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<!-- DO NOT CHANGE - HEADER OF EMAIL -->
<!-- DO NOT CHANGE - EMAIL BANNER IMAGE AND LINKS -->
<!-- CHANGE SELECT ELEMENTS BELOW ONLY IF DEVIATING FROM TEMPLATE - EMAIL C=
ONTENT -->
<!-- DO NOT CHANGE - FOOTER -->
<!DOCTYPE html>
<html dir=3Dltr>
<head>
<meta http-equiv=3DContent-Type content=3D"text/html; charset=3DUTF-8" />
<title></title>
<meta name=3Dviewport content=3D"width=3Ddevice-width, initial-scale=3D1.=
0" />
<meta name=3Dformat-detection content=3Dtelephone=3Dno>
=20
<!-- DO NOT CHANGE - SETS STYLE OF EMAIL -->
<style>
@import url(https://fonts.googleapis.com/css?family=3DRoboto:400,300,500=
,700);
body{font-family:Google Sans, Arial, sans-serif;}
body a span{color:#1967D2;}
</style>
<style>@media screen and (max-width:737px) {
body{min-width:inherit !important;}
.outer, .outer_td, .webkit{min-width:100%; width:100% !important;}
.outer_td{padding-left:0 !important; padding-right:0 !important;}
.bodySection{padding:10px 15px !important;}
.preheader_text{font-size:14px !important;}
.customeridWrapper{background-color:#ffffff !important;}
.google_adwords_logo{}
.para_heading{font-size:24px !important; line-height:32px !important;}
.bulb_icon{vertical-align: top !important; padding:10px 0 !important; width=
:70px !important;}
.bulb_desc{font-size:14px !important; line-height:normal !important;}
.featureBox{border:0 !important; padding-bottom:25px !important;}
.fbIcon{width:60px !important; vertical-align:top !important; padding-top:3=
px !important;}
.fbIcon img{ width:100% !important; max-width:55px !important;}
.fb_textWrap{padding: 0 10px !important;}
.fb_Heading{font-size:18px !important; line-height:normal !important; margi=
n:0 0 2px 0 !important;}
.fb_paraWrap{padding:0 !important;}
.fb_para{font-size:14px !important; line-height:normal !important; margin-b=
ottom:0 !important;}
.mobilepaddingZero{padding:0 !important; }
.desktopOnly{visibility:hidden important; display:none !important;}
.mobileOnly{visibility:visible important; display:table !important;}
.announcementWrap{padding:0px 15px !important;}
.google_logo{padding-top:25px !important;}
}
</style>
<style>
@media screen and (max-width: 375px) {
/*for iphone*/
body .gmail-and-inbox{display:none !important;}
/*for inbox and nexus gmail*/
u + .body{background-color:#ffffff !important; min-width:360px !impor=
tant;}
u + .body u + .title {font-size: 22px !important; line-height: 30px !i=
mportant; }
u + .body u + .para {font-size: 14px !important; line-height: 18px !im=
portant; }
u + .body u + .button {font-size: 14px !important; line-height: 18px !=
important; text-decoration: none !importan; }
u + .body u + .signoff {font-size: 14px !important; line-height: 16px =
!important; }
u + .body u + .banner td {width:737px !important;}
u + .body u + .banner td img { margin-left:20px !important; margin-rig=
ht:20px !important;}
u + .body .gmail-and-inbox{display:block !important;}
}
@media screen and (min-width: 376px) and (max-width: 737px) {
/*for iphone*/
body .gmail-and-inbox{display:none !important;}
/*for inbox and nexus gmail*/
u + .body{background-color:#ffffff !important;}
u + .body u + .title {font-size: 22px !important; line-height: 30px !i=
mportant; }
u + .body u + .para {font-size: 14px !important; line-height: 18px !im=
portant; }
u + .body u + .button {font-size: 14px !important; line-height: 18px !=
important; text-decoration: none !important; }
u + .body u + .signoff {font-size: 14px !important; line-height: 16px =
!important; }
u + .body u + .banner td {width:737px !important;}
u + .body u + .banner td img { margin-left:20px !important; margin-rig=
ht:20px !important;}
u + .body .gmail-and-inbox{display:block !important;}
}
</style>
</head>
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<!-- DO NOT CHANGE - SETS UP FORMAT OF EMAIL -->
<body class=3Dbody bgcolor=3D#f5f5f5 style=3D"Margin:0;padding-top:0;paddin=
g-bottom:0; -webkit-text-size-adjust:100%; padding-right:0;padding-left:0; =
width:100%; direction:ltr; background-color:#f5f5f5;" dir=3Dltr>
<center class=3Dwrapper style=3D"width:100%;table-layout:fixed;-webkit-=
text-size-adjust:100%;-ms-text-size-adjust:100%; background-color:#f5f5f5;"=
>
<div class=3Dwebkit style=3D"max-width:750px; margin:0 auto; paddi=
ng:0;">
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<!-- DO NOT CHANGE - FORMATTING FOR IE -->
<!--[if (gte mso 9)|(IE)]>
<table width=3D"610" align=3D"center" cellpadding=3D"0" cellspacing=3D"0=
" border=3D"0" style=3D"border-spacing:0;font-family:sans-serif;color:#4444=
44; Margin:0 auto; padding:0;" >
<tr>
<td style=3D"padding-top:0;padding-bottom:0;padding-right:0;padding-left=
:0;" >
<![endif]-->
<section>
<table class=3Douter cellspacing=3D0 cellpadding=3D0 border=3D0 width=
=3D610 align=3Dcenter style=3D"border-spacing:0; border:0; border-collapse:=
collapse; font-family:Google Sans, Arial, sans-serif;color:#444444;Margin:0=
auto;width:750px;max-width:750px;">
=20
<tr>
<td class=3Douter_td align=3Dcenter width=3D600 styl=
e=3Dpadding-top:0;padding-bottom:0;padding-right:5px;padding-left:5px;text-=
align:left;font-size:0;>
<table width=3D100% class=3DheaderWrapper cellspacing=3D0 cellpadding=3D0=
border=3D0 style=3D"border-spacing:0;font-family:sans-serif;color:#444444;=
border-collapse:collapse; mso-table-lspace:0pt; mso-table-rspace:0pt; widt=
h:100%;">
<tr>
<td class=3DcustomeridWrapper width=3D100% border=3D0 clas=
s=3Dtwo-column style=3D"Margin:0; padding-top:13px;padding-bottom:11px;padd=
ing-right:14px;padding-left:14px;text-align:left;font-size:0;" bgcolor=3D#f=
5f5f5>
<section> =20
<table class=3DdesktopOnly width=3D100% style=3D"bor=
der-spacing:0;font-family:sans-serif;color:#444444; border-collapse:collaps=
e; mso-table-lspace:0pt; mso-table-rspace:0pt;">
=20
</table>
<!--[if !mso]><!-->
<table class=3DmobileOnly width=3D100% style=3D"bor=
der-spacing:0;font-family:sans-serif;color:#444444; border-collapse:collaps=
e; mso-table-lspace:0pt; mso-table-rspace:0pt; display:none; background-col=
or:#ffffff; width:100%; " bgcolor=3D#ffffff>
<tr>
=09
</table>
<!--<![endif]-->
</section>
</td>
</tr>
</table>
<table cellpadding=3D0 class=3Dbanner-wrap cellspacing=3D0 border=3D0 width=
=3D100% align=3Dcenter bgcolor=3D#ffffff style=3D"border-width:0;border-col=
lapse:collapse;border-spacing:0;font-family:'Arial', Helvetica Neue, Helvet=
ica, sans-serif;font-size:12px;font-weight:400;line-height:normal;color:#ff=
ffff;">
<tr bgcolor=3D#F1F3F4 style=3D"border-width:0;background-color:#F1F3F4;b=
ackground-image:none;background-repeat:repeat;background-position:top left;=
background-attachment:scroll;">
<td width=3D100% bgcolor=3D#F1F3F4 style=3Dborder-width:0;padding-top=
:0;padding-bottom:0;padding-right:0;padding-left:0;><section>
<table class=3Dbanner cellpadding=3D0 cellspacing=3D0 border=3D0 w=
idth=3D100% align=3Dcenter style=3D"border-width:0;border-collapse:collapse=
;border-spacing:0;font-family:'Arial', Helvetica Neue, Helvetica, sans-seri=
f;font-size:12px;font-weight:400;line-height:normal;background-color:#F1F3F=
4;background-image:none;background-repeat:repeat;background-position:top le=
ft;background-attachment:scroll;color:#ffffff;">
<tr style=3Dborder-width:0;>
<td valign=3Dtop class=3Dbanner_text align=3Dleft style=3D"bo=
rder-width:0;color:#ffffff;font-family:'Arial', Helvetica Neue, Helvetica, =
sans-serif;font-size:36px;font-weight:bold;line-height:40px;padding-bottom:=
48px;text-align:left;padding-left:50px;padding-right:0;padding-top:80px;bac=
kground-color:#ffffff;background-image:none;background-repeat:repeat;backgr=
ound-position:top left;background-attachment:scroll;"><img src=3Dhttps://se=
rvices.google.com/fh/files/emails/lockup_google_ads_horizontal_color_icon2_=
36px.png width=3D150px class=3Dgoogle_adwords_logo alt=3D"Google Ads" style=
=3Ddisplay:inline-block;></td> <!-- GOOGLE PARTNERS LOGO ABOVE ---->
</tr>
</table></section>
</td>
</tr>
</table>
<!--<hr>-->
<table cellpadding=3D0 cellspacing=3D0 border=3D0 width=3D100% class=3Dbody=
section-wrap align=3Dcenter bgcolor=3D#ffffff style=3D'border:0; border-col=
lapse:collapse; border-spacing:0; font-family:"Arial", Helvetica Neue, Helv=
etica, sans-serif; font-size:21px; font-weight:400; line-height:21px; word-=
break:break-word'>
<tr style=3Dborder:0>
<td class=3DbodySection style=3D"border:0; color:#444444; padding:0 5=
0px 30px 50px">
<table cellpadding=3D0 cellspacing=3D0 border=3D0 width=3D100% sty=
le=3D"border:0; border-collapse:collapse; border-spacing:0; color:#202124; =
font-family:Google Sans, Arial, sans-serif; font-size:18px; line-height:27p=
x;">
<!-- EMAIL TITLE -->
<tr style=3Dborder:0>
<td align=3Dcenter style=3D"border:0; padding-top: 0px;"><se=
ction>
<h1 class=3Dtitle style=3D"color:#202124; font-family:Goo=
gle Sans, Arial, sans-serif; font-size:38px;line-height:46px; margin:0 0 0p=
x 0; padding-bottom:24px;letter-spacing:0px;font-weight:400;">Automatically=
created assets and campaign-level broad match setting will be upgraded to =
AI Max</h1>
<!--<hr />-->
=20
</section>
</td>
=20
</tr>
<!-- FIRST PARAGRAPH -->
<tr style=3Dborder:0>
<td align=3Dleft style=3D"border:0; padding-top: 8px; paddin=
g-bottom: 8px;"><section>
<p class=3Dpara style=3D"color:#202124; font-family:Googl=
e Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:16px 0 =
16px 0; padding:0">Hello,
<br /><br />
Starting on <b>01 September 2026</b>, campaigns using <a href=3Dhttps://c.g=
le/AKMee0f8xLuutuBeBwvrd9MErDPXH8iK4tUWvO1YwY3ZggmOO_S9Hq80hHwzH0QWAK1rclIb=
Xc_1mhCla_HKNWsDYWrB8NMtWupdmxhrPGK2o5je82Ww5VoRNjHqL92p6zhSseYxK--BoAs1zmL=
f8BIWvkPd58l8n4xo style=3D"color:#448aff; text-decoration:none;" target=3D_=
blank><span>automatically created assets</span></a> (ACA) and/or the <a hre=
f=3Dhttps://c.gle/AKMee0fhKCckKNkdIFXMsEHD9SnIcvVN3SIKT6IfjHYeQwiR4qhJ3sUs6=
bk0DhAJZjAbX5t1zjn4IOAoEMLQ_bpxuQ5Z1y4s6Mft5rE90yAkFWAJzsghv__9ugGhaQchC_eh=
LvMNYCZZ2Fb8FTHFSxuiGqTzG4xl9lYpDpnG3At0h0c style=3D"color:#448aff; text-de=
coration:none;" target=3D_blank><span>campaign-level broad match setting</s=
pan></a> will automatically be upgraded to AI Max for Search campaigns.</p>=
</section>
</td>
</tr>
<!-- SECOND PARAGRAPH -->
<tr style=3Dborder:0>
<td align=3Dleft style=3D"border:0; padding-top: 8px; paddin=
g-bottom: 8px;"><section>
<p class=3Dpara style=3D"color:#202124; font-family:Googl=
e Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:0 0 16p=
x 0; padding:0"><b>What=E2=80=99s changing?</b>
<br /><br />
AI Max will be enabled with settings configured to closely mirror your lega=
cy setup once the auto-upgrades are complete:
<ul style=3D"list-style-type: disc; margin: 0; padding-left: 20px;">
<li><b>For campaigns with automatically created assets (ACA):</b> Your camp=
aigns will be upgraded to AI Max with search term matching and text customi=
sation enabled by default.</li>
<li><b>For campaigns with the campaign-level broad match setting:</b> Your =
campaigns will be upgraded to AI Max with search term matching enabled by d=
efault.</li></ul></p></section>
</td>
</tr>
</table>
=20
<!-- TABLE FOR THIRD PARAGRAPH AND SIGNOFF -->
<table cellpadding=3D0 cellspacing=3D0 border=3D0 width=3D100% sty=
le=3D"border:0; border-collapse:collapse; border-spacing:0; color:#202124; =
font-family:Google Sans, Arial, sans-serif; font-size:18px; line-height:27p=
x;">
=20
<!-- THIRD PARAGRAPH -->
<tr style=3Dborder:0>
<td align=3Dleft style=3D"border:0; padding-top: 8px; paddin=
g-bottom: 8px;"><section>
<p class=3Dpara style=3D"color:#202124; font-family:Googl=
e Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:0 0 16p=
x 0; padding:0"><b>Action required</b>
<br /><br />
We recommend transitioning to AI Max now to maintain full control over your=
campaign setup.
<ul style=3D"list-style-type: disc; margin: 0; padding-left: 20px;"><li><b>=
For campaigns with ACA and campaign-level broad match setting:</b> Look for=
a pop-up banner in the Google Ads UI to upgrade to AI Max. You can opt out=
of the automatic upgrades by turning off the legacy features or by turning=
on AI Max in your campaign.</li></ul></p></section>
</td>
</tr>
<tr style=3Dborder:0>
<td align=3Dleft style=3D"border:0; padding-top: 8px; paddin=
g-bottom: 8px;"><section>
<p class=3Dpara style=3D"color:#202124; font-family:Googl=
e Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:0 0 16p=
x 0; padding:0">To learn more, view our <a href=3Dhttps://c.gle/AKMee0f3pwO=
Jj2XsW1EWMgSJn3oF7otP301BCIqpWYfbwW9RkV_5-ooAN1e25qIbyBCLMAN1BHD1bj_A9xFyCT=
KVn2foL7_AJUshJXsupitmcl-H322FyTfZd4OOa_hhuPRB-xj6zcVVCF_4YsD1qFh1P0TT1dDU6=
0me9KuY3k62vOC0O-CSaPpu7MCclqXq0i1A1c3ejUVNbQ style=3D"color:#448aff; text-=
decoration:none;" target=3D_blank><span>April announcement</span></a> and r=
eview the article about how to <a href=3Dhttps://c.gle/AKMee0dCr7Oa709bL-KK=
RGVsK7q_HbGUgDPWp3xZFpiWzBs0QytyHOSfGBvupbypdZ96EhY8VC1ugYX-KXhlMhTqfOGnvYv=
p7y8wM9n0ldWcEyvKfCv4RYS_CER2MYrlgD4q0W-Su5LyOwmDTQeAqQ1UZa-eRR5CjEvG5plqnI=
BnrqYa0g style=3D"color:#448aff; text-decoration:none;" target=3D_blank><sp=
an>set up AI Max in Google Ads</span></a>.</p></section>
</td>
</tr>
=20
<!-- SIGN OFF -->
<tr style=3Dborder:0>
<td align=3Dleft style=3D"border:0; padding-top: 8px; paddin=
g-bottom: 0px;"><section>
<p class=3Dsignoff style=3D"color:#202124; font-family:Go=
ogle Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:0 0 =
0 0; padding:0">Yours sincerely,</p></section>
</td>
</tr>
<tr style=3Dborder:0>
<td align=3Dleft style=3D"border:0; padding-top: 4px; paddin=
g-bottom: 0px;"><section>
<p class=3Dsignoff style=3D"color:#202124; font-family:Go=
ogle Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:0 0 =
15px 0; padding:0">The Google Ads team</p></section>
</td>
</tr>
</table>
</td>
</tr>
</table>
<table width=3D100% class=3Dfooter-wrap style=3D"border-spacing:0;font-fami=
ly:sans-serif;color:#999999; width:100%px;background-color:#FFFFFF;margin-b=
ottom:24px">
<tr>
<td align=3Dcenter valign=3Dtop class=3DlogoContainer style=3D"paddi=
ng-top:25px; padding-bottom:25px;">
<table cellpadding=3D0 cellspacing=3D0 border=
=3D0 width=3D100% style=3D"border-width:0;border-collapse:collapse;border-s=
pacing:0;font-family:'Arial', Helvetica Neue, Helvetica, sans-serif;font-si=
ze:12px;font-weight:400;line-height:normal;color:#444444;">
=20
<tr style=3Dborder-width:0;>
<td class=3DannouncementWrap align=3Dcente=
r style=3D"border-width:0;font-family:Arial, 'Helvetica Neue', Helvetica, s=
ans-serif;font-size:11px; text-align:left;font-weight:400;line-height:21px;=
padding-top:10px;padding-bottom:48px;padding-right:50px;padding-left:50px; =
word-break:break-word; color:#5F6368;letter-spacing:0px;"><p class=3Dannoun=
cement align=3Dcenter style=3D"font-family:Google Sans, Arial, 'Helvetica N=
eue', Helvetica, sans-serif; font-size:14px; line-height:15px; color:#5F636=
8; margin:0; padding:0; ">You've received this mandatory email service anno=
uncement to update you about important changes to your Google Ads account.<=
/p></td>
</tr>
=20
<tr style=3Dborder-width:0;>
<td align=3Dcenter class=3Dgoogle_logo style=3D"border-wid=
th:0;color:#333333;font-family:Arial, 'Helvetica Neue', Helvetica, sans-ser=
if;font-size:10px;font-weight:400;line-height:11px;padding-top:0px;padding-=
bottom:0px;padding-right:0;padding-left:0; word-break:break-word;"><img src=
=3Dhttps://services.google.com/fh/files/emails/logo_google_new.png alt=3DGo=
ogle id=3Dlogo width=3D85></td>
</tr>=20
=20
<tr style=3Dborder-width:0;>
<td align=3Dcenter style=3D"border-width:0=
;font-family:Google Sans, 'Helvetica Neue', Helvetica, sans-serif;font-size=
:14px;font-weight:400;line-height:21px;padding-top:32px;padding-bottom:35px=
;padding-right:0;padding-left:0; word-break:break-word; color:#5F6368;lette=
r-spacing:0px;" dir=3Dltr><section><span class=3Doptout_region><a href=3D# =
style=3D"color:#606368; cursor: text; text-decoration:none; pointer-events:=
none; font-weight:normal;"><strong style=3D"color:#606368; cursor: text; =
font-weight:normal;"><span style=3D"color:#606368; cursor: text; font-weig=
ht:normal;"><font style=3D"color:#606368; cursor: text;">
<span style=3D"font-size:inherit; color:inherit; font-weight:inherit;=
line-height:inherit; font-family:inherit;">© 2026 Google LLC<br />160=
0 Amphitheatre Parkway,<br />Mountain View, CA 94043</span>
=20
=20
</font></span></strong></a></span></section></td>
</tr>=20
=20
</table>
</td>
</tr>
=09
</table>
</td><!--outer_td-->
</tr>
</table>
</section>
<!--[if (gte mso 9)|(IE)]>
</td>
</tr>
</table>
<![endif]-->
</div>
</center>
<!--[if !mso]><!--><style>.unlink_text, .unlink_text a, .unlink_text a:-we=
bkit-any-link{cursor:text !important; color:#444444 !important; }.unlink_te=
xt, .unlink_text strong, .unlink_text span, .unlink_text font{cursor:text !=
important; color:#444444 !important; text-decoration:none !important;}a{tex=
t-decoration:none !important;}</style><!--<![endif]--> =20
</body>
</html>
--0000000000004ed154065853e2f4--