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Reply-To: <hello@paiger.ai>
From: "Rohit from Paiger" <hello@paiger.ai>
To: <bob@sarahharvey.com>
Subject: Winning the US Market: From ICP Research to LinkedIn Lead Generation
Date: Fri, 6 Mar 2026 10:10:01 -0000
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Whether you are a solo-biller looking to bill in dollars or a recruitment 
leader scaling a global team, this session will give you the blueprint for 
2026. ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ 
͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ 
͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ 
͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ 
͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ 
 ͏                                      
                                       
                                       
                                       
                                       
      



Hi Bob,


The US recruitment market offers some of the highest margins in the world.



But you can’t win there using a "business as usual" approach.



To succeed, you need a localised strategy to find the right clients and a 
personal brand that builds trust with a US-based audience.

Join me and Will Pendleton, Head of Business Development at Workwell Global, 
for a live masterclass on how to break into and dominate the US recruitment 
market.

What we’ll cover:

🎯 The Dos and Don’ts of the US

We’ll dive into how to identify high-value US niches, understand state-side 
buyer behavior, and map out where your best opportunities actually live.


🚀 Generating New Business in your Niche

How does recruiting in the US differ from recruiting in the UK? We'll share 
the specific outreach and business development strategies that work for 
international agencies entering the States.


🤖 LinkedIn Algorithm Best Practices

The feed has changed. We'll show you how to optimise your content so you 
stay visible to your US prospects without being held back by recent 
algorithm changes.



Sign up here 
<https://product.paiger.co/e3t/Ctc/DP+113/d3950c04/VWPD__7zMRZmW6qLWPX5kbrKmW7vv0b_5LjdHdN1sYgZH3qgz0W8wLKSR6lZ3l9N2_d_RfJfJHfW4_P-lB5RPnCSW8K8-k951N6QzW6fhR0h49w2Y3W5C2Xrn93Dp99W3pf7yC10Dfw7N1WS5LhC0t7fW4VVHWr452VtSW3jVlYM6rRqNnW49rHVg2k8w7gW4DsH616kBTSsW524_y368hPD4W614d8q7pw9s-W6d5Sxr2tsc-RW5dLFqM10svMJW4J0fdB4w08WCW1RGQ8J7MsJvGN2w8xghHPvjpW5XsDSz2Xf66SW4my6Sr2bNbNWW76vrRT7F2zYVN21ZC3H50pLXVghT8k4kk4z2N20cGxX3tLRnN3DVlfKz59S5N41nSGXyWDbzW6tynnf2gtv7mW8nwvPh3wbrNFf63W5VY04>

Whether you are a solo-biller looking to bill in dollars or a recruitment 
leader scaling a global team, this session will give you the blueprint for 
2026.



We’ll also be hosting a live Q&A at the end, so you can get your specific 
questions answered.



See you there,






  <https://d36urhup7zbd7q.cloudfront.net/a/2252a38c-f76c-4b09-9b50-df411f3d48eb.jpeg>

Rohit Kapoor
Co-Founder, Paiger


 <tel:07912364870> 07912364870  |   <tel:+442045723589> +44 204 572 3589  | 
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=C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =
=C2=AD =C2=AD =C2=AD =C2=AD &nbsp;
</div>
   =20
<!--[if gte mso 9]>
<v:background xmlns:v=3D"urn:schemas-microsoft-com:vml" fill=3D"t">
    <v:fill type=3D"tile" size=3D"100%,100%" color=3D"#ffffff"/>
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<![endif]-->
    <div class=3D"hse-body-background" lang=3D"en" =
style=3D"background-color:#ffffff" bgcolor=3D"#ffffff">
      <table role=3D"presentation" class=3D"hse-body-wrapper-table" =
cellpadding=3D"0" cellspacing=3D"0" style=3D"margin:0; padding:0; =
width:100% !important; min-width:320px !important; height:100% =
!important" width=3D"100%" height=3D"100%">
        <tbody><tr>
          <td class=3D"hse-body-wrapper-td" valign=3D"top" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding-top:20px; padding-bottom:20px">
            <div id=3D"hs_cos_wrapper_main" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_dnd_area" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"dnd_area">  <div =
id=3D"section_1709028873876" class=3D"hse-section hse-section-first" =
style=3D"padding-left:10px; padding-right:10px">
   =20
   =20
      <div class=3D"hse-column-container" style=3D"min-width:280px; =
max-width:600px; margin:0 auto; background-color:#ffffff" =
bgcolor=3D"#ffffff">
   =20
    <!--[if (mso)|(IE)]>
      <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" =
cellspacing=3D"0" role=3D"presentation" width=3D"600" =
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cellspacing=3D"0" style=3D"width:600px">
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<div id=3D"column_1709028873876_0" class=3D"hse-column hse-size-12">
    <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:10px 20px"><div =
id=3D"hs_cos_wrapper_module_17090288842021" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div =
id=3D"hs_cos_wrapper_module_17090288842021_" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"rich_text"><p =
style=3D"line-height:175%"><span style=3D"color: #0a082d;">Hi =
Bob,&nbsp;</span></p></div></div></td></tr></tbody></table>
</div>
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    <!--[if (mso)|(IE)]></tr></table><![endif]-->
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  =20
  </div>
  <div id=3D"module_1736869582796" class=3D"hse-section" =
style=3D"padding-left:10px; padding-right:10px">
   =20
   =20
      <div class=3D"hse-column-container" style=3D"min-width:280px; =
max-width:600px; margin:0 auto; background-color:#ffffff" =
bgcolor=3D"#ffffff">
   =20
    <!--[if (mso)|(IE)]>
      <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" =
cellspacing=3D"0" role=3D"presentation" width=3D"600" =
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cellspacing=3D"0" style=3D"width:600px">
<![endif]-->
<div id=3D"module_1736869582796_0" class=3D"hse-column hse-size-12">
    <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:10px 20px 5px"><div =
id=3D"hs_cos_wrapper_module_17368695827701" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div =
id=3D"hs_cos_wrapper_module_17368695827701_" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"rich_text"><p =
style=3D"line-height:150%; font-size:14px"><span style=3D"color: =
#0a082d; font-size: 15px;">The US recruitment market offers some of the =
highest margins in the world.</span></p>
<p style=3D"line-height:150%; font-size:14px">&nbsp;</p>
<p style=3D"line-height:150%; font-size:14px"><span style=3D"color: =
#0a082d; font-size: 15px; font-family: Helvetica, Arial, =
sans-serif;">But you can=E2=80=99t win there using a "business as usual" =
approach. </span></p>
<p style=3D"line-height:150%; font-size:14px"><span style=3D"font-size: =
15px; font-family: Helvetica, Arial, sans-serif;">&nbsp;</span></p>
<p style=3D"line-height:150%; font-size:14px"><span style=3D"font-size: =
15px; font-family: Helvetica, Arial, sans-serif;"><span style=3D"color: =
#0a082d;">T</span><span style=3D"color: #0a082d;">o succeed, you need a =
localised strategy to find the right clients and a personal brand that =
builds trust with a US-based audience.</span></span><br><br><span =
style=3D"color: #0a082d; font-size: 15px; font-family: Helvetica, Arial, =
sans-serif;">Join me and Will Pendleton, Head of Business Development at =
Workwell Global, for a live masterclass on how to break into and =
dominate the US recruitment market.</span><br><br><span style=3D"color: =
#0a082d; font-size: 15px; font-family: Helvetica, Arial, =
sans-serif;">What we=E2=80=99ll cover:</span><br><br><span =
style=3D"color: #0a082d; font-size: 15px; font-weight: bold; =
font-family: Helvetica, Arial, sans-serif;">=F0=9F=8E=AF The Dos and =
Don=E2=80=99ts of the US</span></p>
<p style=3D"line-height:150%; font-size:14px"><span style=3D"color: =
#0a082d; font-size: 15px; font-family: Helvetica, Arial, =
sans-serif;">We=E2=80=99ll dive into how to identify high-value US =
niches, understand state-side buyer behavior, and map out where your =
best opportunities actually live.</span></p>
<p style=3D"line-height:150%; font-size:14px"><br><span style=3D"color: =
#0a082d; font-size: 15px; font-weight: bold; font-family: Helvetica, =
Arial, sans-serif;">=F0=9F=9A=80 Generating New Business in your =
Niche</span></p>
<p style=3D"line-height:150%; font-size:14px"><span style=3D"color: =
#0a082d; font-size: 15px; font-family: Helvetica, Arial, =
sans-serif;">How does recruiting in the US differ from recruiting in the =
UK? We'll share the specific outreach and business development =
strategies that work for international agencies entering the =
States.</span></p>
<p style=3D"line-height:150%; font-size:14px"><br><span style=3D"color: =
#0a082d; font-size: 15px; font-weight: bold; font-family: Helvetica, =
Arial, sans-serif;">=F0=9F=A4=96 LinkedIn Algorithm Best =
Practices</span></p>
<p style=3D"line-height:150%; font-size:14px"><span style=3D"color: =
#0a082d; font-size: 15px; font-family: Helvetica, Arial, =
sans-serif;">The feed has changed. We'll show you how to optimise your =
content so you stay visible to your US prospects without being held back =
by recent algorithm changes.</span></p>
<p style=3D"line-height:150%; font-size:14px"><span style=3D"font-size: =
15px; font-family: Helvetica, Arial, sans-serif;">&nbsp;</span></p>
<p style=3D"line-height:150%; font-size:14px"><span style=3D"font-size: =
15px; font-family: Helvetica, Arial, sans-serif;"><a =
href=3D"https://product.paiger.co/e3t/Ctc/DP+113/d3950c04/VWPD__7zMRZmW6q=
LWPX5kbrKmW7vv0b_5LjdHdN1sYgZH3qgz0W8wLKSR6lZ3l9N2_d_RfJfJHfW4_P-lB5RPnCS=
W8K8-k951N6QzW6fhR0h49w2Y3W5C2Xrn93Dp99W3pf7yC10Dfw7N1WS5LhC0t7fW4VVHWr45=
2VtSW3jVlYM6rRqNnW49rHVg2k8w7gW4DsH616kBTSsW524_y368hPD4W614d8q7pw9s-W6d5=
Sxr2tsc-RW5dLFqM10svMJW4J0fdB4w08WCW1RGQ8J7MsJvGN2w8xghHPvjpW5XsDSz2Xf66S=
W4my6Sr2bNbNWW76vrRT7F2zYVN21ZC3H50pLXVghT8k4kk4z2N20cGxX3tLRnN3DVlfKz59S=
5N41nSGXyWDbzW6tynnf2gtv7mW8nwvPh3wbrNFf63W5VY04" rel=3D"noopener" =
style=3D"color:#00a4bd" data-hs-link-id=3D"0" =
data-hs-link-id-v2=3D"ZTawGtvi" target=3D"_blank">Sign up =
here</a></span><br><br><span style=3D"color: #0a082d; font-size: 15px; =
font-family: Helvetica, Arial, sans-serif;">Whether you are a =
solo-biller looking to bill in dollars or a recruitment leader scaling a =
global team, this session will give you the blueprint for =
2026.</span><br><br></p>
<p style=3D"line-height:150%" data-start=3D"1296" =
data-end=3D"1389"><span style=3D"color: #0a082d; font-family: Helvetica, =
Arial, sans-serif;">We=E2=80=99ll also be hosting a live Q&amp;A at the =
end, so you can get your specific questions answered.</span></p>
<p style=3D"line-height:150%; font-size:14px"><span style=3D"color: =
#0a082d; font-family: Helvetica, Arial, sans-serif;">&nbsp;</span></p>
<p style=3D"line-height:150%; font-size:14px"><span style=3D"color: =
#0a082d; font-size: 15px; font-family: Helvetica, Arial, =
sans-serif;">See you =
there,&nbsp;</span></p></div></div></td></tr></tbody></table>
</div>
<!--[if gte mso 9]></table><![endif]-->
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    </div>
  =20
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   =20
   =20
      <div class=3D"hse-column-container" style=3D"min-width:280px; =
max-width:600px; margin:0 auto; background-color:#ffffff" =
bgcolor=3D"#ffffff">
   =20
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      <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" =
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inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div =
dir=3D"ltr"><table =
style=3D"direction:ltr;border-collapse:collapse;"><tbody><tr><td =
style=3D"font-family:Arial, sans-serif; color:#23496d; =
word-break:break-word; font-size:0; height:12px; line-height:0" =
height=3D"12"></td></tr><tr><td style=3D"font-family:Arial, sans-serif; =
font-size:15px; color:#23496d; word-break:break-word"><table =
cellpadding=3D"0" cellspacing=3D"0" border=3D"0" style=3D"width:100%;" =
width=3D"100%"><tbody><tr><td style=3D"font-family:Arial, sans-serif; =
font-size:15px; color:#23496d; word-break:break-word"><table =
cellpadding=3D"0" cellspacing=3D"0" =
style=3D"border-collapse:collapse;font-family:Arial;line-height:1.15;colo=
r:#000;"><tbody><tr><td style=3D"font-family:Arial, sans-serif; =
font-size:15px; color:#23496d; word-break:break-word; height:1px; =
width:65px; vertical-align:top; padding:.01px 1px" height=3D"1" =
width=3D"65"><table cellpadding=3D"0" cellspacing=3D"0" =
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0.01px; width:65px; text-align:center" width=3D"65" =
align=3D"center"><img =
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411f3d48eb.jpeg" height=3D"65" width=3D"65" alt=3D"photo" =
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style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
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vertical-align:top"><table cellpadding=3D"0" cellspacing=3D"0" =
style=3D"border-collapse:collapse;"><tbody><tr><td nowrap =
style=3D"font-size:15px; color:#23496d; word-break:break-word; =
line-height:1.08; padding:.01px 0.01px 12px 0.01px; border-bottom:solid =
2px #BDBDBD; font-family:Arial"><p =
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amily:Arial;color:#0A082D;letter-spacing:0;white-space:nowrap;font-size:1=
6px;"> Rohit Kapoor </span><br><span =
style=3D"text-transform:initial;font-weight:bold;font-style:normal;font-f=
amily:Arial;color:#646464;white-space:nowrap;font-size:13px;"> =
Co-Founder, </span> <span =
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amily:Arial;color:#646464;white-space:nowrap;font-size:13px;"> Paiger =
</span></p></td></tr><tr><td nowrap width=3D"315" =
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padding-top:12px; white-space:nowrap; width:315px; font-family:Arial"><p =
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paiger.co</span></a></span></p></td></tr><tr><td =
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