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Date: Mon, 11 Jul 2016 09:38:09 +0100
From: ExpressMusicStore <sales@expressmusicstore.co.uk>
To: coventry <coventry@expressmusicstore.co.uk>
Subject: Fwd: FW: Gibson USA 2016 possible RRP change strategy
Organization: ExpressMusicStore
Message-ID: <7e60d86f05349c2b0317a189e53733f5@expressmusicstore.co.uk>
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-------- Original Message --------
Subject: FW: Gibson USA 2016 possible RRP change strategy
Date: 2016-07-10 23:18
 From: Ray Miller <Ray.Miller@gibson.com>
To:



Hi Guys

We have had another weekend price crash on the USA 2016 line up and 
this was indeed unfortunate

As we are moving towards the end of the model year it may be a stretch 
to expect customers to pay the previous RRPs

I would like to offer you a new recommend retail price list ( see 
below)

Effective as of Monday July the 10th

Thanks

Ray

SKU

Description

Product Family

Color

Dealer Net UK

RRP UK

New RRP

DSXRCHCH1

Explorer 2016 T Cherry

Explorer 2016 T

Cherry

£ 492.00

  £ 999.00

£ 859.00

DSXREBCH1

Explorer 2016 T Ebony

Explorer 2016 T

Ebony

£ 492.00

  £ 999.00

£ 859.00

DVCGEBCH3

Flying V Pro 2016 T Ebony

Flying V 2016 T

Ebony

£ 492.00

  £ 999.00

£ 859.00

DVCGWRCH3

Flying V Pro 2016 T Wine Red

Flying V 2016 T

Wine Red

£ 492.00

  £ 999.00

£ 859.00

LPCM16SESN1

Les Paul CM One Humbucker 2016 T Satin Ebony

Les Paul CM 2016 T

Satin Ebony

£ 271.00

  £ 549.00

£ 499.00

LPST5HTGSCH3

LP 50s Tribute 2016 T Satin Gold Top Dark Back

LP 50s Tribute 2016 T

Satin Gold Top Dark Back

£ 365.00

  £ 749.00

£ 649.00

LPST5HTHDCH3

LP 50s Tribute 2016 T Satin Honeyburst Dark Back

LP 50s Tribute 2016 T

Satin Honeyburst Dark Back

£ 365.00

  £ 749.00

£ 649.00

LPST5HTSECH3

LP 50s Tribute 2016 T Satin Ebony

LP 50s Tribute 2016 T

Satin Ebony

£ 365.00

  £ 749.00

£ 649.00

LPST5HTSVCH3

LP 50s Tribute 2016 T Satin Vintage Sunburst

LP 50s Tribute 2016 T

Satin Vintage Sunburst

£ 365.00

  £ 749.00

£ 649.00

LPST60THDCH1

LP 60s Tribute 2016 T Satin Honeyburst Dark Back

LP 60s Tribute 2016 T

Satin Honeyburst Dark Back

£ 365.00

  £ 749.00

£ 649.00

LPST60TSECH1

LP 60s Tribute 2016 T Satin Ebony

LP 60s Tribute 2016 T

Satin Ebony

£ 365.00

  £ 749.00

£ 649.00

LPST60TSVCH1

LP 60s Tribute 2016 T Satin Vintage Sunburst

LP 60s Tribute 2016 T

Satin Vintage Sunburst

£ 365.00

  £ 749.00

£ 649.00

LPNSTDBMCH1

LP Standard 2016 2016 T Blue Mist

LP Standard 2016 T

Blue Mist

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPNSTDEBCH1

LP Standard 2016 2016 T Ebony

LP Standard 2016 T

Ebony

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPNSTDGTCH1

LP Standard 2016 2016 T Gold Top

LP Standard 2016 T

Gold Top

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPNSTDPBLCH1

LP Standard 2016 2016 T Translucent Black

LP Standard 2016 T

Translucent Black

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPNSTDPDBCH1

LP Standard 2016 2016 T Desert Burst

LP Standard 2016 T

Desert Burst

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPNSTDPFBCH1

LP Standard 2016 2016 T Fireball

LP Standard 2016 T

Fireball

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPNSTDPHBCH1

LP Standard 2016 2016 T Honey Burst

LP Standard 2016 T

Honey Burst

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPNSTDPHSCH1

LP Standard 2016 2016 T Heritage Cherry Sunburst

LP Standard 2016 T

Heritage Cherry Sunburst

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPNSTDPLBCH1

LP Standard 2016 2016 T Light Burst

LP Standard 2016 T

Light Burst

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPNSTDPTACH1

LP Standard 2016 2016 T Translucent Amber

LP Standard 2016 T

Translucent Amber

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPNSTDPTSCH1

LP Standard 2016 2016 T Tea Burst

LP Standard 2016 T

Tea Burst

£ 1,135.00

  £ 2,099.00

£ 1,999.00

LPSTUAWCH1

LP Studio 2016 T Alpine White

LP Studio 2016 T

Alpine White

£ 611.00

  £ 1,199.00

£ 999.00

LPSTUAWGH1

LP Studio 2016 T Alpine White

LP Studio 2016 T

Alpine White

£ 611.00

  £ 1,199.00

£ 999.00

LPSTUEBCH1

LP Studio 2016 T Ebony

LP Studio 2016 T

Ebony

£ 611.00

  £ 1,199.00

£ 999.00

LPSTUEBGH1

LP Studio 2016 T Ebony

LP Studio 2016 T

Ebony

£ 611.00

  £ 1,199.00

£ 999.00

LPSTUFICH1

LP Studio 2016 T Fire Burst

LP Studio 2016 T

Fire Burst

£ 611.00

  £ 1,199.00

£ 999.00

LPSTUIGCH1

LP Studio 2016 T Inverness Green

LP Studio 2016 T

Inverness Green

£ 611.00

  £ 1,199.00

£ 999.00

LPSTUPBCH1

LP Studio 2016 T Pelham Blue

LP Studio 2016 T

Pelham Blue

£ 611.00

  £ 1,199.00

£ 999.00

LPSTURRCH1

LP Studio 2016 T Red Rocker

LP Studio 2016 T

Red Rocker

£ 611.00

  £ 1,199.00

£ 999.00

LPSTUS2CH1

LP Studio 2016 T Silver Pearl

LP Studio 2016 T

Silver Pearl

£ 611.00

  £ 1,199.00

£ 999.00

LPSTUVSCH1

LP Studio 2016 T Vintage Sunburst

LP Studio 2016 T

Vintage Sunburst

£ 611.00

  £ 1,199.00

£ 999.00

LPSTUWRCH1

LP Studio 2016 T Wine Red

LP Studio 2016 T

Wine Red

£ 611.00

  £ 1,199.00

£ 999.00

LPSTUWRGH1

LP Studio 2016 T Wine Red

LP Studio 2016 T

Wine Red

£ 611.00

  £ 1,199.00

£ 999.00

LPSTFOSECH1

LP Studio Faded 2016 T Satin Ebony

LP Studio Faded 2016 T

Satin Ebony

£ 329.00

  £ 649.00

£ 599.00

LPSTSFCH1

LP Studio Faded 2016 T Satin Fireburst

LP Studio Faded 2016 T

Satin Fireburst

£ 329.00

  £ 649.00

£ 599.00

LPSTWBCH1

LP Studio Faded 2016 T Worn Brown

LP Studio Faded 2016 T

Worn Brown

£ 329.00

  £ 649.00

£ 599.00

LPSTWCCH1

LP Studio Faded 2016 T Worn Cherry

LP Studio Faded 2016 T

Worn Cherry

£ 329.00

  £ 649.00

£ 599.00

SG70SCCH1

SG Special (Faded Series) 2016 T Satin Cherry

SG Special (Faded Series) 2016 T

Satin Cherry

£ 304.00

  £ 599.00

£ 599.00

SG70SECH1

SG Special (Faded Series) 2016 T Satin Ebony

SG Special (Faded Series) 2016 T

Satin Ebony

£ 304.00

  £ 599.00

£ 599.00

SG70SVCH1

SG Special (Faded Series) 2016 T Satin Vintage Sunburst

SG Special (Faded Series) 2016 T

Satin Vintage Sunburst

£ 304.00

  £ 599.00

£ 599.00

SGSCWBCH1

SG Special (Faded Series) 2016 T Worn Brown

SG Special (Faded Series) 2016 T

Worn Brown

£ 304.00

  £ 599.00

£ 599.00

SGSCWCCH1

SG Special (Faded Series) 2016 T Worn Cherry

SG Special (Faded Series) 2016 T

Worn Cherry

£ 304.00

  £ 599.00

£ 599.00

SGS-EBCH1

SG Standard 2016 T Ebony

SG Standard 2016 T

Ebony

£ 536.00

  £ 999.00

£ 899.00

SGS-HCCH1

SG Standard 2016 T Heritage Cherry

SG Standard 2016 T

Heritage Cherry

£ 536.00

  £ 999.00

£ 899.00

SGS90HCCH1

SG Standard P-90 2016 T Heritage Cherry

SG Standard P-90 2016 T

Heritage Cherry

£ 536.00

  £ 999.00

£ 899.00

LPTD+DBCH1

Traditional Premium Finish 2016 T Desert Burst (Brown Back)

Traditional 2016 T

Desert Burst (Brown Back)

£ 914.00

  £ 1,699.00

£ 1,599.00

LPTD+HBCH1

Traditional Premium Finish 2016 T Honey Burst

Traditional 2016 T

Honey Burst

£ 914.00

  £ 1,699.00

£ 1,599.00

LPTD+HSCH1

Traditional Premium Finish 2016 T Heritage Cherry Sunburst

Traditional 2016 T

Heritage Cherry Sunburst

£ 914.00

  £ 1,699.00

£ 1,599.00

LPTD+ITCH1

Traditional Premium Finish 2016 T Iced Tea

Traditional 2016 T

Iced Tea

£ 914.00

  £ 1,699.00

£ 1,599.00

LPTD+LBCH1

Traditional Premium Finish 2016 T Light Burst

Traditional 2016 T

Light Burst

£ 914.00

  £ 1,699.00

£ 1,599.00

LPTD+WRCH1

Traditional Premium Finish 2016 T Wine Red

Traditional 2016 T

Wine Red

£ 914.00

  £ 1,699.00

£ 1,599.00

  [1]

RAY MILLER _Senior BDM _

Gibson Europe [2]

Mob: +44 7989 548912

RAY.MILLER@GIBSON.COM



Links:
------
[1] http://gibson.com/
[2] http://gibson.com

-- 
Philip Graham
ExpressMusicStore

t 02476 635 766

e sales@expressmusicstore.co.uk www.expressmusicstore.co.uk