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To: <vince@showfile.com>
Subject: =?UTF-8?Q?Create_solutions=2C_not_ideas_=F0=9F=92=A1?=
Date: Fri, 10 May 2019 07:06:04 +0100
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PLUS: How to build a brand with Virgin đ
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Your latest update from Virgin StartUp!
<https://virginstartup.us12.list-manage.com/track/click?u=6e873aab9f76e7f4db2e0500c&id=ef46dcaab1&e=d4e40c46c7>
How to create solutions which people will pay to solve âď¸
How do you know if your product is solving a real-world problem? And is it a
problem worth solving?
This month we spoke to VRtuoso founder and CEO, Francesco Furnari who has
created an innovative new technology product that unlocks the potential of
virtual reality for businesses everywhere.
Francesco, pictured above, explained that in a business world swamped with
good âideasâ it is start-ups that providing real solutions to real problems
that will stand out and succeed. In the case of virtual reality, in the
past, it was simply too complex, expensive and time-consuming to be taken
seriously for everyday business use.
Creating the âPowerpoint of VRâ, VRtuoso has solved all these issues winning
big clients like BT, PwC, Pfizer and EE and winning the âCorporates and
Start-ups Challengeâ at the Mobile World Congress 2019. Speaking to us
Francesco explained how the solutions they have created come from
frustrations with the technologyâs limitations for business and spending
time to really understand the clientâs problems and how they can best be
solved. At the core of his success is the fact that ideas are not enough if
they are not providing any solutions.
âOne of the problems is that there are too many ideas right now. My advice
is donât have an idea and build a business around it. Try to understand the
business first and then try and have an idea that solves problems for that
business. Otherwise, you are going to struggle, itâs going to be really
hard, nowadays, to build a business from simply âI have this idea.â
Is there any real problem, are there any buyers, is there any real money
behind it and what is the timeframe you are looking at? Today are you
looking at solving tomorrowâs problems or are you trying to predict a
problem that doesnât exist today? Solutions are a different thing.â
Continue reading below to find out more about Francescoâs journey and
virtual reality solutions.
READ THE FULL ARTICLE
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Coming up: MeetUp London! How to build a brand with Virgin StartUp â¤ď¸
A brand is not just a logo. A brand encapsulates everything that your
start-up is, and all that it wants to be. Your brand is what someone
experiences every time they come into contact with your business, and should
define how you want them to feel about it.
At Virgin, we've built over 60 businesses off the back of our irresistible
brand, taking millions of people with us along the way. Now, we want to help
the entrepreneurs of the future build lasting, incredible brands of the
future.
Our MeetUps are a great chance to meet like-minded entrepreneurs, hear from
expert speakers who've been there and done that, and network with the Virgin
StartUp team and other inspiring businesses. You can also enjoy a beer
thanks to our partners at WeWork too.
TICKETS
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Events coming up đ
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Masterclass
How to Mastermind an Equity crowdfunding campaign
Get your start-up ready to raise
ÂŁ35
TICKETS
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Masterclass
How to make your brand famous through PR
Get your start-up noticed by the media
ÂŁ35
TICKETS
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MeetUp
How to build a brand with Virgin StartUp
A new MeetUp for 2019
ÂŁ10
TICKETS
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0;border-bottom: 0;padding-top: 9px;padding-bottom: 9px;"><table =
class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: =
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class=3D"mcnTextContentContainer" width=3D"100%" cellspacing=3D"0" =
cellpadding=3D"0" border=3D"0" align=3D"left">
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0px 18px 9px;text-align: center;mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;word-break: break-word;color: #ffffff;font-family: Tahoma, Verdana, =
Segoe, sans-serif;font-size: 10px;line-height: 150%;" valign=3D"top">
<a =
href=3D"https://mailchi.mp/virginstartup/the-perfect-pitch-deck-248017?e=3D=
d4e40c46c7" target=3D"_blank" style=3D"mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: =
#ffffff;font-weight: normal;text-decoration: none;">View this email in =
your browser</a>
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<td valign=3D"top" id=3D"templateHeader" =
style=3D"background:#ffffff none no-repeat =
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100%;-webkit-text-size-adjust: 100%;background-color: =
#ffffff;background-image: none;background-repeat: =
no-repeat;background-position: center;background-size: cover;border-top: =
0;border-bottom: 0;padding-top: 9px;padding-bottom: 0;"><table =
class=3D"mcnImageBlock" style=3D"min-width: 100%;border-collapse: =
collapse;mso-table-lspace: 0pt;mso-table-rspace: =
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width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" border=3D"0">
<tbody class=3D"mcnImageBlockOuter">
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exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
class=3D"mcnImageBlockInner" valign=3D"top">
<table class=3D"mcnImageContentContainer" =
style=3D"min-width: 100%;border-collapse: collapse;mso-table-lspace: =
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100%;-webkit-text-size-adjust: 100%;" width=3D"100%" cellspacing=3D"0" =
cellpadding=3D"0" border=3D"0" align=3D"left">
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style=3D"padding-right: 9px;padding-left: 9px;padding-top: =
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valign=3D"top">
<img alt=3D"" =
src=3D"https://gallery.mailchimp.com/6e873aab9f76e7f4db2e0500c/images/d40=
fb491-bbd8-407a-a46f-01d682d4784d.png" style=3D"max-width: =
124px;padding-bottom: 0;display: inline !important;vertical-align: =
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0;border-bottom: 0;padding-top: 10px;padding-bottom: 0px;"><table =
class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: =
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=09
<!--[if mso]>
<td valign=3D"top" width=3D"600" style=3D"width:600px;">
<![endif]-->
<table style=3D"max-width: 100%;min-width: =
100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
class=3D"mcnTextContentContainer" width=3D"100%" cellspacing=3D"0" =
cellpadding=3D"0" border=3D"0" align=3D"left">
<tbody><tr>
<td class=3D"mcnTextContent" =
style=3D"padding-top: 0;padding-right: 18px;padding-bottom: =
9px;padding-left: 18px;mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;word-break: break-word;color: #202020;font-family: Tahoma, Verdana, =
Segoe, sans-serif;font-size: 16px;line-height: 150%;text-align: left;" =
valign=3D"top">
<h1 style=3D"text-align: center;display: =
block;margin: 0;padding: 0;color: #202020;font-family: Tahoma, Verdana, =
Segoe, sans-serif;font-size: 26px;font-style: normal;font-weight: =
bold;line-height: 125%;letter-spacing: normal;">Your latest update from =
Virgin StartUp!</h1>
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100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
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width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" border=3D"0">
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<td style=3D"padding: 9px;mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
class=3D"mcnImageBlockInner" valign=3D"top">
<table class=3D"mcnImageContentContainer" =
style=3D"min-width: 100%;border-collapse: collapse;mso-table-lspace: =
0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;" width=3D"100%" cellspacing=3D"0" =
cellpadding=3D"0" border=3D"0" align=3D"left">
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<td class=3D"mcnImageContent" =
style=3D"padding-right: 9px;padding-left: 9px;padding-top: =
0;padding-bottom: 0;text-align: center;mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
valign=3D"top">
<a =
href=3D"https://virginstartup.us12.list-manage.com/track/click?u=3D6e873a=
ab9f76e7f4db2e0500c&id=3Def46dcaab1&e=3Dd4e40c46c7" title=3D"" =
class=3D"" target=3D"_blank" style=3D"mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
<img alt=3D"VRtuoso and Virgin =
StartUp" =
src=3D"https://gallery.mailchimp.com/6e873aab9f76e7f4db2e0500c/images/cfe=
cea2d-a777-4637-ad27-5e73e54932b4.jpg" style=3D"max-width: =
1200px;padding-bottom: 0;display: inline !important;vertical-align: =
bottom;border: 0;height: auto;outline: none;text-decoration: =
none;-ms-interpolation-mode: bicubic;" class=3D"mcnImage" width=3D"564" =
align=3D"middle">
</a>
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</tbody></table>
</td>
</tr>
</tbody>
</table><table class=3D"mcnTextBlock" style=3D"min-width: =
100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" border=3D"0">
<tbody class=3D"mcnTextBlockOuter">
<tr>
<td class=3D"mcnTextBlockInner" style=3D"padding-top: =
9px;mso-line-height-rule: exactly;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;" valign=3D"top">
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<table align=3D"left" border=3D"0" cellspacing=3D"0" =
cellpadding=3D"0" width=3D"100%" style=3D"width:100%;">
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=09
<!--[if mso]>
<td valign=3D"top" width=3D"600" style=3D"width:600px;">
<![endif]-->
<table style=3D"max-width: 100%;min-width: =
100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
class=3D"mcnTextContentContainer" width=3D"100%" cellspacing=3D"0" =
cellpadding=3D"0" border=3D"0" align=3D"left">
<tbody><tr>
<td class=3D"mcnTextContent" =
style=3D"padding-top: 0;padding-right: 18px;padding-bottom: =
9px;padding-left: 18px;mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;word-break: break-word;color: #202020;font-family: Tahoma, Verdana, =
Segoe, sans-serif;font-size: 16px;line-height: 150%;text-align: left;" =
valign=3D"top">
<h1 style=3D"text-align: center;display: =
block;margin: 0;padding: 0;color: #202020;font-family: Tahoma, Verdana, =
Segoe, sans-serif;font-size: 26px;font-style: normal;font-weight: =
bold;line-height: 125%;letter-spacing: normal;">How to create solutions =
which people will pay to solve =E2=8C=9A=EF=B8=8F</h1>
<br>
How do you know if your product is solving a real-world problem? And is =
it a problem worth solving?<br>
<br>
This month we spoke to VRtuoso founder and CEO, Francesco Furnari who =
has created an innovative new technology product that unlocks the =
potential of virtual reality for businesses everywhere.<br>
<br>
Francesco, pictured above, explained that in a business world swamped =
with good =E2=80=9Cideas=E2=80=9D it is start-ups that providing real =
solutions to real problems that will stand out and succeed. In the case =
of virtual reality, in the past, it was simply too complex, expensive =
and time-consuming to be taken seriously for everyday business use.<br>
<br>
Creating the =E2=80=9CPowerpoint of VR=E2=80=9D, VRtuoso has solved all =
these issues winning big clients like BT, PwC, Pfizer and EE and winning =
the =E2=80=98Corporates and Start-ups Challenge=E2=80=99 at the Mobile =
World Congress 2019. Speaking to us Francesco explained how the =
solutions they have created come from frustrations with the =
technology=E2=80=99s limitations for business and spending time to =
really understand the client=E2=80=99s problems and how they can best be =
solved. At the core of his success is the fact that ideas are not enough =
if they are not providing any solutions.
<div style=3D"text-align: right;"><br>
<strong>=E2=80=9COne of the problems is that there are too many ideas =
right now. My advice is don=E2=80=99t have an idea and build a business =
around it. Try to understand the business first and then try and have an =
idea that solves problems for that business. Otherwise, you are going to =
struggle, it=E2=80=99s going to be really hard, nowadays, to build a =
business from simply =E2=80=9CI have this idea.=E2=80=9D<br>
<br>
Is there any real problem, are there any buyers, is there any real money =
behind it and what is the timeframe you are looking at? Today are you =
looking at solving tomorrow=E2=80=99s problems or are you trying to =
predict a problem that doesn=E2=80=99t exist today? Solutions are a =
different thing.=E2=80=9D</strong></div>
<br>
Continue reading below to find out more about Francesco=E2=80=99s =
journey and virtual reality solutions.
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0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" border=3D"0">
<tbody class=3D"mcnButtonBlockOuter">
<tr>
<td style=3D"padding-top: 0;padding-right: =
18px;padding-bottom: 18px;padding-left: 18px;mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
class=3D"mcnButtonBlockInner" valign=3D"top" align=3D"center">
<table class=3D"mcnButtonContentContainer" =
style=3D"border-collapse: separate !important;border-radius: =
3px;background-color: #CC0000;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" border=3D"0">
<tbody>
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<td class=3D"mcnButtonContent" =
style=3D"font-family: Arial;font-size: 16px;padding: =
15px;mso-line-height-rule: exactly;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;" valign=3D"middle" =
align=3D"center">
<a class=3D"mcnButton " title=3D"READ =
THE FULL ARTICLE" =
href=3D"https://virginstartup.us12.list-manage.com/track/click?u=3D6e873a=
ab9f76e7f4db2e0500c&id=3D284c81a1ef&e=3Dd4e40c46c7" target=3D"_blank" =
style=3D"font-weight: bold;letter-spacing: normal;line-height: =
100%;text-align: center;text-decoration: none;color: =
#FFFFFF;mso-line-height-rule: exactly;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;display: block;">READ THE FULL =
ARTICLE</a>
</td>
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</td>
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</table><table class=3D"mcnDividerBlock" style=3D"min-width: =
100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
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100%;table-layout: fixed !important;" width=3D"100%" cellspacing=3D"0" =
cellpadding=3D"0" border=3D"0">
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<tr>
<td class=3D"mcnDividerBlockInner" style=3D"min-width: =
100%;padding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;">
<table class=3D"mcnDividerContent" style=3D"min-width: =
100%;border-top: 2px solid #EAEAEA;border-collapse: =
collapse;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" border=3D"0">
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<td style=3D"mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
<span></span>
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width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" border=3D"0">
<tbody class=3D"mcnImageBlockOuter">
<tr>
<td style=3D"padding: 9px;mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
class=3D"mcnImageBlockInner" valign=3D"top">
<table class=3D"mcnImageContentContainer" =
style=3D"min-width: 100%;border-collapse: collapse;mso-table-lspace: =
0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;" width=3D"100%" cellspacing=3D"0" =
cellpadding=3D"0" border=3D"0" align=3D"left">
<tbody><tr>
<td class=3D"mcnImageContent" =
style=3D"padding-right: 9px;padding-left: 9px;padding-top: =
0;padding-bottom: 0;text-align: center;mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
valign=3D"top">
<a =
href=3D"https://virginstartup.us12.list-manage.com/track/click?u=3D6e873a=
ab9f76e7f4db2e0500c&id=3Defb042bc9e&e=3Dd4e40c46c7" title=3D"" =
class=3D"" target=3D"_blank" style=3D"mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
<img alt=3D"How to build a =
brand!" =
src=3D"https://gallery.mailchimp.com/6e873aab9f76e7f4db2e0500c/images/4f8=
dbe56-8186-44ed-8779-f93a6b7edf75.jpg" style=3D"max-width: =
600px;padding-bottom: 0;display: inline !important;vertical-align: =
bottom;border: 0;height: auto;outline: none;text-decoration: =
none;-ms-interpolation-mode: bicubic;" class=3D"mcnImage" width=3D"564" =
align=3D"middle">
</a>
</td>
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</tbody></table>
</td>
</tr>
</tbody>
</table><table class=3D"mcnTextBlock" style=3D"min-width: =
100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" border=3D"0">
<tbody class=3D"mcnTextBlockOuter">
<tr>
<td class=3D"mcnTextBlockInner" style=3D"padding-top: =
9px;mso-line-height-rule: exactly;-ms-text-size-adjust: =
100%;-webkit-text-size-adjust: 100%;" valign=3D"top">
<!--[if mso]>
<table align=3D"left" border=3D"0" cellspacing=3D"0" =
cellpadding=3D"0" width=3D"100%" style=3D"width:100%;">
<tr>
<![endif]-->
=09
<!--[if mso]>
<td valign=3D"top" width=3D"600" style=3D"width:600px;">
<![endif]-->
<table style=3D"max-width: 100%;min-width: =
100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: =
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" =
class=3D"mcnTextContentContainer" width=3D"100%" cellspacing=3D"0" =
cellpadding=3D"0" border=3D"0" align=3D"left">
<tbody><tr>
<td class=3D"mcnTextContent" =
style=3D"padding-top: 0;padding-right: 18px;padding-bottom: =
9px;padding-left: 18px;mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: =
100%;word-break: break-word;color: #202020;font-family: Tahoma, Verdana, =
Segoe, sans-serif;font-size: 16px;line-height: 150%;text-align: left;" =
valign=3D"top">
<h2 class=3D"null" style=3D"text-align: =
center;display: block;margin: 0;padding: 0;color: #202020;font-family: =
Tahoma, Verdana, Segoe, sans-serif;font-size: 22px;font-style: =
normal;font-weight: bold;line-height: 125%;letter-spacing: =
normal;">Coming up: MeetUp London! How to build a brand with Virgin =
StartUp =E2=9D=A4=EF=B8=8F</h2>
<br>
A brand is not just a logo. A brand encapsulates everything that your =
start-up is, and all that it wants to be. Your brand is what someone =
experiences every time they come into contact with your business, and =
should define how you want them to feel about it.<br>
<br>
At Virgin, we've built over 60 businesses off the back of our =
irresistible brand, taking millions of people with us along the way. =
Now, we want to help the entrepreneurs of the future build lasting, =
incredible brands of the future.<br>
<br>
Our MeetUps are a great chance to meet like-minded entrepreneurs, hear =
from expert speakers who've been there and done that, and network with =
the Virgin StartUp team and other inspiring businesses. You can also =
enjoy a beer thanks to our partners at WeWork too.<br>
</td>
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<a =
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<strong>Masterclass</strong><br>
How to Mastermind an Equity crowdfunding campaign<br>
<br>
<em><strong>Get your start-up ready to raise</strong></em><br>
<br>
=C2=A335
</td>
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<a =
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<strong>Masterclass</strong><br>
How to make your brand famous through PR<br>
<br>
<em><strong>Get your start-up noticed by the media</strong></em><br>
<br>
=C2=A335
</td>
</tr>
</tbody></table>
</td>
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<!--[if (gte mso 9)|(IE)]>
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<a =
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<tr>
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150%;text-align: left;" width=3D"164" valign=3D"top">
<strong>MeetUp</strong><br>
How to build a brand with Virgin StartUp<br>
<br>
<br>
<em><strong>A new MeetUp for 2019</strong></em><br>
<br>
=C2=A310
</td>
</tr>
</tbody></table>
</td>
</tr>
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