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From: "Josh at Seedrs" <josh.davey@seedrs.com>
To: <vince@showfile.com>
Subject: =?UTF-8?Q?Cranes_Cider:_Because_craft_beer?=
=?UTF-8?Q?_is_=C2=A02017?=
Date: Thu, 14 Jun 2018 16:06:35 -0000
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<https://seedrs.us4.list-manage.com/track/click?u=b211206c49ae6c040bfb8ae74&id=29e15b301b&e=5ef1148adf>
<https://seedrs.us4.list-manage.com/track/click?u=b211206c49ae6c040bfb8ae74&id=e17a5874c7&e=5ef1148adf>
Dear Seedrs investor,
As an active member of the Seedrs investment community, we thought you'd
like to hear more about Cranes, who are now overfunding on Seedrs having
reached their funding target.
VIEW THE CAMPAIGN NOW
<https://seedrs.us4.list-manage.com/track/click?u=b211206c49ae6c040bfb8ae74&id=a368654e6f&e=5ef1148adf>
<https://seedrs.us4.list-manage.com/track/click?u=b211206c49ae6c040bfb8ae74&id=aeedafe5a7&e=5ef1148adf>
Cider is the second largest growing alcoholic drinks category in the
off-trade, driven by a recent innovation in flavour. Coupled with increasing
consumer awareness of the sugar content of products, identical twin brothers
Ben and Dan Ritsema came up with the idea for Cranes; a naturally light
cider and a cranberry & blood orange liqueur.
Cranes uniquely produces two delicious products: Cranberry Ciders and
award-winning Cranberry & Blood Orange Liqueur. By using fruit sugars,
Cranes ciders are naturally light; they have 30% fewer calories than leading
fruit cider brands. This achieves a great natural taste and meets the
consumer demand for healthier drinks. The ciders come in three exciting
flavours: Cranberries & Limes, Raspberries & Pomegranates and Blueberries &
Apples.
Already listed in local Morrisons, and a host of farm shops, garden centres,
bars and pubs across the UK, Cranes started listing in Asda last month.
Cranes key facts:
* Won the gold award in the 2017 Liqueur Masters for its Cranberry and Blood
Orange flavour
*
Listed with Blackmore SPAR who deliver to 700 SPAR's across the Midlands
*
Agreed a UK distribution agreement with premium drinks brand distributor
Paragon Brands to become one of their key brands
VIEW THE CAMPAIGN NOW
<https://seedrs.us4.list-manage.com/track/click?u=b211206c49ae6c040bfb8ae74&id=8714a2c737&e=5ef1148adf>
Investing involves risks, including loss of capital, illiquidity, lack of
dividends and dilution, and should be done only as part of a diversified
portfolio. Please read the Risk Warnings
<https://seedrs.us4.list-manage.com/track/click?u=b211206c49ae6c040bfb8ae74&id=9d85af6c86&e=5ef1148adf>
before investing. Investments should only be made by investors who
understand these risks. Tax treatment depends on individual circumstances
and is subject to change in future. Seedrs does not make investment
recommendations to you and any investment decision should be made on the
basis of the full campaign. No communications from Seedrs, through email or
any other medium, should be construed as an investment recommendation.
This email has been approved as a financial promotion by Seedrs Limited.
Seedrs Limited is authorised and regulated by the Financial Conduct
Authority. Seedrs Limited is a limited company, registered in England and
Wales (No. 06848016), with registered office at Churchill House, 142-146 Old
Street, London EC1V 9BW.
This message and any attachments are confidential, and may be protected by
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any jurisdiction to whom or in which such offer, solicitation or sale is
unlawful. Seedrs does not provide legal, financial or tax advice of any
kind, and nothing in this email constitutes such advice. If you have any
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=09
<!--[if mso]>
<td valign=3D"top" width=3D"600" style=3D"width:600px;">
<![endif]-->
<table align=3D"left" border=3D"0" cellpadding=3D"0" =
cellspacing=3D"0" style=3D"max-width: 100%;min-width: =
100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
width=3D"100%" class=3D"mcnTextContentContainer">
<tbody><tr>
<td valign=3D"top" class=3D"mcnTextContent" =
style=3D"padding-top: 0;padding-right: 18px;padding-bottom: =
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#222222;font-family: Helvetica;font-size: 12px;line-height: =
150%;text-align: left;">
<span style=3D"font-size:16px"><span =
style=3D"font-family:lato,helvetica =
neue,helvetica,arial,sans-serif">Dear Seedrs investor,<br>
<br>
As an active member of the Seedrs investment community, we thought you'd =
like to hear more about <strong>Cranes</strong>, who are now overfunding =
on Seedrs having reached their funding target. </span></span><br>
</td>
</tr>
</tbody></table>
<!--[if mso]>
</td>
<![endif]-->
<!--[if mso]>
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</table>
<![endif]-->
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100%;-webkit-text-size-adjust: 100%;">
<a class=3D"mcnButton " title=3D"VIEW =
THE CAMPAIGN NOW" =
href=3D"https://seedrs.us4.list-manage.com/track/click?u=3Db211206c49ae6c=
040bfb8ae74&id=3Da368654e6f&e=3D5ef1148adf" target=3D"_blank" =
style=3D"font-weight: normal;letter-spacing: normal;line-height: =
100%;text-align: center;text-decoration: none;color: #FFFFFF;word-wrap: =
break-word;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;">VIEW THE CAMPAIGN NOW</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" =
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100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
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<tbody class=3D"mcnImageBlockOuter">
<tr>
<td valign=3D"top" style=3D"padding: =
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0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;">
<a =
href=3D"https://seedrs.us4.list-manage.com/track/click?u=3Db211206c49ae6c=
040bfb8ae74&id=3Daeedafe5a7&e=3D5ef1148adf" title=3D"" class=3D"" =
target=3D"_blank" style=3D"word-wrap: break-word;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;">
<img align=3D"center" alt=3D"" =
src=3D"https://gallery.mailchimp.com/b211206c49ae6c040bfb8ae74/images/636=
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none;-ms-interpolation-mode: bicubic;" class=3D"mcnImage">
</a>
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</td>
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<!--[if gte mso 9]>
<table align=3D"center" border=3D"0" cellspacing=3D"0" =
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<![endif]-->
<tbody class=3D"mcnBoxedTextBlockOuter">
<tr>
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style=3D"mso-table-lspace: 0pt;mso-table-rspace: =
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<!--[if gte mso 9]>
<td align=3D"center" valign=3D"top" ">
<![endif]-->
<table align=3D"left" border=3D"0" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" style=3D"min-width: =
100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
class=3D"mcnBoxedTextContentContainer">
<tbody><tr>
<td style=3D"padding-top: 9px;padding-left: =
18px;padding-bottom: 9px;padding-right: 18px;mso-table-lspace: =
0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;">
<table border=3D"0" cellspacing=3D"0" =
class=3D"mcnTextContentContainer" width=3D"100%" style=3D"min-width: =
100% !important;background-color: #F5F5F5;border: 3px none =
#022F39;border-collapse: collapse;mso-table-lspace: =
0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;">
<tbody><tr>
<td valign=3D"top" =
class=3D"mcnTextContent" style=3D"padding: 18px;color: =
#222F39;font-family: Lato, "Helvetica Neue", Helvetica, Arial, =
sans-serif;font-size: 16px;font-style: normal;font-weight: =
normal;line-height: 100%;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;text-align: left;">
<p dir=3D"ltr" style=3D"color: =
#222F39;font-family: Lato, "Helvetica Neue", Helvetica, Arial, =
sans-serif;font-size: 16px;font-style: normal;font-weight: =
normal;line-height: 100%;margin: 1em 0;padding: 0;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;text-align: left;">Cider is the =
second largest growing alcoholic drinks category in the off-trade, =
driven by a recent innovation in flavour. Coupled with increasing =
consumer awareness of the sugar content of products, identical twin =
brothers Ben and Dan Ritsema came up with the idea for =
<strong>Cranes</strong>; a naturally light cider and a cranberry & =
blood orange liqueur.</p>
<p dir=3D"ltr" style=3D"color: #222F39;font-family: Lato, =
"Helvetica Neue", Helvetica, Arial, sans-serif;font-size: =
16px;font-style: normal;font-weight: normal;line-height: 100%;margin: =
1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;text-align: left;"><strong>Cranes</strong> uniquely produces two =
delicious products: Cranberry Ciders and award-winning Cranberry & =
Blood Orange Liqueur. By using fruit sugars, <strong>Cranes</strong> =
ciders are naturally light; they have 30% fewer calories than leading =
fruit cider brands. This achieves a great natural taste and meets the =
consumer demand for healthier drinks. The ciders come in three exciting =
flavours: Cranberries & Limes, Raspberries & Pomegranates and =
Blueberries & Apples.</p>
<p dir=3D"ltr" style=3D"color: #222F39;font-family: Lato, =
"Helvetica Neue", Helvetica, Arial, sans-serif;font-size: =
16px;font-style: normal;font-weight: normal;line-height: 100%;margin: =
1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;text-align: left;">Already listed in local Morrisons, and a host of =
farm shops, garden centres, bars and pubs across the UK, =
<strong>Cranes</strong> started listing in Asda last month.<br>
<br>
<font face=3D"lato, helvetica neue, helvetica, arial, =
sans-serif"><strong>Cranes key facts: </strong></font></p>
<ul dir=3D"ltr">
<li style=3D"-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;">Won the gold award in the 2017 Liqueur Masters for its Cranberry =
and Blood Orange flavour</li>
<li dir=3D"ltr" style=3D"-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;">
<p dir=3D"ltr" style=3D"color: #222F39;font-family: Lato, =
"Helvetica Neue", Helvetica, Arial, sans-serif;font-size: =
16px;font-style: normal;font-weight: normal;line-height: 100%;margin: =
1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;text-align: left;">Listed with Blackmore SPAR who deliver to 700 =
SPAR's across the Midlands</p>
</li>
<li dir=3D"ltr" style=3D"-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;">
<p dir=3D"ltr" style=3D"color: #222F39;font-family: Lato, =
"Helvetica Neue", Helvetica, Arial, sans-serif;font-size: =
16px;font-style: normal;font-weight: normal;line-height: 100%;margin: =
1em 0;padding: 0;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;text-align: left;">Agreed a UK distribution agreement with premium =
drinks brand distributor Paragon Brands to become one of their key =
brands</p>
</li>
</ul>
</td>
</tr>
</tbody></table>
</td>
</tr>
</tbody></table>
<!--[if gte mso 9]>
</td>
<![endif]-->
<!--[if gte mso 9]>
</tr>
</table>
<![endif]-->
</td>
</tr>
</tbody>
</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"mcnButtonBlock" style=3D"min-width: =
100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
<tbody class=3D"mcnButtonBlockOuter">
<tr>
<td style=3D"padding-top: 0;padding-right: =
18px;padding-bottom: 18px;padding-left: 18px;mso-table-lspace: =
0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;" valign=3D"top" align=3D"center" =
class=3D"mcnButtonBlockInner">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"mcnButtonContentContainer" =
style=3D"border-collapse: separate !important;border-radius: =
6px;background-color: #7FBB30;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
<tbody>
<tr>
<td align=3D"center" valign=3D"middle" =
class=3D"mcnButtonContent" style=3D"font-family: Lato, "Helvetica =
Neue", Helvetica, Arial, sans-serif;font-size: 16px;padding: =
8px;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;">
<a class=3D"mcnButton " title=3D"VIEW =
THE CAMPAIGN NOW" =
href=3D"https://seedrs.us4.list-manage.com/track/click?u=3Db211206c49ae6c=
040bfb8ae74&id=3D8714a2c737&e=3D5ef1148adf" target=3D"_blank" =
style=3D"font-weight: normal;letter-spacing: normal;line-height: =
100%;text-align: center;text-decoration: none;color: #FFFFFF;word-wrap: =
break-word;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;">VIEW THE CAMPAIGN NOW</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table></td>
</tr>
</table>
<!-- // END BODY -->
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<!-- BEGIN FOOTER // -->
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#FFFFFF;border-top: 0;border-bottom: 0;">
<tr>
<td valign=3D"top" =
class=3D"footerContainer" style=3D"padding-bottom: 9px;mso-table-lspace: =
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