id=3D23f8ade036&e=3Dd4e40c46c7" target=3D"_blank" st=
yle=3D"font-weight: bold;letter-spacing: normal;line-height: 100%;text-ali=
gn: center;text-decoration: none;color: #FFFFFF;mso-line-height-rule: exac=
tly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;display: blo=
ck;">READ MORE</a>
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00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c=
ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:=
100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;">
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dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
<table class=3D"mcnDividerContent" border=3D"0" cellpaddin=
g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t=
op: 2px solid #FFFFFF;border-collapse: collapse;mso-table-lspace: 0pt;mso-=
table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100=
%;">
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lass=3D"mcnImageBlockInner">
<table align=3D"left" width=3D"100%" border=3D"0" cell=
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tyle=3D"padding-right: 0px;padding-left: 0px;padding-top: 0;padding-bottom=
: 0;text-align: center;mso-line-height-rule: exactly;-ms-text-size-adjust:=
100%;-webkit-text-size-adjust: 100%;">
<a href=3D"https://virginstartup.us12.=
list-manage.com/track/click?u=3D6e873aab9f76e7f4db2e0500c&id=3D07bf48c445&=
e=3Dd4e40c46c7" title=3D"" class=3D"" target=3D"_blank" style=3D"mso-line=
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<img align=3D"center" alt=3D"" src=
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92-4809-8a74-ba388d949058.jpg" width=3D"600" style=3D"max-width: 1200px;pa=
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-interpolation-mode: bicubic;" class=3D"mcnImage">
</a>
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00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c=
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%;">
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Container">
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size-adjust: 100%;word-break: break-word;color: #202020;font-family: Tahom=
a=2C Verdana=2C Segoe=2C sans-serif;font-size: 16px;line-height: 150%;text=
-align: left;">
<h1 style=3D"text-align: center;display: block=
;margin: 0;padding: 0;color: #202020;font-family: Tahoma=2C Verdana=2C Seg=
oe=2C sans-serif;font-size: 26px;font-style: normal;font-weight: bold;line=
-height: 125%;letter-spacing: normal;">Shape your brand's story =F0=9F=93=
=A3</h1>
<div>
<div>
<div>
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<div>
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<div>
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<div><br>
Pinterest=E2=80=99s Global Creative Director=2C James Hurst=2C joined our=
expert panel at our latest online MeetUp to help answer the age-old marke=
ting dilemma: How to tell your startup story.<br>
<br>
Giving his unique insight into the businesses =E2=80=93 large and small=
=E2=80=93 he=E2=80=99s worked with over the years=2C James spoke about ho=
w to bring a brand to life. <br>
<br>
He says startups should <a href=3D"https://virginstartup.us12.list-manage.=
com/track/click?u=3D6e873aab9f76e7f4db2e0500c&id=3D63697fa724&e=3Dd4e40c46c7" target=3D"_blank" style=3D"mso-line-height-rule: exactly;-ms-text-siz=
e-adjust: 100%;-webkit-text-size-adjust: 100%;color: #cc0000;font-weight:=
normal;text-decoration: underline;">ask themselves six questions</a> to h=
elp them shape their own individual stories:</div>
<ol>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;">What is the company and why did we start i=
t? </li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;">What does the company culture enable? And=
what does it prohibit?</li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;">Who is our community? Where do they hang o=
ut and what do they do?</li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;">What are the contextual drivers that impac=
t the brand? What technological things could change and what does that mea=
n for us?</li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;">How is (and should) the categories be defi=
ned? What are the category codes that we need to understand and how do we=
fit into that?</li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;">Who is the competition and how does that e=
volve if we retune the proposition of the brand or the offering? If we twe=
ak the business a little=2C would we run into a giant we couldn=E2=80=99t=
take on?</li>
</ol>
<div>Read more insight from James over on our <a href=3D"https://virginsta=
rtup.us12.list-manage.com/track/click?u=3D6e873aab9f76e7f4db2e0500c&id=3D5=
6d112a92c&e=3Dd4e40c46c7" target=3D"_blank" style=3D"mso-line-height-rule=
: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color:=
#cc0000;font-weight: normal;text-decoration: underline;">latest blog</a>.=
</div>
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00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c=
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100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;">
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op: 2px solid #FFFFFF;border-collapse: collapse;mso-table-lspace: 0pt;mso-=
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%;">
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00%" class=3D"mcnButtonBlock" style=3D"min-width: 100%;border-collapse: co=
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st: 100%;-webkit-text-size-adjust: 100%;" valign=3D"top" align=3D"center"=
class=3D"mcnButtonBlockInner">
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ize-adjust: 100%;-webkit-text-size-adjust: 100%;">
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<td align=3D"center" valign=3D"middle" class=
=3D"mcnButtonContent" style=3D"font-family: Tahoma=2C Verdana=2C Segoe=2C=
sans-serif;font-size: 16px;padding: 15px;mso-line-height-rule: exactly;-m=
s-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
<a class=3D"mcnButton " title=3D"READ MORE=
" href=3D"https://virginstartup.us12.list-manage.com/track/click?u=3D6e873=
aab9f76e7f4db2e0500c&id=3Dd570ad5410&e=3Dd4e40c46c7" target=3D"_blank" st=
yle=3D"font-weight: bold;letter-spacing: normal;line-height: 100%;text-ali=
gn: center;text-decoration: none;color: #FFFFFF;mso-line-height-rule: exac=
tly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;display: blo=
ck;">READ MORE</a>
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ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:=
100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;">
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dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
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g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t=
op: 2px solid #FFFFFF;border-collapse: collapse;mso-table-lspace: 0pt;mso-=
table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100=
%;">
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</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnImageBlock" style=3D"min-width: 100%;border-collapse: col=
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0%;-webkit-text-size-adjust: 100%;">
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<tr>
<td valign=3D"top" style=3D"padding: 9px;mso-line-height-r=
ule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" c=
lass=3D"mcnImageBlockInner">
<table align=3D"left" width=3D"100%" border=3D"0" cell=
padding=3D"0" cellspacing=3D"0" class=3D"mcnImageContentContainer" style=
=3D"min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-ta=
ble-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;=
">
<tbody><tr>
<td class=3D"mcnImageContent" valign=3D"top" s=
tyle=3D"padding-right: 9px;padding-left: 9px;padding-top: 0;padding-bottom=
: 0;text-align: center;mso-line-height-rule: exactly;-ms-text-size-adjust:=
100%;-webkit-text-size-adjust: 100%;">
<a href=3D"https://virginstartup.us12.=
list-manage.com/track/click?u=3D6e873aab9f76e7f4db2e0500c&id=3Db43bc23b30&=
e=3Dd4e40c46c7" title=3D"" class=3D"" target=3D"_blank" style=3D"mso-line=
-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust:=
100%;">
<img align=3D"center" alt=3D"" src=
=3D"https://mcusercontent.com/6e873aab9f76e7f4db2e0500c/images/025fa10a-5e=
c4-4906-a74a-6514118ccbc2.png" width=3D"564" style=3D"max-width: 650px;pad=
ding-bottom: 0;display: inline !important;vertical-align: bottom;border: 0=
;height: auto;outline: none;text-decoration: none;-ms-interpolation-mode:=
bicubic;" class=3D"mcnImage">
</a>
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</tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
<tbody class=3D"mcnTextBlockOuter">
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<td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
=09<!--[if mso]>
=09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi=
ng=3D"0" width=3D"100%" style=3D"width:100%;">
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=09=09=09=09<![endif]-->
<table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
<tbody><tr>
<td valign=3D"top" class=3D"mcnTextContent" style=
=3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1=
8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-=
size-adjust: 100%;word-break: break-word;color: #202020;font-family: Tahom=
a=2C Verdana=2C Segoe=2C sans-serif;font-size: 16px;line-height: 150%;text=
-align: left;">
<h1 style=3D"text-align: center;display: block=
;margin: 0;padding: 0;color: #202020;font-family: Tahoma=2C Verdana=2C Seg=
oe=2C sans-serif;font-size: 26px;font-style: normal;font-weight: bold;line=
-height: 125%;letter-spacing: normal;">NEW! MeetUp: What do we build next?=
</h1>
<div>
<div> </div>
<div style=3D"text-align: center;"><strong>Our next digital MeetUp is taki=
ng place on 2nd September.</strong></div>
<div>
<p dir=3D"ltr" style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: ex=
actly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #20=
2020;font-family: Tahoma=2C Verdana=2C Segoe=2C sans-serif;font-size: 16px=
;line-height: 150%;text-align: left;">Featuring noted futurist Tracey Foll=
ows=2C we=E2=80=99re taking a look into the coming decade=2C and beyond=2C=
to try and chart our predictions for what comes next. What comes next for=
founders=2C for consumers=2C for business and for the planet.</p>
<p dir=3D"ltr" style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: ex=
actly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #20=
2020;font-family: Tahoma=2C Verdana=2C Segoe=2C sans-serif;font-size: 16px=
;line-height: 150%;text-align: left;">If purpose is going to be at the hea=
rt of the future of business=2C what does this mean for how we=2C as found=
ers=2C design startups=2C brands and companies which can thrive? </p>
<p dir=3D"ltr" style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: ex=
actly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #20=
2020;font-family: Tahoma=2C Verdana=2C Segoe=2C sans-serif;font-size: 16px=
;line-height: 150%;text-align: left;">Find out by joining us at our next M=
eetUp on 2nd September. </p>
<p dir=3D"ltr" style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: ex=
actly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #20=
2020;font-family: Tahoma=2C Verdana=2C Segoe=2C sans-serif;font-size: 16px=
;line-height: 150%;text-align: left;">Our MeetUps are designed for digital=
and free to attend. Tickets are limited so sign up today!</p>
</div>
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<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" wi=
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ound-color: #CC0000;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-s=
ize-adjust: 100%;-webkit-text-size-adjust: 100%;">
<tbody>
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<td align=3D"center" valign=3D"middle" class=
=3D"mcnButtonContent" style=3D"font-family: Tahoma=2C Verdana=2C Segoe=2C=
sans-serif;font-size: 16px;padding: 15px;mso-line-height-rule: exactly;-m=
s-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
<a class=3D"mcnButton " title=3D"GET YOUR=
FREE TICKET" href=3D"https://virginstartup.us12.list-manage.com/track/cli=
ck?u=3D6e873aab9f76e7f4db2e0500c&id=3Dc4900e8965&e=3Dd4e40c46c7" target=
=3D"_blank" style=3D"font-weight: bold;letter-spacing: normal;line-height:=
100%;text-align: center;text-decoration: none;color: #FFFFFF;mso-line-hei=
ght-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100=
%;display: block;">GET YOUR FREE TICKET</a>
</td>
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</tbody>
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</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c=
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100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;">
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adjust: 100%;-webkit-text-size-adjust: 100%;">
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: 0;text-align: center;mso-line-height-rule: exactly;-ms-text-size-adjust:=
100%;-webkit-text-size-adjust: 100%;">
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list-manage.com/track/click?u=3D6e873aab9f76e7f4db2e0500c&id=3Dba4cda4043&=
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-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust:=
100%;">
<img align=3D"center" alt=3D"" src=
=3D"https://mcusercontent.com/6e873aab9f76e7f4db2e0500c/images/bfeb419b-9c=
81-4888-84eb-fbe44f7d78c8.jpg" width=3D"564" style=3D"max-width: 650px;pad=
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;height: auto;outline: none;text-decoration: none;-ms-interpolation-mode:=
bicubic;" class=3D"mcnImage">
</a>
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</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c=
ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:=
100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;">
<tbody class=3D"mcnDividerBlockOuter">
<tr>
<td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa=
dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
<table class=3D"mcnDividerContent" border=3D"0" cellpaddin=
g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t=
op: 2px solid #FFFFFF;border-collapse: collapse;mso-table-lspace: 0pt;mso-=
table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100=
%;">
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t-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
<tbody class=3D"mcnTextBlockOuter">
<tr>
<td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
=09<!--[if mso]>
=09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi=
ng=3D"0" width=3D"100%" style=3D"width:100%;">
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=09=09=09=09<![endif]-->
=09=09=09
=09=09=09=09<!--[if mso]>
=09=09=09=09<td valign=3D"top" width=3D"600" style=3D"width:600px;">
=09=09=09=09<![endif]-->
<table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
<tbody><tr>
<td valign=3D"top" class=3D"mcnTextContent" style=
=3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1=
8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-=
size-adjust: 100%;word-break: break-word;color: #202020;font-family: Tahom=
a=2C Verdana=2C Segoe=2C sans-serif;font-size: 16px;line-height: 150%;text=
-align: left;">
<h1 style=3D"text-align: center;display: block=
;margin: 0;padding: 0;color: #202020;font-family: Tahoma=2C Verdana=2C Seg=
oe=2C sans-serif;font-size: 26px;font-style: normal;font-weight: bold;line=
-height: 125%;letter-spacing: normal;">Supporting businesses through coron=
avirus =E2=9D=A4=EF=B8=8F=EF=B8=8F</h1>
<div>
<div> </div>
<div style=3D"text-align: center;"><strong>Your latest weekly round-up of=
news to help you and your business through the coronavirus pandemic:</str=
ong></div>
<div><br>
The government has <a href=3D"https://virginstartup.us12.list-manage.com/t=
rack/click?u=3D6e873aab9f76e7f4db2e0500c&id=3D09b61c9594&e=3Dd4e40c46c7"=
target=3D"_blank" style=3D"mso-line-height-rule: exactly;-ms-text-size-ad=
just: 100%;-webkit-text-size-adjust: 100%;color: #cc0000;font-weight: norm=
al;text-decoration: underline;">lent more than =C2=A350bn to businesses</a=
> through its emergency coronavirus loan schemes. At the moment=2C applica=
tions for these schemes are set to end in the next few months. The deadlin=
e for the Coronavirus Business Interruption Loan Scheme currently stands a=
t 30 September=2C while the Bounce Back Loans Scheme deadline is currently=
4 November. <br>
<br>
Self-employed people who have been affected by the pandemic can now <a hre=
f=3D"https://virginstartup.us12.list-manage.com/track/click?u=3D6e873aab9f=
76e7f4db2e0500c&id=3D0254a172bd&e=3Dd4e40c46c7" target=3D"_blank" style=
=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-=
size-adjust: 100%;color: #cc0000;font-weight: normal;text-decoration: unde=
rline;">apply for the second Self Employment Income Support Scheme grant</=
a>=2C which opened this week. <br>
<br>
With more businesses starting to reopen following lockdown=2C Sky News has=
updated its <a href=3D"https://virginstartup.us12.list-manage.com/track/c=
lick?u=3D6e873aab9f76e7f4db2e0500c&id=3D7769158668&e=3Dd4e40c46c7" target=
=3D"_blank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 1=
00%;-webkit-text-size-adjust: 100%;color: #cc0000;font-weight: normal;text=
-decoration: underline;">timeline for sectors and businesses which ca=
n reopen</a> in the coming weeks. <br>
<br>
While high streets try to return to some kind of normality=2C there has be=
en a <a href=3D"https://virginstartup.us12.list-manage.com/track/click?u=
=3D6e873aab9f76e7f4db2e0500c&id=3D97fa320f3d&e=3Dd4e40c46c7" target=3D"_b=
lank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-w=
ebkit-text-size-adjust: 100%;color: #cc0000;font-weight: normal;text-decor=
ation: underline;">46% surge in new job adverts related to online sales</a=
>. <br>
<br>
Meanwhile=2C a Chinese entrepreneur is creating <a href=3D"https://virgins=
tartup.us12.list-manage.com/track/click?u=3D6e873aab9f76e7f4db2e0500c&id=
=3D78a8bde1da&e=3Dd4e40c46c7" target=3D"_blank" style=3D"mso-line-height-=
rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;co=
lor: #cc0000;font-weight: normal;text-decoration: underline;">2=2C000 offi=
ce pods in London</a> for post-coronavirus working environments. </di=
v>
</div>
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</table><table width=3D"100%" class=3D"mcnDividerBlock" style=3D"min-width=
: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0=
pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;table-layout:=
fixed !important;" border=3D"0" cellspacing=3D"0" cellpadding=3D"0">
<tbody class=3D"mcnDividerBlockOuter">
<tr>
<td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;min-=
width: 100%;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
<table width=3D"100%" class=3D"mcnDividerContent" style=3D=
"border-top-color: #FFFFFF;border-top-width: 2px;border-top-style: solid;m=
in-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-r=
space: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" bor=
der=3D"0" cellspacing=3D"0" cellpadding=3D"0">
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t-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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ule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" c=
lass=3D"mcnImageBlockInner">
<table align=3D"left" width=3D"100%" border=3D"0" cell=
padding=3D"0" cellspacing=3D"0" class=3D"mcnImageContentContainer" style=
=3D"min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-ta=
ble-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;=
">
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tyle=3D"padding-right: 0px;padding-left: 0px;padding-top: 0;padding-bottom=
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100%;-webkit-text-size-adjust: 100%;">
<img align=3D"center" alt=3D"" src=
=3D"https://gallery.mailchimp.com/6e873aab9f76e7f4db2e0500c/images/8a28da0=
d-5de1-4759-969f-f8f2edbc6b64.jpg" width=3D"600" style=3D"max-width: 1200p=
x;padding-bottom: 0;display: inline !important;vertical-align: bottom;bord=
er: 0;height: auto;outline: none;text-decoration: none;-ms-interpolation-m=
ode: bicubic;" class=3D"mcnImage">
</td>
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</td>
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</tbody>
</table><table width=3D"100%" class=3D"mcnDividerBlock" style=3D"min-width=
: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0=
pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;table-layout:=
fixed !important;" border=3D"0" cellspacing=3D"0" cellpadding=3D"0">
<tbody class=3D"mcnDividerBlockOuter">
<tr>
<td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;min-=
width: 100%;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
<table width=3D"100%" class=3D"mcnDividerContent" style=3D=
"border-top-color: #FFFFFF;border-top-width: 2px;border-top-style: solid;m=
in-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-r=
space: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" bor=
der=3D"0" cellspacing=3D"0" cellpadding=3D"0">
<tbody><tr>
<td style=3D"mso-line-height-rule: exactly;-ms-tex=
t-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
<span></span>
</td>
</tr>
</tbody></table>
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<td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;=
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or:none; border-left-color:none; border-right-color:none; border-bottom-wi=
dth:0; border-left-width:0; border-right-width:0; margin-top:0; margin-rig=
ht:0; margin-bottom:0; margin-left:0;" />
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</tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
<tbody class=3D"mcnTextBlockOuter">
<tr>
<td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
=09<!--[if mso]>
=09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi=
ng=3D"0" width=3D"100%" style=3D"width:100%;">
=09=09=09=09<tr>
=09=09=09=09<![endif]-->
=09=09=09
=09=09=09=09<!--[if mso]>
=09=09=09=09<td valign=3D"top" width=3D"600" style=3D"width:600px;">
=09=09=09=09<![endif]-->
<table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
<tbody><tr>
<td valign=3D"top" class=3D"mcnTextContent" style=
=3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1=
8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-=
size-adjust: 100%;word-break: break-word;color: #202020;font-family: Tahom=
a=2C Verdana=2C Segoe=2C sans-serif;font-size: 16px;line-height: 150%;text=
-align: left;">
<h1 style=3D"text-align: center;display: block=
;margin: 0;padding: 0;color: #202020;font-family: Tahoma=2C Verdana=2C Seg=
oe=2C sans-serif;font-size: 26px;font-style: normal;font-weight: bold;line=
-height: 125%;letter-spacing: normal;">RoundUp: Your latest news =F0=
=9F=93=B0</h1>
<div style=3D"text-align: center;"><br>
This week's top five start-up stories:<br>
<br>
<span style=3D"font-size:16px">=F0=9F=92=B7</span><font size=3D"3"> H=
ow to <strong>value a startup</strong> - <a href=3D"https://virginstartup.=
us12.list-manage.com/track/click?u=3D6e873aab9f76e7f4db2e0500c&id=3Da0d7b7=
9dc7&e=3Dd4e40c46c7" target=3D"_blank" style=3D"mso-line-height-rule: exa=
ctly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #cc0=
000;font-weight: normal;text-decoration: underline;">Small Business</a></f=
ont><br>
<font color=3D"#000119" size=3D"3"><span style=3D"font-size:16px">=F0=9F=
=99=8B=E2=80=8D=E2=99=80=EF=B8=8F</span></font><font color=3D"#000025" siz=
e=3D"3"> Shaping the futures of <strong>female entrepreneurs</strong>=
- <a href=3D"https://virginstartup.us12.list-manage.com/track/click?u=3D6=
e873aab9f76e7f4db2e0500c&id=3D37d0efb2af&e=3Dd4e40c46c7" target=3D"_blank=
" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;color: #cc0000;font-weight: normal;text-decoratio=
n: underline;">Forbes</a></font><br>
<font color=3D"#000119" size=3D"3"><span style=3D"font-size:16px">=F0=9F=
=92=85</span></font><font face=3D"arial=2Csans-serif" size=3D"3"> =C2=
=A3150k fund for<strong> beauty startups </strong>launched<strong> </=
strong>- <a href=3D"https://virginstartup.us12.list-manage.com/track/click=
?u=3D6e873aab9f76e7f4db2e0500c&id=3D6e9f9e1602&e=3Dd4e40c46c7" target=3D"=
_blank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;=
-webkit-text-size-adjust: 100%;color: #cc0000;font-weight: normal;text-dec=
oration: underline;">Small Business</a></font><br>
<font color=3D"#000119" size=3D"3"><span style=3D"font-size:16px">=F0=9F=
=92=8A</span></font><font color=3D"#000119" size=3D"3" style=3D"background=
-color: #FFFFFF;"> Digital <strong>health accelerator</strong> opens=
- <a href=3D"https://virginstartup.us12.list-manage.com/track/click?u=3D6=
e873aab9f76e7f4db2e0500c&id=3Df4132a1fa5&e=3Dd4e40c46c7" target=3D"_blank=
" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;color: #cc0000;font-weight: normal;text-decoratio=
n: underline;">Business Up North</a></font><br>
<font color=3D"#000119" size=3D"3"><span style=3D"font-size:16px">=F0=9F=
=99=8B=E2=80=8D=E2=99=82=EF=B8=8F </span>The man who creates <strong>point=
less inventions</strong> - <a href=3D"https://virginstartup.us12.list-mana=
ge.com/track/click?u=3D6e873aab9f76e7f4db2e0500c&id=3D53bab9214b&e=3Dd4e40c46c7" target=3D"_blank" style=3D"mso-line-height-rule: exactly;-ms-text-=
size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #cc0000;font-weigh=
t: normal;text-decoration: underline;">The Hustle</a></font></div>
</td>
</tr>
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=09=09=09=09<![endif]-->
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</table><table width=3D"100%" class=3D"mcnDividerBlock" style=3D"min-width=
: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0=
pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;table-layout:=
fixed !important;" border=3D"0" cellspacing=3D"0" cellpadding=3D"0">
<tbody class=3D"mcnDividerBlockOuter">
<tr>
<td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;min-=
width: 100%;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk=
it-text-size-adjust: 100%;">
<table width=3D"100%" class=3D"mcnDividerContent" style=3D=
"border-top-color: #FFFFFF;border-top-width: 2px;border-top-style: solid;m=
in-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-r=
space: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" bor=
der=3D"0" cellspacing=3D"0" cellpadding=3D"0">
<tbody><tr>
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<span></span>
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dth=3D"200" style=3D"width:200px;">
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lpadding=3D"0" cellspacing=3D"0" width=3D"200" class=3D"columnWrapper" sty=
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t;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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lpadding=3D"0" cellspacing=3D"0" width=3D"200" class=3D"columnWrapper" sty=
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t;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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=09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi=
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From your friends at Virgin StartUp
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<a href=3D"https://virginstartup.us12.list-manage.com/track/cli=
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=
<a href=3D"https://virginstartup.us12.list-manage.com/track/cli=
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<td align=
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=
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=
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</td>
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<![endif]-->
<!--[if mso]>
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<![endif]-->
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</td>
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=09<!--[if mso]>
=09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi=
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