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From: "Rachel CLINTON" <rachel@awesometechtraining.com>
To: <bob@sarahharvey.com>
Subject: =?iso-8859-1?Q?Hands-On_Google_Analytics_4_workshop_-_8th_December?=
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Hands-On Google Analytics 4 workshop � 8th December
Dear Bob
Google Analytics 4: Workshop training session
<https://www.awesometechtraining.com/product/google-analytics-4-deep-dive/
?utm_source=sfdata&utm_medium=email&utm_campaign=ga4%20deep%20dive%20dec%2
0205&utm_term=&utm_content=>
8th December| 9:30am�1:00pm BST
Live via Zoom
�199 / �199 per person
If you're new to GA4 or still figuring out how to make it work for
your business, this hands-on deep dive is for you. In this live,
practical training session, you'll explore a real Google Analytics 4
account, work with real data, and build confidence using GA4's key
features � with expert guidance throughout.
What You�ll Learn
1. Setting Up & Configuring Your GA4 Property
* Ensuring accurate data collection
* Managing user access
* Linking to Google Ads and Search Console
* Using real-time reports to test configuration
2. Understanding GA4 Reports
* Navigating default reports
* Understanding snapshots, cards, dimensions & metrics
* Customising reports for your needs
3. Working with Events & Key Events
* What events are and why they matter
* Creating custom events to track key actions
* Identifying and setting up �key events� for your site
4. Exploring Advanced Features
* Using GA4�s �Explore� tool for custom analysis
* Building free-form explorations
5. Segmenting and Attribution
* Creating custom audiences
* Understanding traffic sources
* Attribution models and user paths to conversion
Who Should Attend?
This session is ideal for marketers, analysts, or business owners who want
to better understand GA4 � whether you're starting fresh or trying to
make sense of an existing setup.
How It Works
* Delivered live via Zoom with an experienced trainer
* Includes demonstrations and interactive exercises using the
official GA4 Demo Account
* Ask questions live and get hands-on support
* Tip: Using two screens will help � one for the training, one for
exercises
What You�ll Receive:
* A recording of the session for future reference
* A copy of the presentation slides
* Pre-session instructions to access the GA4 demo account
Book Your Place
�/�199 per person
Numbers are limited to keep it interactive � secure your spot early!
Book now
<https://www.awesometechtraining.com/product/google-analytics-4-deep-dive/
?utm_source=sfdata&utm_medium=email&utm_campaign=ga4%20deep%20dive%20dec%2
0205&utm_term=&utm_content=>
Have questions? Just reply to this email � we�re happy to help.
Best wishes
Rachel Clinton
Business Development Director
rachel@awesometechtraining.com <mailto:rachel@awesometechtraining.com> /
020 7416 6738
<https://myfiles.space/user_files/99687_0b488c2d8dcfd167/99687_custom_file
s/img1760628366.png>
www.awesometechtraining.com
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tm_campaign=getting%20started%20wordpress%20standalone%20july24&utm_term=&
utm_content=>
Awesome Tech Training Ltd is a company registered in the UK, company
number 11570316 and registered office 85 Great Portland street, First
Floor, London, W1W 7LT
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<html><p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Hands-On Google Analytics 4 workshop – 8<sup>th</sup> =
December</span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Dear Bob</span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: 14px;"><a =
href=3D"https://www.awesometechtraining.com/product/google-analytics-4-de=
ep-dive/?utm_source=3Dsfdata&utm_medium=3Demail&utm_campaign=3Dga4%20deep=
%20dive%20dec%20205&utm_term=3D&utm_content=3D">Google Analytics 4: =
Workshop training session</a><br><strong>8<sup>th</sup> December| =
9:30am–1:00pm BST</strong><br><strong>Live via =
Zoom</strong><br><strong>£199 / €199 per =
person</strong></span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: 14px;">If =
you're new to GA4 or still figuring out how to make it work for =
your business, this hands-on deep dive is for you. In this live, =
practical training session, you'll explore a real Google Analytics =
4 account, work with real data, and build confidence using GA4's =
key features — with expert guidance throughout.</span></p>
<h3><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">What You’ll Learn</span></h3>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;"><strong>1. Setting Up & Configuring Your GA4 =
Property</strong></span></p>
<ul>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Ensuring accurate data collection</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Managing user access</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Linking to Google Ads and Search Console</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Using real-time reports to test configuration</li>
</ul>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;"><strong>2. Understanding GA4 Reports</strong></span></p>
<ul>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Navigating default reports</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Understanding snapshots, cards, dimensions & metrics</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Customising reports for your needs</li>
</ul>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;"><strong>3. Working with Events & Key =
Events</strong></span></p>
<ul>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">What events are and why they matter</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Creating custom events to track key actions</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Identifying and setting up “key events” for your =
site</li>
</ul>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;"><strong>4. Exploring Advanced Features</strong></span></p>
<ul>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Using GA4’s “Explore” tool for custom =
analysis</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Building free-form explorations</li>
</ul>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;"><strong>5. Segmenting and Attribution</strong></span></p>
<ul>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Creating custom audiences</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Understanding traffic sources</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Attribution models and user paths to conversion</li>
</ul>
<h3><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Who Should Attend?</span></h3>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">This session is ideal for marketers, analysts, or business owners =
who want to better understand GA4 — whether you're starting =
fresh or trying to make sense of an existing setup.</span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">How It Works</span></p>
<ul>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Delivered live via Zoom with an experienced trainer</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Includes demonstrations and interactive exercises using the =
official GA4 Demo Account</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: 14px;">Ask =
questions live and get hands-on support</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;"><strong>Tip:</strong> Using two screens will help — one for =
the training, one for exercises</li>
</ul>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;"><strong>What You’ll Receive:</strong></span></p>
<ul>
<li style=3D"font-family: Calibri, sans-serif; font-size: 14px;">A =
recording of the session for future reference</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: 14px;">A =
copy of the presentation slides</li>
<li style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Pre-session instructions to access the GA4 demo account</li>
</ul>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Book Your Place</span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;"><strong>£/€199 per person</strong><br> Numbers =
are limited to keep it interactive — secure your spot =
early!</span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: 14px;"><a =
href=3D"https://www.awesometechtraining.com/product/google-analytics-4-de=
ep-dive/?utm_source=3Dsfdata&utm_medium=3Demail&utm_campaign=3Dga4%20deep=
%20dive%20dec%20205&utm_term=3D&utm_content=3D">Book now</a></span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Have questions? Just reply to this email — we’re =
happy to help.</span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Best wishes</span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Rachel Clinton</span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;">Business Development Director</span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: 14px;"><a =
href=3D"mailto:rachel@awesometechtraining.com">rachel@awesometechtraining=
.com</a> / 020 7416 6738</span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
14px;"><img width=3D"228" =
src=3D"https://myfiles.space/user_files/99687_0b488c2d8dcfd167/99687_cust=
om_files/img1760628366.png" alt=3D"awesome tech training opaque =
horizontal cropped" height=3D"68"></span></p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: 14px;"><a =
href=3D"https://www.awesometechtraining.com/?utm_source=3Dsfdata&utm_medi=
um=3Demail&utm_campaign=3Dgetting%20started%20wordpress%20standalone%20ju=
ly24&utm_term=3D&utm_content=3D">www.awesometechtraining.com</a></span></=
p>
<p><span style=3D"font-family: Calibri, sans-serif; font-size: =
11px;">Awesome Tech Training Ltd is a company registered in the UK, =
company number 11570316 and registered office 85 Great Portland street, =
First Floor, London, W1W 7LT</span></p>
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style=3D'margin:0cm;margin-bottom:.0001pt;font-size:16px;font-family:"Cal=
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