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Reply-To: "James Denson" <james@247-cover.co.uk>
From: "James Denson" <james@247-cover.co.uk>
To: "Bob Home" <bob@sarahharvey.com>
Subject: Bob Renewal Available
Date: Sun, 17 May 2026 13:51:42 +0100
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Pre-existing conditions welcome. We've found your best available rate —
expires midnight tonight.
<https://gallery.eousercontent.com/8a0d7259-5cda-11ec-96e5-06b4694bee2a%2F1754577720139-wecomparemarket-logo.png>
My Account
<http://tracking.247-cover.co.uk/tracking/click?d=fJoORub_QE91kgSs4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfUQf42T386IV_rwFFEjpa7_9Mzhm3VpDVJMbuwMp9RvoCLYCR-Ov0LAoR82cENBBmrdcm6vbuV1_f-b0nvNOG2do0>
Based on your profile · Ref: #445563AS · From £5/mo
Bob,
it's time to
Review & Renew
your cover.
We've matched your profile against 10 UK insurers.
Pre-existing condition? You may still qualify.
98.9% of claims paid
by our panel insurers in 2024
See My Best Rate
<http://tracking.247-cover.co.uk/tracking/click?d=fJoORub_QE91kgSs4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfQZr57heZrTq1eNTn1bF4cq1DSgwhuZRJqagaSPwfRdd0bszfCZlMk0MaQ-RFOJ3JaaV9m09oz_MoR62iZ0M52G6u-4TnOl9RI7T2k5ZZhr2oQ2>
→
Join 1 million+ UK families already covered
Have a condition? Free callback from an expert
<http://tracking.247-cover.co.uk/tracking/click?d=fJoORub_QE91kgSs4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfXIlow8CAhMwWenoadQFLsSjyhhUJMU7wwv3VEtinMu1ljvdrdfJqZjBkeKXHr7Bvl1hd7LSwoEjN3i9JUA1aX7GVUzLeoikEBvGag0ks6NT3w2>
★
Trustpilot
★★★★★
'Excellent'
Rated 4.8 out of 5
10,000+ verified reviews
Cover from just
£5
/month
Up to £1,000,000 cover
⏰ Your quotes expire in:
Prices may rise after midnight tonight
09
Hours
:
22
Mins
:
47
Secs
We work with some of the UK's leading insurers
<https://eeowvqf.stripocdn.email/content/guids/CABINET_447ef2f60ee1f40b13f5adef6b5fd86eb5b199b124f4be764ff6d4439ae21bfa/images/royal_london_logoremovebgpreview_1.png>
<https://eeowvqf.stripocdn.email/content/guids/CABINET_447ef2f60ee1f40b13f5adef6b5fd86eb5b199b124f4be764ff6d4439ae21bfa/images/legal_and_general_logo.png>
<https://eeowvqf.stripocdn.email/content/guids/CABINET_447ef2f60ee1f40b13f5adef6b5fd86eb5b199b124f4be764ff6d4439ae21bfa/images/untitled_design__20240509t124744437removebgpreview.png>
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Royal London · Legal & General · Aviva · AIG Life · Zurich · Scottish Widows
· Vitality · LV= · Aegon · Canada Life
🏠
UK's largest
broker panel
10 leading UK insurers compared in one place
⚕
Impaired lives
specialists
Expert advisers for complex medical histories
💰
No obligation,
no cost
Compare online or speak to an adviser at no cost
Hi Bob,
Based on your profile, your best available rate is £5/month for £100,000
Life & Critical Illness cover — and it expires at midnight. Here's what we
found across 10 UK insurers.
✓
Pre-existing conditions welcome — diabetes, heart conditions, cancer history
& more
✓
Cover from £100,000 to £1,000,000 — from just £5/month
✓
Guaranteed premiums & terminal illness cover included as standard
Customers save an average of £184/year
by reviewing and renewing their life cover
Claim My Lowest Price
<http://tracking.247-cover.co.uk/tracking/click?d=fJoORub_QE91kgSs4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfd6HytVyR5MRN1kLiqcpAvgvYDIQwcdsZPLrJfVaf5vHYjrV1K2JwV0fL9e3cs9tQAzMIqL8_Uo_jPAxgnmsgoL3nkY0KU2oMy7CH_3Qld88Bw2>
→
1,000,000+ UK families protected · No obligation · Ref: #445563AS
Your renewal quotes — Ref: #445563AS
Personalised to your profile · Valid today only
5 quotes found
⭐ Most Popular
✓ Impaired lives
Royal London
Life & Critical Illness · £100,000 cover
✓ Terminal illness · ✓ Guaranteed premiums
💰 Save approx. £184/year vs. avg. current cover
from just
£5.00/mo
Lock In
<http://tracking.247-cover.co.uk/tracking/click?d=fJoORub_QE91kgSs4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVffqlRpMpwt9LC-3HMpyURZEn15slkXUD_AyVOTTnTgW75MEZakxpPbomkv0HHFyOWE_YDE45zv43vLPzOR-qvDQTXwbGiQSzIRG7Ln7thVpGCQ2>
→
Aviva
Life & Critical Illness · £200,000 cover
£9.85/mo
View
<http://tracking.247-cover.co.uk/tracking/click?d=fJoORub_QE91kgSs4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfYr8TMVal8b0bNjjwFeCLv082HRv5IYY4zTucEbI5bSvq1HgEW-fITeif1Roa8SXkEkeTkDlZV1IMn2AetuguCr84BD4pKQwnGwjhgBo7k7W_w2>
→
AIG Life
Life & Critical Illness · £300,000 cover
£13.45/mo
View
<http://tracking.247-cover.co.uk/tracking/click?d=fJoORub_QE91kgSs4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfSudLKZclWg8YXeADCRq43EuudkRDQFUcEh1-2n_ThNjEc5hbiomQPzuxNAi5l7XR21OAgY0cWssI68OAd0HaOB4zNIGghExsIKOJNUkLbCSCw2>
→
Zurich
Life & Critical Illness · £500,000 cover
£20.13/mo
View
<http://tracking.247-cover.co.uk/tracking/click?d=fJoORub_QE91kgSs4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfcBdtVbYPr3eDa_0jnS0rUBvhmIizsZmNM9wDUuBulB1VGCLW19nw0jKaKtRlUcBaxXbaziINKfidVynyylSNBgegcLTQjkLUsL67pOoY-rGyA2>
→
Legal & General
Life & Critical Illness · £1,000,000 cover
£39.93/mo
View
<http://tracking.247-cover.co.uk/tracking/click?d=fJoORub_QE91kgSs4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVffTP0N5hOmYZcKmn01qBgKWsSOdK8G6kQtXqBQ8oNVrYRjvx7olARi0EGt1ZuNQ2ozmKeyEymuMaV4CGEv7gj3pkPWMUZHwMOxbZGHyIk8BDMw2>
→
See My Best Rate
<http://tracking.247-cover.co.uk/tracking/click?d=fJoORub_QE91kgSs4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfUHLHC1KYwAM6KsHDN--X-ImhWlKxMZ459g3BCotq8b9XkVGfmNh0I6GWfatGEPIoAfF6ERWrsVwMx_iipdQNoUbZCuGVUEwRA-Ajad_H5pOKg2>
→
1,000,000+ UK families covered · 98.9% of claims paid · No obligation
★★★★★
TrustScore 4.8 | 10,000+ reviews | 'Excellent'
Trustpilot
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From £5/month for £100,000 Life & Critical Illness cover based on a
non-smoker aged 30 with no pre-existing conditions. Prices are indicative
and subject to full medical underwriting. If you have a pre-existing
condition, cover may be available subject to exclusions or loadings — speak
to an adviser. Average saving of £184/year based on customers who switched
following a comparison in 2024. Policy reference #445563AS.
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=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91 -->
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td bgcolor=3D"#0D7A68" style=3D"background:#0D7A68;padding:0;" =
class=3D"hero-dark">
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<!-- LEFT: Hook + CTAs -->
<td class=3D"hero-l" width=3D"56%" valign=3D"top" =
style=3D"padding:38px 0 0 26px;vertical-align:top;">
<!-- CHANGE 1+6: Price + personalisation in first visible line -->
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" style=3D"margin-bottom:14px;">
<tr>
<td bgcolor=3D"#0A5C4C" =
style=3D"background:#0A5C4C;border-radius:4px;padding:6px 14px;">
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:11px;font-weigh=
t:bold;color:#5DD4BC;margin:0;white-space:nowrap;">Based on your profile =
· Ref: #445563AS · From <span =
style=3D"color:#ffffff;">=C2=A35/mo</span></p>
</td>
</tr>
</table>
<!-- CHANGE 4: Review & Renew hook =E2=80=94 obligation not offer =
-->
<p class=3D"h1" style=3D"font-family:Arial,Helvetica,'Helvetica =
Neue',sans-serif;font-size:38px;font-weight:bold;color:#ffffff;line-heigh=
t:1.07;margin:0 0 14px;letter-spacing:-0.5px;">Bob,<br>it's time =
to<br>Review & Renew<br><span style=3D"color:#17C3A3;">your =
cover.</span></p>
<!-- CHANGE 13: Personalised data signal, not generic -->
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:13px;color:#A3D=
4CB;line-height:1.65;margin:0 0 16px;">We've matched your profile =
against <strong style=3D"color:#ffffff;">10 UK =
insurers</strong>.<br><strong style=3D"color:#ffffff;">Pre-existing =
condition?</strong> You may still qualify.</p>
<!-- CHANGE 8: Claims paid stat =E2=80=94 removes deepest anxiety =
-->
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" style=3D"margin-bottom:20px;">
<tr>
<td style=3D"border-left:3px solid #17C3A3;padding:2px 0 2px =
12px;">
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:18px;font-weigh=
t:bold;color:#ffffff;margin:0;line-height:1.2;">98.9% of claims paid</p>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;color:#6AA=
DA0;margin:3px 0 0;">by our panel insurers in 2024</p>
</td>
</tr>
</table>
<!-- CHANGE 11: VML button gives rounded corners in Outlook Word =
engine -->
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" style=3D"margin-bottom:6px;">
<tr>
<td>
<!--[if mso]>
<v:roundrect xmlns:v=3D"urn:schemas-microsoft-com:vml" =
xmlns:w=3D"urn:schemas-microsoft-com:office:word" =
href=3D"http://tracking.247-cover.co.uk/tracking/click?d=3DfJoORub_QE91kg=
Ss4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfUk=
dKJ-FCdf1J5TVm5M_aOLKHRsITtpnnkagHCXXde217bneAx3myUD6Z2BVIYBI24uYGSjeqzWd=
ddLuXaUZkFBs82YpZXZqhpdjKW_2H0arXg2" =
style=3D"height:54px;v-text-anchor:middle;width:260px;" arcsize=3D"11%" =
stroke=3D"f" fillcolor=3D"#17C3A3">
<w:anchorlock/>
<center =
style=3D"color:#ffffff;font-family:Arial,Helvetica,sans-serif;font-size:1=
6px;font-weight:bold;">See My Best Rate →</center>
</v:roundrect>
<![endif]-->
<!--[if !mso]><!-->
<table role=3D"presentation" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0" bgcolor=3D"#17C3A3" =
style=3D"background:#17C3A3;border-radius:6px;">
<tr><td><a =
href=3D"http://tracking.247-cover.co.uk/tracking/click?d=3DfJoORub_QE91kg=
Ss4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfQZ=
r57heZrTq1eNTn1bF4cq1DSgwhuZRJqagaSPwfRdd0bszfCZlMk0MaQ-RFOJ3JaaV9m09oz_M=
oR62iZ0M52G6u-4TnOl9RI7T2k5ZZhr2oQ2" target=3D"_blank" =
class=3D"cta-main" =
style=3D"display:inline-block;background:#17C3A3;color:#ffffff!important;=
font-family:Arial,Helvetica,sans-serif;font-size:16px;font-weight:bold;pa=
dding:18px =
28px;border-radius:6px;text-decoration:none;white-space:nowrap;">See My =
Best Rate →</a></td></tr>
</table>
<!--<![endif]-->
</td>
</tr>
</table>
<!-- CHANGE 9: Social proof directly beside CTA -->
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;color:#6AA=
DA0;margin:0 0 6px;">Join <strong style=3D"color:#A3D4CB;">1 million+ UK =
families</strong> already covered</p>
<!-- CHANGE 10: Secondary CTA text-only, not competing button -->
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:12px;color:#6AA=
DA0;margin:0 0 36px;">Have a condition? <a =
href=3D"http://tracking.247-cover.co.uk/tracking/click?d=3DfJoORub_QE91kg=
Ss4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfXI=
low8CAhMwWenoadQFLsSjyhhUJMU7wwv3VEtinMu1ljvdrdfJqZjBkeKXHr7Bvl1hd7LSwoEj=
N3i9JUA1aX7GVUzLeoikEBvGag0ks6NT3w2" target=3D"_blank" =
style=3D"color:#ffffff;text-decoration:underline;font-weight:bold;">Free =
callback from an expert</a></p>
</td>
<!-- RIGHT: Trustpilot card + price badge -->
<td class=3D"hero-r" width=3D"44%" valign=3D"top" align=3D"right" =
style=3D"padding:22px 18px 0 8px;vertical-align:top;">
<!-- Trustpilot card =E2=80=94 white, prominent, Reassured pattern =
-->
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" align=3D"right" =
style=3D"margin-bottom:14px;min-width:156px;">
<tr>
<td bgcolor=3D"#ffffff" =
style=3D"background:#ffffff;border-radius:10px;padding:15px 16px 13px;">
<table role=3D"presentation" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0" style=3D"margin-bottom:9px;" =
width=3D"100%">
<tr>
<td valign=3D"middle" style=3D"padding-right:7px;">
<div =
style=3D"width:20px;height:20px;background:#00B67A;border-radius:3px;text=
-align:center;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:11px;color:#fff=
fff;margin:0;line-height:20px;font-weight:bold;">★</p></div>
</td>
<td valign=3D"middle"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:12px;font-weigh=
t:bold;color:#191919;margin:0;">Trustpilot</p></td>
</tr>
</table>
<table role=3D"presentation" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0" bgcolor=3D"#00B67A" =
style=3D"background:#00B67A;border-radius:4px;margin-bottom:9px;" =
width=3D"100%">
<tr><td style=3D"padding:6px 10px;text-align:center;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:14px;color:#fff=
fff;margin:0;line-height:1;white-space:nowrap;">★★★a=
33;★</p></td></tr>
</table>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:14px;font-weigh=
t:bold;color:#191919;margin:0 0 3px;text-align:center;">'Excellent'</p>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;color:#666=
666;margin:0;text-align:center;line-height:1.5;">Rated =
<strong>4.8</strong> out of 5<br><strong>10,000+</strong> verified =
reviews</p>
</td>
</tr>
</table>
<!-- Price badge -->
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" align=3D"right" style=3D"min-width:156px;">
<tr>
<td bgcolor=3D"#0A5C4C" =
style=3D"background:#0A5C4C;border-radius:10px;padding:16px =
18px;text-align:center;">
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:9px;font-weight=
:bold;letter-spacing:2px;text-transform:uppercase;color:#5DD4BC;margin:0 =
0 6px;">Cover from just</p>
<p style=3D"font-family:Arial,Helvetica,'Helvetica =
Neue',sans-serif;font-size:52px;font-weight:bold;color:#ffffff;margin:0;l=
ine-height:1;letter-spacing:-2px;">=C2=A35</p>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:12px;font-weigh=
t:bold;color:#5DD4BC;margin:4px 0 0;">/month</p>
<div style=3D"border-top:1px solid #1A6B5B;margin:10px 0 =
9px;"></div>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;color:#5DD=
4BC;margin:0;">Up to =C2=A31,000,000 cover</p>
</td>
</tr>
</table>
</td>
</tr>
</table>
<!-- CHANGE 5: COUNTDOWN TIMER =E2=80=94 visual urgency, single =
biggest conversion lift -->
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td bgcolor=3D"#0A4A3C" style=3D"background:#0A4A3C;padding:14px =
22px;" class=3D"hero-dark">
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<!-- Label -->
<td valign=3D"middle" width=3D"50%">
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:11px;font-weigh=
t:bold;color:#ffffff;margin:0;line-height:1.4;">⏰ <span =
style=3D"color:#17C3A3;">Your quotes expire in:</span></p>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;color:#3D8=
F7E;margin:2px 0 0;">Prices may rise after midnight tonight</p>
</td>
<!-- Timer boxes =E2=80=94 CSS countdown approximation for email =
-->
<td valign=3D"middle" align=3D"right" width=3D"50%">
<!-- CHANGE 10: Table-based countdown =E2=80=94 divs collapse in =
Outlook Word engine -->
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" align=3D"right">
<tr>
<td align=3D"center" style=3D"padding:0 3px;">
<table role=3D"presentation" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0" bgcolor=3D"#0D6B5E" =
style=3D"background:#0D6B5E;border-radius:5px;">
<tr><td class=3D"cd-box" style=3D"padding:8px =
10px;min-width:46px;text-align:center;" bgcolor=3D"#0D6B5E"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:24px;font-weigh=
t:bold;color:#ffffff;margin:0;line-height:1;">09</p></td></tr>
</table>
<p class=3D"cd-lbl" =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:9px;color:#3D8F=
7E;margin:3px 0 =
0;text-align:center;text-transform:uppercase;letter-spacing:1px;">Hours</=
p>
</td>
<td valign=3D"top" style=3D"padding:8px 2px 0;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:18px;font-weigh=
t:bold;color:#17C3A3;margin:0;line-height:1;">:</p></td>
<td align=3D"center" style=3D"padding:0 3px;">
<table role=3D"presentation" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0" bgcolor=3D"#0D6B5E" =
style=3D"background:#0D6B5E;border-radius:5px;">
<tr><td class=3D"cd-box" style=3D"padding:8px =
10px;min-width:46px;text-align:center;" bgcolor=3D"#0D6B5E"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:24px;font-weigh=
t:bold;color:#ffffff;margin:0;line-height:1;">22</p></td></tr>
</table>
<p class=3D"cd-lbl" =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:9px;color:#3D8F=
7E;margin:3px 0 =
0;text-align:center;text-transform:uppercase;letter-spacing:1px;">Mins</p=
>
</td>
<td valign=3D"top" style=3D"padding:8px 2px 0;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:18px;font-weigh=
t:bold;color:#17C3A3;margin:0;line-height:1;">:</p></td>
<td align=3D"center" style=3D"padding:0 3px;">
<table role=3D"presentation" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0" bgcolor=3D"#17C3A3" =
style=3D"background:#17C3A3;border-radius:5px;">
<tr><td class=3D"cd-box" style=3D"padding:8px =
10px;min-width:46px;text-align:center;" bgcolor=3D"#17C3A3"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:24px;font-weigh=
t:bold;color:#ffffff;margin:0;line-height:1;">47</p></td></tr>
</table>
<p class=3D"cd-lbl" =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:9px;color:#17C3=
A3;margin:3px 0 =
0;text-align:center;text-transform:uppercase;letter-spacing:1px;">Secs</p=
>
</td>
</tr>
</table>
</td>
</tr>
</table>
</td>
</tr>
</table>
</td>
</tr>
</table>
<!-- =
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
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=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=
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=91=E2=96=91=E2=96=91
BLOCK 3 =E2=80=94 PROVIDER LOGOS
Reassured pattern. Immediately below hero.
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91 -->
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td bgcolor=3D"#ffffff" style=3D"background:#ffffff;border-top:3px solid =
#17C3A3;padding:12px 18px 11px;text-align:center;" class=3D"logo-strip">
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:9px;font-weight=
:bold;letter-spacing:2px;text-transform:uppercase;color:#999999;margin:0 =
0 10px;">We work with some of the UK's leading insurers</p>
<table role=3D"presentation" align=3D"center" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td style=3D"padding:0 6px;"><img =
src=3D"https://eeowvqf.stripocdn.email/content/guids/CABINET_447ef2f60ee1=
f40b13f5adef6b5fd86eb5b199b124f4be764ff6d4439ae21bfa/images/royal_london_=
logoremovebgpreview_1.png" width=3D"40" alt=3D"Royal London" =
style=3D"max-width:40px;display:inline-block;opacity:0.4;"></td>
<td style=3D"padding:0 6px;"><img =
src=3D"https://eeowvqf.stripocdn.email/content/guids/CABINET_447ef2f60ee1=
f40b13f5adef6b5fd86eb5b199b124f4be764ff6d4439ae21bfa/images/legal_and_gen=
eral_logo.png" width=3D"40" alt=3D"L&G" =
style=3D"max-width:40px;display:inline-block;opacity:0.4;"></td>
<td style=3D"padding:0 6px;"><img =
src=3D"https://eeowvqf.stripocdn.email/content/guids/CABINET_447ef2f60ee1=
f40b13f5adef6b5fd86eb5b199b124f4be764ff6d4439ae21bfa/images/untitled_desi=
gn__20240509t124744437removebgpreview.png" width=3D"40" alt=3D"Aviva" =
style=3D"max-width:40px;display:inline-block;opacity:0.4;"></td>
<td style=3D"padding:0 6px;"><img =
src=3D"https://eeowvqf.stripocdn.email/content/guids/CABINET_53b1c4bc3358=
5698dbefc90b40156ec76e8d7847741f6aeef9119437160c6c23/images/untitled_desi=
gn__20240509t125836922removebgpreview.png" width=3D"40" alt=3D"AIG" =
style=3D"max-width:40px;display:inline-block;opacity:0.4;"></td>
<td style=3D"padding:0 6px;"><img =
src=3D"https://eeowvqf.stripocdn.email/content/guids/CABINET_53b1c4bc3358=
5698dbefc90b40156ec76e8d7847741f6aeef9119437160c6c23/images/untitled_desi=
gn__20240509t132056916removebgpreview.png" width=3D"40" alt=3D"Zurich" =
style=3D"max-width:40px;display:inline-block;opacity:0.4;"></td>
</tr>
</table>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;color:#BBB=
BBB;margin:9px 0 0;">Royal London · Legal & General · =
Aviva · AIG Life · Zurich · Scottish Widows =
· Vitality · LV=3D · Aegon · Canada Life</p>
</td>
</tr>
</table>
<!-- =
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=91=E2=96=91=E2=96=91
BLOCK 4 =E2=80=94 WHY US (3 columns)
CHANGE 11: "Why us" BEFORE the quotes not after
Most people won't scroll below quote cards
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
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=91=E2=96=91=E2=96=91 -->
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td bgcolor=3D"#F2F8F6" style=3D"background:#F2F8F6;border-top:1px solid =
#C8DDD8;padding:20px 14px 18px;" class=3D"why-bg">
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td class=3D"mob-stack why-pad" width=3D"33%" valign=3D"top" =
align=3D"center" style=3D"padding:0 10px 0 0;">
<!-- CHANGE 13: Table-based circle =E2=80=94 div border-radius:50% =
collapses to square in Outlook -->
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" align=3D"center" style=3D"margin:0 auto 9px;">
<tr><td width=3D"40" height=3D"40" bgcolor=3D"#0D7A68" =
style=3D"background:#0D7A68;border-radius:50%;width:40px;height:40px;text=
-align:center;vertical-align:middle;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:17px;color:#fff=
fff;margin:0;line-height:40px;">🏠</p></td></tr>
</table>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:13px;font-weigh=
t:bold;color:#0A0A0A;margin:0 0 =
4px;text-align:center;line-height:1.3;">UK's largest<br>broker panel</p>
<div style=3D"width:24px;height:2px;background:#17C3A3;margin:0 =
auto 7px;"></div>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:11px;color:#4B5=
563;margin:0;text-align:center;line-height:1.55;">10 leading UK insurers =
compared in one place</p>
</td>
<td class=3D"mob-hide" width=3D"1" =
style=3D"background:#C8DDD8;width:1px;padding:0;"></td>
<td class=3D"mob-stack why-pad" width=3D"33%" valign=3D"top" =
align=3D"center" style=3D"padding:0 10px;">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" align=3D"center" style=3D"margin:0 auto 9px;">
<tr><td width=3D"40" height=3D"40" bgcolor=3D"#0D7A68" =
style=3D"background:#0D7A68;border-radius:50%;width:40px;height:40px;text=
-align:center;vertical-align:middle;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:17px;color:#fff=
fff;margin:0;line-height:40px;">⚕</p></td></tr>
</table>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:13px;font-weigh=
t:bold;color:#0A0A0A;margin:0 0 =
4px;text-align:center;line-height:1.3;">Impaired =
lives<br>specialists</p>
<div style=3D"width:24px;height:2px;background:#17C3A3;margin:0 =
auto 7px;"></div>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:11px;color:#4B5=
563;margin:0;text-align:center;line-height:1.55;">Expert advisers for =
complex medical histories</p>
</td>
<td class=3D"mob-hide" width=3D"1" =
style=3D"background:#C8DDD8;width:1px;padding:0;"></td>
<td class=3D"mob-stack why-pad" width=3D"33%" valign=3D"top" =
align=3D"center" style=3D"padding:0 0 0 10px;">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" align=3D"center" style=3D"margin:0 auto 9px;">
<tr><td width=3D"40" height=3D"40" bgcolor=3D"#0D7A68" =
style=3D"background:#0D7A68;border-radius:50%;width:40px;height:40px;text=
-align:center;vertical-align:middle;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:17px;color:#fff=
fff;margin:0;line-height:40px;">💰</p></td></tr>
</table>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:13px;font-weigh=
t:bold;color:#0A0A0A;margin:0 0 =
4px;text-align:center;line-height:1.3;">No obligation,<br>no cost</p>
<div style=3D"width:24px;height:2px;background:#17C3A3;margin:0 =
auto 7px;"></div>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:11px;color:#4B5=
563;margin:0;text-align:center;line-height:1.55;">Compare online or =
speak to an adviser at no cost</p>
</td>
</tr>
</table>
</td>
</tr>
</table>
<!-- =
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
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=91=E2=96=91=E2=96=91
BLOCK 5 =E2=80=94 BODY COPY (SHORTENED)
CHANGE 3: Shorter path to quotes. Body copy
trimmed to 3 sentences + 3 checks max.
CHANGE 13: Personalised signal upfront.
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
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=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91 -->
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td bgcolor=3D"#ffffff" style=3D"background:#ffffff;padding:24px 28px =
0;border-top:1px solid #E5E7EB;" class=3D"body-white">
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:19px;font-weigh=
t:bold;color:#0A0A0A;margin:0 0 10px;line-height:1.2;">Hi Bob,</p>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:13px;color:#374=
151;line-height:1.85;margin:0 0 18px;">Based on your profile, <strong =
style=3D"color:#0A0A0A;">your best available rate is =
=C2=A35/month</strong> for =C2=A3100,000 Life & Critical Illness =
cover =E2=80=94 and it expires at midnight. Here's what we found across =
10 UK insurers.</p>
<!-- 3 teal-tick benefits =E2=80=94 tight, no padding waste -->
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr><td style=3D"padding:8px 0;border-top:1px solid #F3F4F6;">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0"><tr>
<td valign=3D"top" style=3D"padding-right:10px;width:24px;"><table =
role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0"><tr><td width=3D"22" height=3D"22" bgcolor=3D"#0D7A68" =
style=3D"background:#0D7A68;border-radius:50%;width:22px;height:22px;text=
-align:center;vertical-align:middle;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:11px;font-weigh=
t:bold;color:#ffffff;margin:0;line-height:22px;">✓</p></td></tr></=
table></td>
<td valign=3D"middle"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:13px;color:#0A0=
A0A;margin:0;"><strong>Pre-existing conditions welcome</strong> =
=E2=80=94 diabetes, heart conditions, cancer history & more</p></td>
</tr></table>
</td></tr>
<tr><td style=3D"padding:8px 0;border-top:1px solid #F3F4F6;">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0"><tr>
<td valign=3D"top" style=3D"padding-right:10px;width:24px;"><table =
role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0"><tr><td width=3D"22" height=3D"22" bgcolor=3D"#0D7A68" =
style=3D"background:#0D7A68;border-radius:50%;width:22px;height:22px;text=
-align:center;vertical-align:middle;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:11px;font-weigh=
t:bold;color:#ffffff;margin:0;line-height:22px;">✓</p></td></tr></=
table></td>
<td valign=3D"middle"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:13px;color:#0A0=
A0A;margin:0;">Cover from <strong>=C2=A3100,000 to =
=C2=A31,000,000</strong> =E2=80=94 from just =
<strong>=C2=A35/month</strong></p></td>
</tr></table>
</td></tr>
<tr><td style=3D"padding:8px 0;border-top:1px solid =
#F3F4F6;border-bottom:1px solid #F3F4F6;">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0"><tr>
<td valign=3D"top" style=3D"padding-right:10px;width:24px;"><table =
role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0"><tr><td width=3D"22" height=3D"22" bgcolor=3D"#0D7A68" =
style=3D"background:#0D7A68;border-radius:50%;width:22px;height:22px;text=
-align:center;vertical-align:middle;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:11px;font-weigh=
t:bold;color:#ffffff;margin:0;line-height:22px;">✓</p></td></tr></=
table></td>
<td valign=3D"middle"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:13px;color:#0A0=
A0A;margin:0;">Guaranteed premiums & terminal illness cover =
<strong>included as standard</strong></p></td>
</tr></table>
</td></tr>
</table>
</td>
</tr>
</table>
<!-- =
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91
BLOCK 6 =E2=80=94 SAVINGS STRIP + MID CTA
CHANGE 4: "Claim My Lowest Price" =E2=80=94 outcome CTA
CHANGE 9: Social proof right beside the CTA
CHANGE 10: One CTA per section
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91 -->
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td bgcolor=3D"#0D7A68" style=3D"background:#0D7A68;padding:20px =
26px;text-align:center;" class=3D"strip-dark">
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:19px;font-weigh=
t:bold;color:#ffffff;margin:0 0 3px;line-height:1.3;">Customers save an =
average of <span style=3D"color:#17C3A3;">=C2=A3184/year</span></p>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:12px;color:#7AB=
FB3;margin:0 0 16px;">by reviewing and renewing their life cover</p>
<!-- CHANGE 4: Outcome-first CTA copy -->
<!-- CHANGE 11: VML button for Outlook rounded corners -->
<!--[if mso]>
<v:roundrect xmlns:v=3D"urn:schemas-microsoft-com:vml" =
xmlns:w=3D"urn:schemas-microsoft-com:office:word" =
href=3D"http://tracking.247-cover.co.uk/tracking/click?d=3DfJoORub_QE91kg=
Ss4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfQh=
1kcZYoxrrtBCJLXHx9Moh0SgdwJLufb5jqbtywibC4eQDu5iOmJoIk7KaVWkUIn3DakEKy7cP=
FwPodcIQSdIh5MM61GusC38p3Z-8XUn_tw2" =
style=3D"height:56px;v-text-anchor:middle;width:280px;" arcsize=3D"11%" =
stroke=3D"f" fillcolor=3D"#ffffff">
<w:anchorlock/>
<center =
style=3D"color:#0D7A68;font-family:Arial,Helvetica,sans-serif;font-size:1=
6px;font-weight:bold;">Claim My Lowest Price →</center>
</v:roundrect>
<![endif]-->
<!--[if !mso]><!-->
<a =
href=3D"http://tracking.247-cover.co.uk/tracking/click?d=3DfJoORub_QE91kg=
Ss4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVfd6=
HytVyR5MRN1kLiqcpAvgvYDIQwcdsZPLrJfVaf5vHYjrV1K2JwV0fL9e3cs9tQAzMIqL8_Uo_=
jPAxgnmsgoL3nkY0KU2oMy7CH_3Qld88Bw2" target=3D"_blank" =
class=3D"cta-main" =
style=3D"display:inline-block;background:#ffffff;color:#0D7A68!important;=
font-family:Arial,Helvetica,sans-serif;font-size:16px;font-weight:bold;pa=
dding:18px =
42px;border-radius:6px;text-decoration:none;white-space:nowrap;">Claim =
My Lowest Price →</a>
<!--<![endif]-->
<!-- CHANGE 9: Social proof right next to CTA -->
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;color:#3D8=
F7E;margin:10px 0 0;">1,000,000+ UK families protected =
· No obligation · Ref: =
#445563AS</p>
</td>
</tr>
</table>
<!-- =
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91
BLOCK 7 =E2=80=94 QUOTE CARDS
CHANGE 3: Quotes appear after minimal copy
CHANGE 8: Featured card shows savings gap
CHANGE 10: One CTA per card, no competing buttons
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=
=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=
=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=91=E2=96=
=91=E2=96=91=E2=96=91 -->
<!-- Header -->
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td bgcolor=3D"#0B4A40" style=3D"background:#0B4A40;padding:13px 24px;" =
class=3D"header-dark">
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td valign=3D"middle">
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:14px;font-weigh=
t:bold;color:#ffffff;margin:0;">Your renewal quotes — Ref: =
#445563AS</p>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;color:#3D8=
F7E;margin:3px 0 0;">Personalised to your profile · =
Valid today only</p>
</td>
<td align=3D"right" valign=3D"middle">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" bgcolor=3D"#17C3A3" =
style=3D"background:#17C3A3;border-radius:4px;">
<tr><td style=3D"padding:5px 12px;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;font-weigh=
t:bold;color:#ffffff;margin:0;white-space:nowrap;">5 quotes =
found</p></td></tr>
</table>
</td>
</tr>
</table>
</td>
</tr>
</table>
<!-- CARD 1 =E2=80=94 FEATURED =E2=80=94 teal border + tint + savings =
gap -->
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td bgcolor=3D"#EDF8F5" style=3D"background:#EDF8F5;border-top:3px solid =
#0D7A68;border-bottom:1px solid #B8E0D6;padding:16px 22px;" =
class=3D"card-featured">
<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0">
<tr>
<td valign=3D"middle" width=3D"55%">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" style=3D"margin-bottom:8px;">
<tr>
<td style=3D"padding-right:6px;">
<div =
style=3D"display:inline-block;background:#0D7A68;border-radius:3px;paddin=
g:3px 9px;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:9px;font-weight=
:bold;color:#ffffff;margin:0;text-transform:uppercase;letter-spacing:0.3p=
x;white-space:nowrap;">⭐ Most Popular</p></div>
</td>
<td>
<div =
style=3D"display:inline-block;background:#D1FAE5;border-radius:3px;paddin=
g:3px 9px;"><p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:9px;font-weight=
:bold;color:#065F46;margin:0;white-space:nowrap;">✓ Impaired =
lives</p></div>
</td>
</tr>
</table>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:16px;font-weigh=
t:bold;color:#0A0A0A;margin:0;line-height:1.2;">Royal London</p>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:11px;color:#4B7=
A72;margin:3px 0 0;">Life & Critical Illness · =
<strong style=3D"color:#0A0A0A;">=C2=A3100,000 cover</strong></p>
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;color:#047=
857;margin:5px 0 0;font-weight:bold;">✓ Terminal illness =
· ✓ Guaranteed premiums</p>
<!-- CHANGE 8: Savings gap =E2=80=94 most powerful featured card =
signal -->
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
border=3D"0" style=3D"margin-top:7px;">
<tr>
<td bgcolor=3D"#FEF9C3" =
style=3D"background:#FEF9C3;border-radius:3px;border:1px solid =
#FDE047;padding:3px 9px;">
<p =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;font-weigh=
t:bold;color:#854D0E;margin:0;white-space:nowrap;">💰 Save =
approx. =C2=A3184/year vs. avg. current cover</p>
</td>
</tr>
</table>
</td>
<td valign=3D"middle" align=3D"right" width=3D"45%">
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style=3D"font-family:Arial,Helvetica,sans-serif;font-size:10px;color:#9CA=
3AF;margin:0 0 2px;text-align:right;">from just</p>
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style=3D"font-family:Arial,Helvetica,sans-serif;font-size:28px;font-weigh=
t:bold;color:#0D7A68;margin:0;line-height:1;text-align:right;">=C2=A35.00=
<span =
style=3D"font-size:12px;font-weight:normal;color:#9CA3AF;">/mo</span></p>=
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lRpMpwt9LC-3HMpyURZEn15slkXUD_AyVOTTnTgW75MEZakxpPbomkv0HHFyOWE_YDE45zv43=
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<tr><td bgcolor=3D"#ffffff" style=3D"background:#ffffff;border-top:1px =
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t:bold;color:#0A0A0A;margin:0;">Aviva</p>
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280;margin:2px 0 0;">Life & Critical Illness · =
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t:bold;color:#0A0A0A;margin:0;line-height:1;text-align:right;">=C2=A39.85=
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t:bold;color:#0A0A0A;margin:0;">AIG Life</p>
<p =
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280;margin:2px 0 0;">Life & Critical Illness · =
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t:bold;color:#0A0A0A;margin:0;line-height:1;text-align:right;">=C2=A313.4=
5<span =
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<td valign=3D"middle"><a =
href=3D"http://tracking.247-cover.co.uk/tracking/click?d=3DfJoORub_QE91kg=
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dLKZclWg8YXeADCRq43EuudkRDQFUcEh1-2n_ThNjEc5hbiomQPzuxNAi5l7XR21OAgY0cWss=
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<tr><td bgcolor=3D"#ffffff" =
style=3D"background:#ffffff;border-bottom:1px solid #E5E7EB;padding:12px =
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<p =
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t:bold;color:#0A0A0A;margin:0;">Zurich</p>
<p =
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style=3D"padding-right:10px;">
<p class=3D"qp" =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:22px;font-weigh=
t:bold;color:#0A0A0A;margin:0;line-height:1;text-align:right;">=C2=A320.1=
3<span =
style=3D"font-size:11px;font-weight:normal;color:#9CA3AF;">/mo</span></p>=
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<td valign=3D"middle"><a =
href=3D"http://tracking.247-cover.co.uk/tracking/click?d=3DfJoORub_QE91kg=
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dtVbYPr3eDa_0jnS0rUBvhmIizsZmNM9wDUuBulB1VGCLW19nw0jKaKtRlUcBaxXbaziINKfi=
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<table role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
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style=3D"background:#F9FAFB;border-bottom:3px solid #0B4A40;padding:12px =
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<p class=3D"qp" =
style=3D"font-family:Arial,Helvetica,sans-serif;font-size:22px;font-weigh=
t:bold;color:#0A0A0A;margin:0;line-height:1;text-align:right;">=C2=A339.9=
3<span =
style=3D"font-size:11px;font-weight:normal;color:#9CA3AF;">/mo</span></p>=
</td>
<td valign=3D"middle"><a =
href=3D"http://tracking.247-cover.co.uk/tracking/click?d=3DfJoORub_QE91kg=
Ss4ri51uanDW786Cne3ljS8HNSsaDCbuKEPRMVhgEEEz5QJ9jA5h-muJJMVrW_MsdYcNTVffT=
P0N5hOmYZcKmn01qBgKWsSOdK8G6kQtXqBQ8oNVrYRjvx7olARi0EGt1ZuNQ2ozmKeyEymuMa=
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