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Date: Mon, 31 Mar 2025 11:15:18 +0100
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A SaaS company I worked with spent £500,000 on marketing in a year.
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Hi Bob
A SaaS company I worked with spent £500,000 on marketing in a year.
They ran ads, invested in SEO, built a content plan, and ticked every
marketing box.
Yet, they didn’t get the results they needed to.
When I asked about their strategy, their answer was, “We’re running LinkedIn
ads, improving SEO, and posting more thought leadership.”
That’s not a strategy. That’s a list of activities.
We helped them step back, rethink their positioning, clarify their ideal
customer and align their marketing efforts with real business objectives.
The result? Higher-quality leads, lower acquisition costs and double the
conversion rate.
If you want to avoid making the same mistake, I’ll be covering exactly how
to fix this in the webinar.
Hi Bob
A SaaS company I worked with spent £500,000 on marketing in a year.
They ran ads, invested in SEO, built a content plan, and ticked every
marketing box.
Yet, they didn’t get the results they needed to.
When I asked about their strategy, their answer was, “We’re running LinkedIn
ads, improving SEO, and posting more thought leadership.”
That’s not a strategy. That’s a list of activities.
We helped them step back, rethink their positioning, clarify their ideal
customer and align their marketing efforts with real business objectives.
The result? Higher-quality leads, lower acquisition costs and double the
conversion rate.
If you want to avoid making the same mistake, I’ll be covering exactly how
to fix this in the webinar.
<https://ccms3.msnd20.com/tracking/lc/198f4ff4-224f-410d-bbab-d4e7d2296a52/14a314c2-6bf2-4fa3-a7a1-8a19725ad382/ef411bb8-4c40-4274-90c5-f7fec4be5ac8/>
Sign up to our webinarHope to see you there,
Best,
Jenny
Jenny Knighting
Founder & CEO
Nutcracker Agency
www.nutcrackeragency.com
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Hope to see you there,
Best,
Jenny
Jenny Knighting
Founder & CEO
Nutcracker Agency
www.nutcrackeragency.com
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normal; max-width: 600px; width: 600px; border-radius: 0px; overflow: =
visible;"><table class=3D"component image-component imagefd75f233" =
data-component-type=3D"image" data-parent-slot-type=3D"FULL" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" style=3D"clear: both; =
background-color: transparent;"><tbody><tr =
class=3D"newsletter-main-content"><td class=3D"image image-container" =
align=3D"left" style=3D"line-height: 1px; padding: 0px;"><img =
src=3D"https://moosendimages.imgix.net/c6052c29-5c11-450a-a8a7-ea43dbbe44=
c0/2d5c00f2569f45018a43d96a208aca64/email-headers_600-x-150px-1200-x-300-=
px-3.png?auto=3Dformat%2Ccompress&dpr=3D1&fit=3Dclip&ixjsv=3D=
2.2.4&w=3D600" alt=3D"Email Image" class=3D"newsletter-image =
not-resized" height=3D"auto" width=3D"600" data-resize-width=3D"0" =
data-resize-height=3D"0" =
data-original-src=3D"https://cdn.designer-images.net/c6052c29-5c11-450a-a=
8a7-ea43dbbe44c0/2d5c00f2569f45018a43d96a208aca64/email-headers_600-x-150=
px-1200-x-300-px-3.png" align=3D"bottom" style=3D"box-sizing: =
border-box; display: inline-block; border-width: 0px; border-color: =
rgb(0, 0, 0); border-radius: 0px; border-style: =
unset;"></td></tr></tbody></table></td></tr></tbody></table></td></tr></t=
body></table><table data-structure-type=3D"row" data-row-type=3D"FULL" =
data-row-id=3D"d29a688f-ff1c-5166-bdb1-82284c1799cd" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row rowd29a688f =
responsive-row intrinsic" bgcolor=3D"transparent"><tbody><tr><td =
class=3D"row-td" align=3D"center"><table class=3D"inner-row-table" =
cellpadding=3D"0" cellspacing=3D"0" width=3D"600" valign=3D"top" =
bgcolor=3D"transparent" style=3D"background-repeat: no-repeat; =
background-position: initial; border-radius: 0px;"><tbody =
class=3D"row-table-body" style=3D"display: table; width: 600px;"><tr><td =
class=3D"slot slot518f7661 FULL" data-structure-type=3D"slot" =
data-slot-type=3D"FULL" width=3D"600" cellpadding=3D"0" =
cellspacing=3D"0" align=3D"left" valign=3D"top" style=3D"font-weight: =
normal; max-width: 600px; width: 600px; border-radius: 0px; overflow: =
visible;"><table class=3D"component spacer-component spacer3615ab06" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 10px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"10" style=3D"height: 10px;"><div =
style=3D"display: none; font-size: =
1px;"> </div></td></tr></tbody></table><table class=3D"component =
text-component text-desktop textc4b4362c" data-component-type=3D"text" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" style=3D"clear: both; =
background-color: transparent;"><tbody><tr><td class=3D"element-td =
text-element-td" style=3D"overflow-wrap: break-word; word-break: =
break-word;"><div class=3D"text_container newsletter-main-content" =
style=3D"padding: 10px; border-width: 0px; border-color: rgb(0, 0, 0); =
border-radius: 0px; border-style: unset; color: rgb(77, 76, 76); =
font-family: "Trebuchet MS", Helvetica, sans-serif, =
"Trebuchet MS", Helvetica, sans-serif; line-height: 1.3; =
font-size: 14px;"><p style=3D"margin: 0px;">Hi Bob</p><p =
style=3D"margin: 0px;"> </p><div style=3D""><div style=3D""><p =
style=3D"margin: 0px;"><span xml:lang=3D"EN-GB" data-contrast=3D"none" =
style=3D"">A SaaS company I worked with =
spent=E2=80=AF=C2=A3500,000=E2=80=AFon marketing in a year.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p></div><div style=3D""><p style=3D"margin: =
0px;"><span xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">They =
ran ads, invested in SEO, built a content plan, and ticked every =
marketing box.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p><p style=3D"margin: =
0px;"> </p></div><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">Yet, they =
didn=E2=80=99t get the results they needed to.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p><p style=3D"margin: =
0px;"> </p></div><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">When I asked about =
their strategy, their answer was, =E2=80=9CWe=E2=80=99re running =
LinkedIn ads, improving SEO, and posting more thought =
leadership.=E2=80=9D</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p><p style=3D"margin: =
0px;"> </p></div><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">That=E2=80=99s not =
a strategy. That=E2=80=99s a list of activities.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p><p style=3D"margin: =
0px;"> </p></div><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">We helped them step =
back, rethink their positioning, clarify their ideal customer and align =
their marketing efforts with real business objectives. The result? =
Higher-quality leads, lower acquisition costs and=E2=80=AFdouble the =
conversion rate.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p><p style=3D"margin: =
0px;"> </p></div><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">If you want to =
avoid making the same mistake, I=E2=80=99ll be covering exactly how to =
fix this in the webinar.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p></div></div><p class=3D"fix-android-mail" =
style=3D"max-width: 580px; width: 100%; margin: =
0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: 'none'; =
font-size: 1px; line-height: =
1px;"> </div><![endif]--></div></td></tr></tbody></table><table =
class=3D"component text-component text-mobile mso-hide textc4b4362c" =
data-component-type=3D"text" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" style=3D"clear: both; display: none; background-color: =
transparent;"><tbody><tr><td class=3D"element-td text-element-td" =
style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: unset; color: rgb(77, 76, 76); font-family: =
"Trebuchet MS", Helvetica, sans-serif, "Trebuchet =
MS", Helvetica, sans-serif; line-height: 1.3; font-size: 14px;"><p =
style=3D"margin: 0px;">Hi Bob</p><p style=3D"margin: =
0px;"> </p><div style=3D""><div style=3D""><p style=3D"margin: =
0px;"><span xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">A SaaS =
company I worked with spent=E2=80=AF=C2=A3500,000=E2=80=AFon marketing =
in a year.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p></div><div style=3D""><p style=3D"margin: =
0px;"><span xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">They =
ran ads, invested in SEO, built a content plan, and ticked every =
marketing box.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p><p style=3D"margin: =
0px;"> </p></div><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">Yet, they =
didn=E2=80=99t get the results they needed to.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p><p style=3D"margin: =
0px;"> </p></div><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">When I asked about =
their strategy, their answer was, =E2=80=9CWe=E2=80=99re running =
LinkedIn ads, improving SEO, and posting more thought =
leadership.=E2=80=9D</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p><p style=3D"margin: =
0px;"> </p></div><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">That=E2=80=99s not =
a strategy. That=E2=80=99s a list of activities.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p><p style=3D"margin: =
0px;"> </p></div><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">We helped them step =
back, rethink their positioning, clarify their ideal customer and align =
their marketing efforts with real business objectives. The result? =
Higher-quality leads, lower acquisition costs and=E2=80=AFdouble the =
conversion rate.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p><p style=3D"margin: =
0px;"> </p></div><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">If you want to =
avoid making the same mistake, I=E2=80=99ll be covering exactly how to =
fix this in the webinar.</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p></div></div><p class=3D"fix-android-mail" =
style=3D"max-width: 580px; width: 100%; margin: =
0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: 'none'; =
font-size: 1px; line-height: =
1px;"> </div><![endif]--></div></td></tr></tbody></table><table =
data-component-type=3D"button" class=3D"component button-component =
button2cdbb24f" cellspacing=3D"0" cellpadding=3D"0" width=3D"600" =
border=3D"0" style=3D"width: 600px; vertical-align: top; =
background-color: transparent; clear: both;"><tbody><tr =
class=3D"newsletter-main-content"><td class=3D"element-td" =
align=3D"center" style=3D"padding: 0px;"><table class=3D"button-wrapper" =
cellspacing=3D"0" align=3D"center" border=3D"0" cellpadding=3D"12" =
style=3D"line-height: normal; vertical-align: baseline; text-align: =
center; border-collapse: separate; min-width: 10px; background-color: =
rgb(43, 165, 162); width: auto;"><tbody><tr =
class=3D"mobile-button--tr"><td width=3D"100%" align=3D"center" =
style=3D"padding: 12px;"><a class=3D"newsletter-button-link" =
href=3D"https://ccms3.msnd20.com/tracking/lc/198f4ff4-224f-410d-bbab-d4e7=
d2296a52/14a314c2-6bf2-4fa3-a7a1-8a19725ad382/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" style=3D"height: 100%; line-height: normal; display: =
inline-block; text-align: center; color: rgb(255, 255, 255); =
font-family: Arial, Helvetica, sans-serif, "Trebuchet MS", =
Helvetica, sans-serif; font-style: normal; font-size: 16px; font-weight: =
normal; width: auto; text-decoration: none !important;" =
target=3D"_blank"><span class=3D"button" style=3D"color: rgb(255, 255, =
255); display: block; min-width: 10px;">Sign up to our =
webinar</span></a></td></tr></tbody></table><!--[if gte mso 15]><div =
style=3D"display: none; font-size: 1px; line-height: =
1px;"> </div><![endif]--></td></tr></tbody></table><table =
class=3D"component text-component text-desktop textb7f24571" =
data-component-type=3D"text" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" style=3D"clear: both; background-color: =
transparent;"><tbody><tr><td class=3D"element-td text-element-td" =
style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: unset; color: rgb(77, 76, 76); font-family: =
"Trebuchet MS", Helvetica, sans-serif, "Trebuchet =
MS", Helvetica, sans-serif; line-height: 1.3; font-size: =
14px;"><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">Hope to see you =
there,</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p></div><p style=3D"margin: =
0px;"> </p><p style=3D"margin: 0px;">Best,</p><p style=3D"margin: =
0px;">Jenny</p><p style=3D"margin: 0px;"> </p><p style=3D"margin: =
0px;">Jenny Knighting </p><p style=3D"margin: 0px;">Founder & =
CEO </p><p style=3D"margin: 0px;">Nutcracker Agency </p><p =
style=3D"margin: 0px;"><a style=3D"color: rgb(0, 128, 128); =
text-decoration: none !important;" =
href=3D"https://ccms3.msnd20.com/tracking/lc/198f4ff4-224f-410d-bbab-d4e7=
d2296a52/db0a8f92-ffd6-44bb-b9d8-3bb39800f338/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" target=3D"_blank" =
rel=3D"noopener">www.nutcrackeragency.com</a> </p><p =
class=3D"fix-android-mail" style=3D"max-width: 580px; width: 100%; =
margin: 0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: =
'none'; font-size: 1px; line-height: =
1px;"> </div><![endif]--></div><!--[if gte mso 15]><div =
style=3D"display: none; font-size: 1px; line-height: =
1px;"> </div><![endif]--></td></tr></tbody></table><table =
class=3D"component text-component text-mobile mso-hide textb7f24571" =
data-component-type=3D"text" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" style=3D"clear: both; display: none; background-color: =
transparent;"><tbody><tr><td class=3D"element-td text-element-td" =
style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: unset; color: rgb(77, 76, 76); font-family: =
"Trebuchet MS", Helvetica, sans-serif, "Trebuchet =
MS", Helvetica, sans-serif; line-height: 1.3; font-size: =
14px;"><div style=3D""><p style=3D"margin: 0px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"none" style=3D"">Hope to see you =
there,</span><span =
data-ccp-props=3D"{"134233117":true,"134233118":true}=
" style=3D""> </span></p></div><p style=3D"margin: =
0px;"> </p><p style=3D"margin: 0px;">Best,</p><p style=3D"margin: =
0px;">Jenny</p><p style=3D"margin: 0px;"> </p><p style=3D"margin: =
0px;">Jenny Knighting </p><p style=3D"margin: 0px;">Founder & =
CEO </p><p style=3D"margin: 0px;">Nutcracker Agency </p><p =
style=3D"margin: 0px;"><a style=3D"color: rgb(0, 128, 128); =
text-decoration: none !important;" =
href=3D"https://ccms3.msnd20.com/tracking/lc/198f4ff4-224f-410d-bbab-d4e7=
d2296a52/db0a8f92-ffd6-44bb-b9d8-3bb39800f338/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" target=3D"_blank" =
rel=3D"noopener">www.nutcrackeragency.com</a> </p><p =
class=3D"fix-android-mail" style=3D"max-width: 580px; width: 100%; =
margin: 0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: =
'none'; font-size: 1px; line-height: =
1px;"> </div><![endif]--></div><!--[if gte mso 15]><div =
style=3D"display: none; font-size: 1px; line-height: =
1px;"> </div><![endif]--></td></tr></tbody></table></td></tr></tbody=
></table></td></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"50c1d5dc-59ed-52bb-8044-a34d42e5f6a2" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row row50c1d5dc =
responsive-row intrinsic" bgcolor=3D"transparent"><tbody><tr><td =
class=3D"row-td" align=3D"center"><table class=3D"inner-row-table" =
cellpadding=3D"0" cellspacing=3D"0" width=3D"600" valign=3D"top" =
bgcolor=3D"transparent" style=3D"background-repeat: no-repeat; =
background-position: initial; border-radius: 0px;"><tbody =
class=3D"row-table-body" style=3D"display: table; width: 600px;"><tr><td =
class=3D"slot slotdf14287b FULL" data-structure-type=3D"slot" =
data-slot-type=3D"FULL" width=3D"600" cellpadding=3D"0" =
cellspacing=3D"0" align=3D"left" valign=3D"top" style=3D"font-weight: =
normal; max-width: 600px; width: 600px; border-radius: 0px; overflow: =
visible;"><table class=3D"component spacer-component spacer559cc11a" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 0px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"0" style=3D"height: 0px;"><div =
style=3D"display: none; font-size: =
1px;"> </div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"4ec1f4bd-f5d9-52e8-bfed-7abf198e970a" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row row4ec1f4bd =
non-responsive intrinsic" bgcolor=3D"transparent"><tbody><tr><td =
class=3D"row-td" align=3D"center"><table class=3D"inner-row-table" =
cellpadding=3D"0" cellspacing=3D"0" width=3D"600" valign=3D"top" =
bgcolor=3D"transparent" style=3D"background-repeat: no-repeat; =
background-position: initial; border-radius: 0px;"><tbody =
class=3D"row-table-body" style=3D"display: table; width: 600px;"><tr><td =
class=3D"slot slote2244814 FULL" data-structure-type=3D"slot" =
data-slot-type=3D"FULL" width=3D"600" cellpadding=3D"0" =
cellspacing=3D"0" align=3D"left" valign=3D"top" style=3D"font-weight: =
normal; max-width: 600px; width: 600px; border-radius: 0px; overflow: =
visible;"><table class=3D"component spacer-component spacer0caaa8fa" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 0px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"0" style=3D"height: 0px;"><div =
style=3D"display: none; font-size: =
1px;"> </div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"c5044abf-5a68-5643-83ee-5894a186fa5a" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row rowc5044abf =
responsive-row intrinsic" bgcolor=3D"transparent"><tbody><tr><td =
class=3D"row-td" align=3D"center"><table class=3D"inner-row-table" =
cellpadding=3D"0" cellspacing=3D"0" width=3D"600" valign=3D"top" =
bgcolor=3D"transparent" style=3D"background-repeat: no-repeat; =
background-position: initial; border-radius: 0px;"><tbody =
class=3D"row-table-body" style=3D"display: table; width: 600px;"><tr><td =
class=3D"slot slotdc296354 FULL" data-structure-type=3D"slot" =
data-slot-type=3D"FULL" width=3D"600" cellpadding=3D"0" =
cellspacing=3D"0" align=3D"left" valign=3D"top" style=3D"font-weight: =
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1px;"> </div><![endif]--></div><!--[if gte mso 15]><div =
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