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Reply-To: "Nutcracker Agency" <nutcracker@nutcrackeragency.com>
From: "Nutcracker Agency" <nutcracker@nutcrackeragency.com>
To: <bob@sarahharvey.com>
Subject: Nut Monthly: Build Communities, Get Leads
Date: Fri, 30 Aug 2024 10:40:48 +0100
Message-ID: <766a8c83-3765-49ca-9be9-c9d5b00ec00a_ef411bb8-4c40-4274-90c5-f7fec4be5ac8_20240830094048@nutcrackeragency.com>
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The surprising way to get new business
  <http://ccms3.msnd20.com/tracking/ro/766a8c83-3765-49ca-9be9-c9d5b00ec00a/ef411bb8-4c40-4274-90c5-f7fec4be5ac8/> 
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When you spend time and money on marketing, you want results that are 
obviously and quickly measurable (as you should). However, what if you got 
to the stage where you don’t have to battle for every lead, because much of 
your pipeline seems almost to fill itself?



In that scenario, you are not asking people to get in touch, but making them 
want to; not chasing people’s attention, but drawing it to you; not telling 
people you are experts, but making it undeniable.



Getting there is a matter of community building. When you have a core of 
businesses who like what you say, look forward to hearing it, and enjoy 
sharing it, you start to become a recognised authority. Then, when anyone 
from your target audience is looking to buy a solution, who is better placed 
to win their business than the expert they already know and trust?



Read on for practical tips on how and where to build your community.

When you spend time and money on marketing, you want results that are 
obviously and quickly measurable (as you should). However, what if you got 
to the stage where you don’t have to battle for every lead, because much of 
your pipeline seems almost to fill itself?



In that scenario, you are not asking people to get in touch, but making them 
want to; not chasing people’s attention, but drawing it to you; not telling 
people you are experts, but making it undeniable.



Getting there is a matter of community building. When you have a core of 
businesses who like what you say, look forward to hearing it, and enjoy 
sharing it, you start to become a recognised authority. Then, when anyone 
from your target audience is looking to buy a solution, who is better placed 
to win their business than the expert they already know and trust?



Read on for practical tips on how and where to build your community.

" cellspacing="0" cellpadding="0" width="600" style="clear: both; display: 
none; background-color: transparent;">


When you spend time and money on marketing, you want results that are 
obviously and quickly measurable (as you should). However, what if you got 
to the stage where you don’t have to battle for every lead, because much of 
your pipeline seems almost to fill itself?



In that scenario, you are not asking people to get in touch, but making them 
want to; not chasing people’s attention, but drawing it to you; not telling 
people you are experts, but making it undeniable.



Getting there is a matter of community building. When you have a core of 
businesses who like what you say, look forward to hearing it, and enjoy 
sharing it, you start to become a recognised authority. Then, when anyone 
from your target audience is looking to buy a solution, who is better placed 
to win their business than the expert they already know and trust?



Read on for practical tips on how and where to build your community.













  <https://moosendimages.imgix.net/c6052c29-5c11-450a-a8a7-ea43dbbe44c0/483d832b27594ea5a24c15040b80ed3a/jenny's-corner-2.png?auto=format%2Ccompress&dpr=1&fit=clip&ixjsv=2.2.4&w=600>






Brand recognition is something every business wants, but many don’t commit 
the time and budget to build it. Why? It’s notoriously hard to measure, and 
people often don’t understand how to achieve it. In fact, a recent study 
found that 89% of marketers struggle to accurately measure the ROI of brand 
awareness efforts.

Metrics play a role here. You can’t impose the same KPIs on community 
building and brand recognition as you would on pure lead-gen activities.

That doesn’t mean it’s blind faith—results are visible. For instance, if 
your sales team finds people more receptive to their calls, are getting past 
gatekeepers more easily, or are noticing an increase in inbound leads from 
businesses within your community, brand recognition is at work.

It’s challenging to stay committed when great marketing efforts don’t yield 
instant results. However, some of our clients’ biggest success stories come 
from those who aimed to establish authority and earn their audience’s 
attention — not just chase quick leads. In fact, companies with strong brand 
awareness see up to a 23% increase in revenue growth. When prospects 
searched for help, our clients’ names were already top of mind.

If you want to become one of those experts, let’s have a quick call to 
discuss how we can make it happen. Email me at 
<mailto:jenny.knighting@nutcrackeragency.co.uk> 
jenny.knighting@nutcrackeragency.co.uk, and we can schedule a 30-minute 
chat.

Brand recognition is something every business wants, but many don’t commit 
the time and budget to build it. Why? It’s notoriously hard to measure, and 
people often don’t understand how to achieve it. In fact, a recent study 
found that 89% of marketers struggle to accurately measure the ROI of brand 
awareness efforts.

Metrics play a role here. You can’t impose the same KPIs on community 
building and brand recognition as you would on pure lead-gen activities.

That doesn’t mean it’s blind faith—results are visible. For instance, if 
your sales team finds people more receptive to their calls, are getting past 
gatekeepers more easily, or are noticing an increase in inbound leads from 
businesses within your community, brand recognition is at work.

It’s challenging to stay committed when great marketing efforts don’t yield 
instant results. However, some of our clients’ biggest success stories come 
from those who aimed to establish authority and earn their audience’s 
attention — not just chase quick leads. In fact, companies with strong brand 
awareness see up to a 23% increase in revenue growth. When prospects 
searched for help, our clients’ names were already top of mind.

If you want to become one of those experts, let’s have a quick call to 
discuss how we can make it happen. Email me at 
jenny.knighting@nutcrackeragency.co.uk, and we can schedule a 30-minute 
chat.

" cellspacing="0" cellpadding="0" width="600" style="clear: both; display: 
none; background-color: transparent;">


Brand recognition is something every business wants, but many don’t commit 
the time and budget to build it. Why? It’s notoriously hard to measure, and 
people often don’t understand how to achieve it. In fact, a recent study 
found that 89% of marketers struggle to accurately measure the ROI of brand 
awareness efforts.

Metrics play a role here. You can’t impose the same KPIs on community 
building and brand recognition as you would on pure lead-gen activities.

That doesn’t mean it’s blind faith—results are visible. For instance, if 
your sales team finds people more receptive to their calls, are getting past 
gatekeepers more easily, or are noticing an increase in inbound leads from 
businesses within your community, brand recognition is at work.

It’s challenging to stay committed when great marketing efforts don’t yield 
instant results. However, some of our clients’ biggest success stories come 
from those who aimed to establish authority and earn their audience’s 
attention — not just chase quick leads. In fact, companies with strong brand 
awareness see up to a 23% increase in revenue growth. When prospects 
searched for help, our clients’ names were already top of mind.

If you want to become one of those experts, let’s have a quick call to 
discuss how we can make it happen. Email me at 
<mailto:jenny.knighting@nutcrackeragency.co.uk> 
jenny.knighting@nutcrackeragency.co.uk, and we can schedule a 30-minute 
chat.



  <https://moosendimages.imgix.net/c6052c29-5c11-450a-a8a7-ea43dbbe44c0/f4d39e738fd4470085a17a52d3dd133f/nut-monthly.png?auto=format%2Ccompress&dpr=1&fit=clip&ixjsv=2.2.4&w=600>




  <https://moosendimages.imgix.net/c6052c29-5c11-450a-a8a7-ea43dbbe44c0/71a033a3e1104326b7396c0bea14573e/nut-monthly_target-audience.png?auto=format%2Ccompress&dpr=1&fit=clip&ixjsv=2.2.4&w=362>







How to find your target audience on social media



Reaching your audience involves a lot more than writing posts for LinkedIn 
and hoping they get some traction. Here is the research and the strategy 
that it takes to target the right prospects with content that they are 
interested in.



 <https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5b00ec00a/334a33fc-a827-4b54-a451-ac867bfe8fb2/ef411bb8-4c40-4274-90c5-f7fec4be5ac8/> 
READ MORE


How to find your target audience on social media



Reaching your audience involves a lot more than writing posts for LinkedIn 
and hoping they get some traction. Here is the research and the strategy 
that it takes to target the right prospects with content that they are 
interested in.



 <https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5b00ec00a/334a33fc-a827-4b54-a451-ac867bfe8fb2/ef411bb8-4c40-4274-90c5-f7fec4be5ac8/> 
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How to share content that grabs attention



How do you make people stop scrolling? Here is how to make your content so 
compelling that your prospects stop to pay it attention. Plus, we’ll share 
some tricks to catch the eye in a saturated visual environment like 
LinkedIn.



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READ MORE


How to share content that grabs attention



How do you make people stop scrolling? Here is how to make your content so 
compelling that your prospects stop to pay it attention. Plus, we’ll share 
some tricks to catch the eye in a saturated visual environment like 
LinkedIn.



 <https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5b00ec00a/2130387e-260b-4ea8-b4b2-2b7b6f2e9e1c/ef411bb8-4c40-4274-90c5-f7fec4be5ac8/> 
READ MORE





  <https://moosendimages.imgix.net/c6052c29-5c11-450a-a8a7-ea43dbbe44c0/563e2f5b2bb64fc58d99171d0b56412d/nut-monthly_engaged-communities.png?auto=format%2Ccompress&dpr=1&fit=clip&ixjsv=2.2.4&w=362>





How to build engaged communities



You caught people’s attention, you kept it, and now you need to keep them 
coming back, commenting, sharing, and talking. Here is how.



READ MORE 
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How to build engaged communities



You caught people’s attention, you kept it, and now you need to keep them 
coming back, commenting, sharing, and talking. Here is how.



READ MORE 
<https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5b00ec00a/fd340850-2084-4f87-9a4a-7cf6fb22cba4/ef411bb8-4c40-4274-90c5-f7fec4be5ac8/>











What’s your story – and why should it matter to your audience?

We want to hear it. Call 020 3941 0305

Or message hello@nutcrackeragency.com


What’s your story – and why should it matter to your audience?

We want to hear it. Call 020 3941 0305

Or message hello@nutcrackeragency.com




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c83036ab-588c-4a97-a4ea-11e23ec3ce7f/ef411bb8-4c40-4274-90c5-f7fec4be5ac8/>






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class=3D"notranslate"><div =
style=3D"display:none;font-size:1px;color:#333333;line-height:1px;max-hei=
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class=3D"wrapper-td" valign=3D"top" align=3D"center" =
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class=3D"newsletter-main-content"><td class=3D"image image-container" =
align=3D"left" style=3D"line-height: 1px; padding: 0px;"><img =
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spacer-component spacer1984c37d" data-component-type=3D"spacer" =
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border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"28" style=3D"height: 28px;"><div style=3D"display: none; =
font-size: 1px;">&nbsp;</div></td></tr></tbody></table><table =
class=3D"component text-component text-desktop texte942f4d7" =
data-component-type=3D"text" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" style=3D"clear: both; background-color: =
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style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
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MS&quot;, Helvetica, sans-serif; line-height: 1.3; font-size: 14px;"><p =
style=3D"text-align: center; margin: 0px;"><span style=3D"font-size: =
12px;"><span style=3D"font-family: &quot;Trebuchet MS&quot;, Helvetica, =
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target=3D"_blank"><span class=3D"link-color" style=3D"color: rgb(0, 128, =
128); font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
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1px;">&nbsp;</div><![endif]--></div></td></tr></tbody></table><table =
class=3D"component text-component text-mobile texte942f4d7" =
data-component-type=3D"text" data-repeatable-tag=3D"<p =
style=3D&quot;text-align: center; font-family: inherit;&quot;><span =
style=3D&quot;font-size: 12px;&quot;><span style=3D&quot;font-family: =
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ccms3.msnd20.com/show_campaign/766a8c83-3765-49ca-9be9-c9d5b00ec00a/ef411=
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class=3D&quot;link-color&quot; style=3D&quot;color: rgb(0, 128, 128); =
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cellspacing=3D"0" cellpadding=3D"0" width=3D"600" style=3D"clear: both; =
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class=3D"element-td text-element-td" style=3D"overflow-wrap: break-word; =
word-break: break-word;"><div class=3D"text_container =
newsletter-main-content" style=3D"padding: 10px; border-width: 0px; =
border-color: rgb(0, 0, 0); border-radius: 0px; border-style: solid; =
color: rgb(77, 76, 76); font-family: &quot;Trebuchet MS&quot;, =
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line-height: 1.3; font-size: 14px;"><p style=3D"text-align: center; =
margin: 0px;"><span style=3D"font-size: 12px;"><span =
style=3D"font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;"><span =
class=3D"link-wrapper" style=3D""><a style=3D"font-family: =
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href=3D"https://ccms3.moosend.com/show_campaign/766a8c83-3765-49ca-9be9-c=
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target=3D"_blank"><span class=3D"link-color" style=3D"color: rgb(0, 128, =
128); font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
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style=3D"color: rgb(0, 128, 128); font-family: &quot;Trebuchet MS&quot;, =
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class=3D"fix-android-mail" style=3D"max-width: 580px; width: 100%; =
margin: 0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: =
'none'; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div></td></tr></tbody></table></td></tr><=
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cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slot4e49dbe0 FULL" =
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style=3D"font-weight: normal; max-width: 600px; width: 600px; =
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spacer-component spacera75e4d8c" data-component-type=3D"spacer" =
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border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"10" style=3D"height: 10px;"><div style=3D"display: none; =
font-size: =
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cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
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table; width: 600px;"><tr><td class=3D"slot slot5744c758 FULL" =
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cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 600px; width: 600px; =
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image-component image5962f6f8" data-component-type=3D"image" =
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width=3D"600" style=3D"clear: both; background-color: =
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class=3D"image image-container" align=3D"left" style=3D"line-height: =
1px; padding: 0px;"><img =
src=3D"https://moosendimages.imgix.net/1adefc68-2293-a993-b273-5b90422da2=
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data-row-sort-products=3D"Orders" =
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align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slotcab387f1 FULL" =
data-structure-type=3D"slot" data-slot-type=3D"FULL" width=3D"600" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 600px; width: 600px; =
border-radius: 0px; overflow: visible;"><table class=3D"component =
text-component text-desktop text2b9393fe" data-component-type=3D"text" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" style=3D"clear: both; =
background-color: transparent;"><tbody><tr><td class=3D"element-td =
text-element-td" style=3D"overflow-wrap: break-word; word-break: =
break-word;"><div class=3D"text_container newsletter-main-content" =
style=3D"padding: 10px; border-width: 0px; border-color: rgb(0, 0, 0); =
border-radius: 0px; border-style: unset; color: rgb(77, 76, 76); =
font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif; line-height: 1.3; =
font-size: 14px;"><p style=3D"margin: 0cm; line-height: 115%; font-size: =
12pt; font-family: Aptos, sans-serif, &quot;Trebuchet MS&quot;, =
Helvetica, sans-serif;"><span style=3D"font-size: 16px; line-height: =
115%; font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">When you spend time =
and money on marketing, you want results that are obviously and quickly =
measurable (as you should). However, what if you got to the stage where =
you don=E2=80=99t have to battle for every lead, because much of your =
pipeline seems almost to fill itself?</span></p><p style=3D"margin: 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">&nbsp;</p><p =
style=3D"margin: 0cm; line-height: 115%; font-size: 12pt; font-family: =
Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;"><span style=3D"font-size: 16px; line-height: 115%; =
font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">In that scenario, you =
are not asking people to get in touch, but making them want to; not =
chasing people=E2=80=99s attention, but drawing it to you; not telling =
people you are experts, but making it undeniable.</span></p><p =
style=3D"margin: 0cm; line-height: 115%; font-size: 12pt; font-family: =
Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;">&nbsp;</p><p style=3D"margin: 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;"><span style=3D"font-size: 16px; =
line-height: 115%; font-family: &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif, &quot;Trebuchet MS&quot;, Helvetica, sans-serif;">Getting =
there is a matter of community building. When you have a core of =
businesses who like what you say, look forward to hearing it, and enjoy =
sharing it, you start to become a recognised authority. Then, when =
anyone from your target audience is looking to buy a solution, who is =
better placed to win their business than the expert they already know =
and trust?</span></p><p style=3D"margin: 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">&nbsp;</p><p style=3D"margin: 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;"><span =
style=3D"font-size: 16px; line-height: 115%; font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">Read on for practical tips on how and =
where to build your community.</span></p><p class=3D"fix-android-mail" =
style=3D"max-width: 580px; width: 100%; margin: =
0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: 'none'; =
font-size: 1px; line-height: 1px;">&nbsp;</div><![endif]--></div><!--[if =
gte mso 15]><div style=3D"display: none; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></td></tr></tbody></table><table =
class=3D"component text-component text-mobile text2b9393fe" =
data-component-type=3D"text" data-repeatable-tag=3D"<p =
style=3D&quot;margin: 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif;&quot;><span style=3D&quot;font-size: =
16px; line-height: 115%; font-family: 'Trebuchet MS', Helvetica, =
sans-serif;&quot;>When you spend time and money on marketing, you want =
results that are obviously and quickly measurable (as you should). =
However, what if you got to the stage where you don=E2=80=99t have to =
battle for every lead, because much of your pipeline seems almost to =
fill itself?</span></p><p style=3D&quot;margin: 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif;&quot;>&nbsp;</p><p =
style=3D&quot;margin: 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif;&quot;><span style=3D&quot;font-size: =
16px; line-height: 115%; font-family: 'Trebuchet MS', Helvetica, =
sans-serif;&quot;>In that scenario, you are not asking people to get in =
touch, but making them want to; not chasing people=E2=80=99s attention, =
but drawing it to you; not telling people you are experts, but making it =
undeniable.</span></p><p style=3D&quot;margin: 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif;&quot;>&nbsp;</p><p =
style=3D&quot;margin: 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif;&quot;><span style=3D&quot;font-size: =
16px; line-height: 115%; font-family: 'Trebuchet MS', Helvetica, =
sans-serif;&quot;>Getting there is a matter of community building. When =
you have a core of businesses who like what you say, look forward to =
hearing it, and enjoy sharing it, you start to become a recognised =
authority. Then, when anyone from your target audience is looking to buy =
a solution, who is better placed to win their business than the expert =
they already know and trust?</span></p><p style=3D&quot;margin: 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, =
sans-serif;&quot;>&nbsp;</p><p style=3D&quot;margin: 0cm; line-height: =
115%; font-size: 12pt; font-family: Aptos, sans-serif;&quot;><span =
style=3D&quot;font-size: 16px; line-height: 115%; font-family: =
'Trebuchet MS', Helvetica, sans-serif;&quot;>Read on for practical tips =
on how and where to build your community.</span></p>" cellspacing=3D"0" =
cellpadding=3D"0" width=3D"600" style=3D"clear: both; display: none; =
background-color: transparent;"><tbody><tr><td class=3D"element-td =
text-element-td" style=3D"overflow-wrap: break-word; word-break: =
break-word;"><div class=3D"text_container newsletter-main-content" =
style=3D"padding: 10px; border-width: 0px; border-color: rgb(0, 0, 0); =
border-radius: 0px; border-style: solid; color: rgb(77, 76, 76); =
font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif; line-height: 1.3; =
font-size: 14px;"><p style=3D"margin: 0cm; line-height: 115%; font-size: =
12pt; font-family: Aptos, sans-serif, &quot;Trebuchet MS&quot;, =
Helvetica, sans-serif;"><span style=3D"font-size: 16px; line-height: =
115%; font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">When you spend time =
and money on marketing, you want results that are obviously and quickly =
measurable (as you should). However, what if you got to the stage where =
you don=E2=80=99t have to battle for every lead, because much of your =
pipeline seems almost to fill itself?</span></p><p style=3D"margin: 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">&nbsp;</p><p =
style=3D"margin: 0cm; line-height: 115%; font-size: 12pt; font-family: =
Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;"><span style=3D"font-size: 16px; line-height: 115%; =
font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">In that scenario, you =
are not asking people to get in touch, but making them want to; not =
chasing people=E2=80=99s attention, but drawing it to you; not telling =
people you are experts, but making it undeniable.</span></p><p =
style=3D"margin: 0cm; line-height: 115%; font-size: 12pt; font-family: =
Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;">&nbsp;</p><p style=3D"margin: 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;"><span style=3D"font-size: 16px; =
line-height: 115%; font-family: &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif, &quot;Trebuchet MS&quot;, Helvetica, sans-serif;">Getting =
there is a matter of community building. When you have a core of =
businesses who like what you say, look forward to hearing it, and enjoy =
sharing it, you start to become a recognised authority. Then, when =
anyone from your target audience is looking to buy a solution, who is =
better placed to win their business than the expert they already know =
and trust?</span></p><p style=3D"margin: 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">&nbsp;</p><p style=3D"margin: 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;"><span =
style=3D"font-size: 16px; line-height: 115%; font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">Read on for practical tips on how and =
where to build your community.</span></p><p class=3D"fix-android-mail" =
style=3D"max-width: 580px; width: 100%; margin: =
0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: 'none'; =
font-size: 1px; line-height: 1px;">&nbsp;</div><![endif]--></div><!--[if =
gte mso 15]><div style=3D"display: none; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></td></tr></tbody></table></td></tr></tbody=
></table></td></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"b9eb11a3-14db-5062-90e2-3b8bcd163206" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row rowb9eb11a3 =
responsive-row" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slota2b74503 FULL" =
data-structure-type=3D"slot" data-slot-type=3D"FULL" width=3D"600" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 600px; width: 600px; =
border-radius: 0px; overflow: visible;"><table class=3D"component =
spacer-component spacer0acc0851" data-component-type=3D"spacer" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" align=3D"top" =
style=3D"background-color: transparent; clear: both; height: 0px; =
border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"0" style=3D"height: 0px;"><div style=3D"display: none; =
font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"260c65e9-7561-5132-a17c-665e9a007dc5" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row row260c65e9 =
non-responsive" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slot41f17db9 FULL" =
data-structure-type=3D"slot" data-slot-type=3D"FULL" width=3D"600" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 600px; width: 600px; =
border-radius: 0px; overflow: visible;"><table class=3D"component =
spacer-component spacer9907c34e" data-component-type=3D"spacer" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" align=3D"top" =
style=3D"background-color: transparent; clear: both; height: 0px; =
border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"0" style=3D"height: 0px;"><div style=3D"display: none; =
font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"1aab954a-8b35-5e73-8f92-3cd5cf82afbe" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row row1aab954a =
responsive-row" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slot3dc6fa3f FULL" =
data-structure-type=3D"slot" data-slot-type=3D"FULL" width=3D"600" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 600px; width: 600px; =
border-radius: 0px; overflow: visible;"><table class=3D"component =
spacer-component spacerdcf16fd4" data-component-type=3D"spacer" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" align=3D"top" =
style=3D"background-color: transparent; clear: both; height: 20px; =
border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"20" style=3D"height: 20px;"><div style=3D"display: none; =
font-size: 1px;">&nbsp;</div></td></tr></tbody></table><table =
class=3D"component image-component image9e0874d7" =
data-component-type=3D"image" data-parent-slot-type=3D"FULL" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" style=3D"clear: both; =
background-color: transparent;"><tbody><tr =
class=3D"newsletter-main-content"><td class=3D"image image-container" =
align=3D"left" style=3D"line-height: 1px; padding: 0px;"><img =
src=3D"https://moosendimages.imgix.net/c6052c29-5c11-450a-a8a7-ea43dbbe44=
c0/483d832b27594ea5a24c15040b80ed3a/jenny's-corner-2.png?auto=3Dformat%2C=
compress&amp;dpr=3D1&amp;fit=3Dclip&amp;ixjsv=3D2.2.4&amp;w=3D600" =
alt=3D"Email Image" class=3D"newsletter-image not-resized" =
height=3D"auto" width=3D"600" data-resize-width=3D"0" =
data-resize-height=3D"0" =
data-original-src=3D"https://cdn.designer-images.eu/c6052c29-5c11-450a-a8=
a7-ea43dbbe44c0/483d832b27594ea5a24c15040b80ed3a/jenny's-corner-2.png" =
align=3D"bottom" style=3D"box-sizing: border-box; display: inline-block; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: unset;"></td></tr></tbody></table><table =
class=3D"component spacer-component spacera177db72" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 20px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"20" style=3D"height: 20px;"><div =
style=3D"display: none; font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"8e72fbab-8de6-51cd-a1d1-22a02bf012a9" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row row8e72fbab =
responsive-row" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slot589a0c3b FULL" =
data-structure-type=3D"slot" data-slot-type=3D"FULL" width=3D"600" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 600px; width: 600px; =
border-radius: 0px; overflow: visible;"><table class=3D"component =
text-component text-desktop texte687009c" data-component-type=3D"text" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" style=3D"clear: both; =
background-color: transparent;"><tbody><tr><td class=3D"element-td =
text-element-td" style=3D"overflow-wrap: break-word; word-break: =
break-word;"><div class=3D"text_container newsletter-main-content" =
style=3D"padding: 10px; border-width: 0px; border-color: rgb(0, 0, 0); =
border-radius: 0px; border-style: unset; color: rgb(77, 76, 76); =
font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif; line-height: 1.3; =
font-size: 14px;"><div class=3D"OutlineElement Ltr SCXW31212532 BCX0" =
style=3D""><div dir=3D"auto" =
data-message-id=3D"85e38400-164c-43c2-8879-6a2aef6f7a82" =
data-message-author-role=3D"assistant" style=3D""><p style=3D"margin: =
12pt 0cm; line-height: 115%; font-size: 12pt; font-family: Aptos, =
sans-serif, &quot;Trebuchet MS&quot;, Helvetica, sans-serif;"><span =
style=3D"font-size: 16px; line-height: 115%; color: black; font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">Brand recognition is something every =
business wants, but many don=E2=80=99t commit the time and budget to =
build it. Why? It=E2=80=99s notoriously hard to measure, and people =
often don=E2=80=99t understand how to achieve it. In fact, a recent =
study found that 89% of marketers struggle to accurately measure the ROI =
of brand awareness efforts.</span></p><p style=3D"margin: 12pt 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;"><span =
style=3D"font-size: 16px; line-height: 115%; color: black; font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">Metrics play a role here. You =
can=E2=80=99t impose the same KPIs on community building and brand =
recognition as you would on pure lead-gen activities.</span></p><p =
style=3D"margin: 12pt 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;"><span style=3D"font-size: 16px; line-height: 115%; color: =
black; font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">That doesn=E2=80=99t =
mean it=E2=80=99s blind faith=E2=80=94results are visible. For instance, =
if your sales team finds people more receptive to their calls, are =
getting past gatekeepers more easily, or are noticing an increase in =
inbound leads from businesses within your community, brand recognition =
is at work.</span></p><p style=3D"margin: 12pt 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;"><span style=3D"font-size: 16px; =
line-height: 115%; color: black; font-family: &quot;Trebuchet MS&quot;, =
Helvetica, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;">It=E2=80=99s challenging to stay committed when great =
marketing efforts don=E2=80=99t yield instant results. However, some of =
our clients=E2=80=99 biggest success stories come from those who aimed =
to establish authority and earn their audience=E2=80=99s attention =
=E2=80=94 not just chase quick leads. In fact, companies with strong =
brand awareness see up to a 23% increase in revenue growth. When =
prospects searched for help, our clients=E2=80=99 names were already top =
of mind.</span></p><p style=3D"margin: 12pt 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;"><span style=3D"font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; font-size: 16px;"><span =
style=3D"line-height: 115%; color: black;">If you want to become one of =
those experts, let=E2=80=99s have a quick call to discuss how we can =
make it happen. Email me at </span><a =
href=3D"mailto:jenny.knighting@nutcrackeragency.co.uk" =
style=3D"text-decoration: none !important;" target=3D"_blank"><span =
style=3D"line-height: =
115%;">jenny.knighting@nutcrackeragency.co.uk</span></a><span =
style=3D"line-height: 115%; color: black;">, and we can schedule a =
30-minute chat.</span></span></p></div></div><p =
class=3D"fix-android-mail" style=3D"max-width: 580px; width: 100%; =
margin: 0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: =
'none'; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div><!--[if gte mso 15]><div =
style=3D"display: none; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></td></tr></tbody></table><table =
class=3D"component text-component text-mobile texte687009c" =
data-component-type=3D"text" data-repeatable-tag=3D"<div =
class=3D&quot;OutlineElement Ltr SCXW31212532 BCX0&quot;><div =
dir=3D&quot;auto&quot; =
data-message-id=3D&quot;85e38400-164c-43c2-8879-6a2aef6f7a82&quot; =
data-message-author-role=3D&quot;assistant&quot;><p =
style=3D&quot;margin: 12pt 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif;&quot;><span style=3D&quot;font-size: =
16px; line-height: 115%; color: black; font-family: 'Trebuchet MS', =
Helvetica, sans-serif;&quot;>Brand recognition is something every =
business wants, but many don=E2=80=99t commit the time and budget to =
build it. Why? It=E2=80=99s notoriously hard to measure, and people =
often don=E2=80=99t understand how to achieve it. In fact, a recent =
study found that 89% of marketers struggle to accurately measure the ROI =
of brand awareness efforts.</span></p><p style=3D&quot;margin: 12pt 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, =
sans-serif;&quot;><span style=3D&quot;font-size: 16px; line-height: =
115%; color: black; font-family: 'Trebuchet MS', Helvetica, =
sans-serif;&quot;>Metrics play a role here. You can=E2=80=99t impose the =
same KPIs on community building and brand recognition as you would on =
pure lead-gen activities.</span></p><p style=3D&quot;margin: 12pt 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, =
sans-serif;&quot;><span style=3D&quot;font-size: 16px; line-height: =
115%; color: black; font-family: 'Trebuchet MS', Helvetica, =
sans-serif;&quot;>That doesn=E2=80=99t mean it=E2=80=99s blind =
faith=E2=80=94results are visible. For instance, if your sales team =
finds people more receptive to their calls, are getting past gatekeepers =
more easily, or are noticing an increase in inbound leads from =
businesses within your community, brand recognition is at =
work.</span></p><p style=3D&quot;margin: 12pt 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif;&quot;><span =
style=3D&quot;font-size: 16px; line-height: 115%; color: black; =
font-family: 'Trebuchet MS', Helvetica, sans-serif;&quot;>It=E2=80=99s =
challenging to stay committed when great marketing efforts don=E2=80=99t =
yield instant results. However, some of our clients=E2=80=99 biggest =
success stories come from those who aimed to establish authority and =
earn their audience=E2=80=99s attention =E2=80=94 not just chase quick =
leads. In fact, companies with strong brand awareness see up to a 23% =
increase in revenue growth. When prospects searched for help, our =
clients=E2=80=99 names were already top of mind.</span></p><p =
style=3D&quot;margin: 12pt 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif;&quot;><span style=3D&quot;font-family: =
'Trebuchet MS', Helvetica, sans-serif; font-size: 16px;&quot;><span =
style=3D&quot;line-height: 115%; color: black;&quot;>If you want to =
become one of those experts, let=E2=80=99s have a quick call to discuss =
how we can make it happen. Email me at </span><a =
href=3D&quot;mailto:jenny.knighting@nutcrackeragency.co.uk&quot;><span =
style=3D&quot;line-height: =
115%;&quot;>jenny.knighting@nutcrackeragency.co.uk</span></a><span =
style=3D&quot;line-height: 115%; color: black;&quot;>, and we can =
schedule a 30-minute chat.</span></span></p></div></div>" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" style=3D"clear: both; =
display: none; background-color: transparent;"><tbody><tr><td =
class=3D"element-td text-element-td" style=3D"overflow-wrap: break-word; =
word-break: break-word;"><div class=3D"text_container =
newsletter-main-content" style=3D"padding: 10px; border-width: 0px; =
border-color: rgb(0, 0, 0); border-radius: 0px; border-style: solid; =
color: rgb(77, 76, 76); font-family: &quot;Trebuchet MS&quot;, =
Helvetica, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, sans-serif; =
line-height: 1.3; font-size: 14px;"><div class=3D"OutlineElement Ltr =
SCXW31212532 BCX0" style=3D""><div dir=3D"auto" =
data-message-id=3D"85e38400-164c-43c2-8879-6a2aef6f7a82" =
data-message-author-role=3D"assistant" style=3D""><p style=3D"margin: =
12pt 0cm; line-height: 115%; font-size: 12pt; font-family: Aptos, =
sans-serif, &quot;Trebuchet MS&quot;, Helvetica, sans-serif;"><span =
style=3D"font-size: 16px; line-height: 115%; color: black; font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">Brand recognition is something every =
business wants, but many don=E2=80=99t commit the time and budget to =
build it. Why? It=E2=80=99s notoriously hard to measure, and people =
often don=E2=80=99t understand how to achieve it. In fact, a recent =
study found that 89% of marketers struggle to accurately measure the ROI =
of brand awareness efforts.</span></p><p style=3D"margin: 12pt 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;"><span =
style=3D"font-size: 16px; line-height: 115%; color: black; font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">Metrics play a role here. You =
can=E2=80=99t impose the same KPIs on community building and brand =
recognition as you would on pure lead-gen activities.</span></p><p =
style=3D"margin: 12pt 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;"><span style=3D"font-size: 16px; line-height: 115%; color: =
black; font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">That doesn=E2=80=99t =
mean it=E2=80=99s blind faith=E2=80=94results are visible. For instance, =
if your sales team finds people more receptive to their calls, are =
getting past gatekeepers more easily, or are noticing an increase in =
inbound leads from businesses within your community, brand recognition =
is at work.</span></p><p style=3D"margin: 12pt 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;"><span style=3D"font-size: 16px; =
line-height: 115%; color: black; font-family: &quot;Trebuchet MS&quot;, =
Helvetica, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;">It=E2=80=99s challenging to stay committed when great =
marketing efforts don=E2=80=99t yield instant results. However, some of =
our clients=E2=80=99 biggest success stories come from those who aimed =
to establish authority and earn their audience=E2=80=99s attention =
=E2=80=94 not just chase quick leads. In fact, companies with strong =
brand awareness see up to a 23% increase in revenue growth. When =
prospects searched for help, our clients=E2=80=99 names were already top =
of mind.</span></p><p style=3D"margin: 12pt 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;"><span style=3D"font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; font-size: 16px;"><span =
style=3D"line-height: 115%; color: black;">If you want to become one of =
those experts, let=E2=80=99s have a quick call to discuss how we can =
make it happen. Email me at </span><a =
href=3D"mailto:jenny.knighting@nutcrackeragency.co.uk" =
style=3D"text-decoration: none !important;" target=3D"_blank"><span =
style=3D"line-height: =
115%;">jenny.knighting@nutcrackeragency.co.uk</span></a><span =
style=3D"line-height: 115%; color: black;">, and we can schedule a =
30-minute chat.</span></span></p></div></div><p =
class=3D"fix-android-mail" style=3D"max-width: 580px; width: 100%; =
margin: 0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: =
'none'; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div><!--[if gte mso 15]><div =
style=3D"display: none; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></td></tr></tbody></table><table =
class=3D"component spacer-component spacer19ea6cd6" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 20px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"20" style=3D"height: 20px;"><div =
style=3D"display: none; font-size: =
1px;">&nbsp;</div></td></tr></tbody></table><table class=3D"component =
image-component imaged3e0958b" data-component-type=3D"image" =
data-parent-slot-type=3D"FULL" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" style=3D"clear: both; background-color: =
transparent;"><tbody><tr class=3D"newsletter-main-content"><td =
class=3D"image image-container" align=3D"left" style=3D"line-height: =
1px; padding: 0px;"><img =
src=3D"https://moosendimages.imgix.net/c6052c29-5c11-450a-a8a7-ea43dbbe44=
c0/f4d39e738fd4470085a17a52d3dd133f/nut-monthly.png?auto=3Dformat%2Ccompr=
ess&amp;dpr=3D1&amp;fit=3Dclip&amp;ixjsv=3D2.2.4&amp;w=3D600" =
alt=3D"Email Image" class=3D"newsletter-image not-resized" =
height=3D"auto" width=3D"600" data-resize-width=3D"0" =
data-resize-height=3D"0" =
data-original-src=3D"https://cdn.designer-images.eu/c6052c29-5c11-450a-a8=
a7-ea43dbbe44c0/f4d39e738fd4470085a17a52d3dd133f/nut-monthly.png" =
align=3D"bottom" style=3D"box-sizing: border-box; display: inline-block; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: unset;"></td></tr></tbody></table><table =
class=3D"component spacer-component spacerf5200964" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 30px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"30" style=3D"height: 30px;"><div =
style=3D"display: none; font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"TWO_THIRDS_RIGHT" =
data-row-id=3D"bcd25a73-2b6a-5c25-89a6-5412d2a4ae69" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row rowbcd25a73 =
responsive-row" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slot9b2c1989 ONE_THIRD" =
data-structure-type=3D"slot" data-slot-type=3D"ONE_THIRD" width=3D"181" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 181px; width: 181px; =
border-radius: 0px; overflow: visible;"><table class=3D"component =
image-component image45ec53df" data-component-type=3D"image" =
data-parent-slot-type=3D"ONE_THIRD" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"181" style=3D"clear: both; background-color: =
transparent;"><tbody><tr class=3D"newsletter-main-content"><td =
class=3D"image image-container" align=3D"left" style=3D"line-height: =
1px; padding: 0px;"><img =
src=3D"https://moosendimages.imgix.net/c6052c29-5c11-450a-a8a7-ea43dbbe44=
c0/71a033a3e1104326b7396c0bea14573e/nut-monthly_target-audience.png?auto=3D=
format%2Ccompress&amp;dpr=3D1&amp;fit=3Dclip&amp;ixjsv=3D2.2.4&amp;w=3D36=
2" alt=3D"Joined Up Marketing Image" class=3D"newsletter-image =
not-resized" height=3D"auto" width=3D"181" data-resize-width=3D"0" =
data-resize-height=3D"0" =
data-original-src=3D"https://cdn.designer-images.eu/c6052c29-5c11-450a-a8=
a7-ea43dbbe44c0/71a033a3e1104326b7396c0bea14573e/nut-monthly_target-audie=
nce.png" align=3D"bottom" style=3D"box-sizing: border-box; display: =
inline-block; border-width: 0px; border-color: rgb(0, 0, 0); =
border-radius: 0px; border-style: =
unset;"></td></tr></tbody></table><table class=3D"component =
spacer-component spacerf3e4c474" data-component-type=3D"spacer" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"181" align=3D"top" =
style=3D"background-color: transparent; clear: both; height: 53px; =
border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"53" style=3D"height: 53px;"><div style=3D"display: none; =
font-size: 1px;">&nbsp;</div></td></tr></tbody></table><table =
class=3D"component spacer-component spacer277bfd05" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"181" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 53px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"53" style=3D"height: 53px;"><div =
style=3D"display: none; font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td><td =
class=3D"slot-spacing CENTER" width=3D"38"><table cellspacing=3D"0" =
cellpadding=3D"0" =
width=3D"38"><tbody><tr><td></td></tr></tbody></table></td><td =
class=3D"slot slot2d0214e5 TWO_THIRDS" data-structure-type=3D"slot" =
data-slot-type=3D"TWO_THIRDS" width=3D"381" cellpadding=3D"0" =
cellspacing=3D"0" align=3D"left" valign=3D"top" style=3D"font-weight: =
normal; max-width: 381px; width: 381px; border-radius: 0px; overflow: =
visible;"><table class=3D"component text-component text-desktop =
textc925f4cb" data-component-type=3D"text" cellspacing=3D"0" =
cellpadding=3D"0" width=3D"381" style=3D"clear: both; background-color: =
transparent;"><tbody><tr><td class=3D"element-td text-element-td" =
style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: unset; color: rgb(77, 76, 76); font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; line-height: 1.3; font-size: 14px;"><p =
style=3D"margin: 0px;"><span style=3D"font-size: 16px; color: rgb(142, =
27, 85);"><strong style=3D"">How to find your target audience on social =
media</strong></span></p><div style=3D""><div style=3D""><div =
style=3D"">&nbsp;</div></div><div style=3D""><p style=3D"margin: 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;"><span =
style=3D"font-size: 16px; line-height: 115%; font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">Reaching your audience involves a lot =
more than writing posts for LinkedIn and hoping they get some traction. =
Here is the research and the strategy that it takes to target the right =
prospects with content that they are interested in.</span></p><p =
style=3D"margin: 0cm; line-height: 115%; font-size: 12pt; font-family: =
Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;">&nbsp;</p><p style=3D"margin: 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;"><span style=3D"font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; font-size: 16px;"><a =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
b00ec00a/334a33fc-a827-4b54-a451-ac867bfe8fb2/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" style=3D"text-decoration: none !important;" =
target=3D"_blank"><span style=3D"line-height: 115%;">READ =
MORE</span></a></span></p></div></div><p class=3D"fix-android-mail" =
style=3D"max-width: 361px; width: 100%; margin: =
0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: 'none'; =
font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div></td></tr></tbody></table><table =
class=3D"component text-component text-mobile textc925f4cb" =
data-component-type=3D"text" data-repeatable-tag=3D"<p><span =
style=3D&quot;font-size: 16px; color: rgb(142, 27, =
85);&quot;><strong>How to find your target audience on social =
media</strong></span></p><div><div><div>&nbsp;</div></div><div><p =
style=3D&quot;margin: 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif;&quot;><span style=3D&quot;font-size: =
16px; line-height: 115%; font-family: 'Trebuchet MS', Helvetica, =
sans-serif;&quot;>Reaching your audience involves a lot more than =
writing posts for LinkedIn and hoping they get some traction. Here is =
the research and the strategy that it takes to target the right =
prospects with content that they are interested in.</span></p><p =
style=3D&quot;margin: 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif;&quot;>&nbsp;</p><p style=3D&quot;margin: =
0cm; line-height: 115%; font-size: 12pt; font-family: Aptos, =
sans-serif;&quot;><span style=3D&quot;font-family: 'Trebuchet MS', =
Helvetica, sans-serif; font-size: 16px;&quot;><a =
href=3D&quot;https://www.nutcrackeragency.com/blog/social-media/how-to-fi=
nd-your-target-audience-on-social-media/&quot;><span =
style=3D&quot;line-height: 115%;&quot;>READ =
MORE</span></a></span></p></div></div>" cellspacing=3D"0" =
cellpadding=3D"0" width=3D"381" style=3D"clear: both; display: none; =
background-color: transparent;"><tbody><tr><td class=3D"element-td =
text-element-td" style=3D"overflow-wrap: break-word; word-break: =
break-word;"><div class=3D"text_container newsletter-main-content" =
style=3D"padding: 10px; border-width: 0px; border-color: rgb(0, 0, 0); =
border-radius: 0px; border-style: solid; color: rgb(77, 76, 76); =
font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif; line-height: 1.3; =
font-size: 14px;"><p style=3D"margin: 0px;"><span style=3D"font-size: =
16px; color: rgb(142, 27, 85);"><strong style=3D"">How to find your =
target audience on social media</strong></span></p><div style=3D""><div =
style=3D""><div style=3D"">&nbsp;</div></div><div style=3D""><p =
style=3D"margin: 0cm; line-height: 115%; font-size: 12pt; font-family: =
Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;"><span style=3D"font-size: 16px; line-height: 115%; =
font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">Reaching your audience =
involves a lot more than writing posts for LinkedIn and hoping they get =
some traction. Here is the research and the strategy that it takes to =
target the right prospects with content that they are interested =
in.</span></p><p style=3D"margin: 0cm; line-height: 115%; font-size: =
12pt; font-family: Aptos, sans-serif, &quot;Trebuchet MS&quot;, =
Helvetica, sans-serif;">&nbsp;</p><p style=3D"margin: 0cm; line-height: =
115%; font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;"><span style=3D"font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; font-size: 16px;"><a =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
b00ec00a/334a33fc-a827-4b54-a451-ac867bfe8fb2/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" style=3D"text-decoration: none !important;" =
target=3D"_blank"><span style=3D"line-height: 115%;">READ =
MORE</span></a></span></p></div></div><p class=3D"fix-android-mail" =
style=3D"max-width: 361px; width: 100%; margin: =
0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: 'none'; =
font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div></td></tr></tbody></table><table =
class=3D"component spacer-component spacer63fec99d" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"381" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 30px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"30" style=3D"height: 30px;"><div =
style=3D"display: none; font-size: =
1px;">&nbsp;</div></td></tr></tbody></table><table class=3D"component =
spacer-component spacer23a26faa" data-component-type=3D"spacer" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"381" align=3D"top" =
style=3D"background-color: transparent; clear: both; height: 30px; =
border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"30" style=3D"height: 30px;"><div style=3D"display: none; =
font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"TWO_THIRDS_RIGHT" =
data-row-id=3D"fde28963-5b88-5c41-98fa-4865043477ed" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row rowfde28963 =
non-responsive" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slotf0872749 ONE_THIRD" =
data-structure-type=3D"slot" data-slot-type=3D"ONE_THIRD" width=3D"181" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 181px; width: 181px; =
border-radius: 0px; overflow: visible;"><table class=3D"component =
image-component image231122f4" data-component-type=3D"image" =
data-parent-slot-type=3D"ONE_THIRD" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"181" style=3D"clear: both; background-color: =
transparent;"><tbody><tr class=3D"newsletter-main-content"><td =
class=3D"image image-container" align=3D"left" style=3D"line-height: =
1px; padding: 0px;"><img =
src=3D"https://moosendimages.imgix.net/c6052c29-5c11-450a-a8a7-ea43dbbe44=
c0/d35380e7ef0b4a36a62f345a34c82db0/nut-monthly_grab-attention.png?auto=3D=
format%2Ccompress&amp;dpr=3D1&amp;fit=3Dclip&amp;ixjsv=3D2.2.4&amp;w=3D36=
2" alt=3D"Practical Marketing Image" class=3D"newsletter-image =
not-resized" height=3D"auto" width=3D"181" data-resize-width=3D"0" =
data-resize-height=3D"0" =
data-original-src=3D"https://cdn.designer-images.eu/c6052c29-5c11-450a-a8=
a7-ea43dbbe44c0/d35380e7ef0b4a36a62f345a34c82db0/nut-monthly_grab-attenti=
on.png" align=3D"bottom" style=3D"box-sizing: border-box; display: =
inline-block; border-width: 0px; border-color: rgb(0, 0, 0); =
border-radius: 0px; border-style: =
unset;"></td></tr></tbody></table><table class=3D"component =
spacer-component spacer43bbc284" data-component-type=3D"spacer" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"181" align=3D"top" =
style=3D"background-color: transparent; clear: both; height: 53px; =
border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"53" style=3D"height: 53px;"><div style=3D"display: none; =
font-size: 1px;">&nbsp;</div></td></tr></tbody></table><table =
class=3D"component spacer-component spacerfd36a539" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"181" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 53px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"53" style=3D"height: 53px;"><div =
style=3D"display: none; font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td><td =
class=3D"slot-spacing CENTER" width=3D"38"><table cellspacing=3D"0" =
cellpadding=3D"0" =
width=3D"38"><tbody><tr><td></td></tr></tbody></table></td><td =
class=3D"slot slot093e331d TWO_THIRDS" data-structure-type=3D"slot" =
data-slot-type=3D"TWO_THIRDS" width=3D"381" cellpadding=3D"0" =
cellspacing=3D"0" align=3D"left" valign=3D"top" style=3D"font-weight: =
normal; max-width: 381px; width: 381px; border-radius: 0px; overflow: =
visible;"><table class=3D"component text-component text-desktop =
text5298a5e8" data-component-type=3D"text" cellspacing=3D"0" =
cellpadding=3D"0" width=3D"381" style=3D"clear: both; background-color: =
transparent;"><tbody><tr><td class=3D"element-td text-element-td" =
style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: unset; color: rgb(77, 76, 76); font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; line-height: 1.3; font-size: 14px;"><p =
style=3D"margin: 0px;"><span style=3D"font-size: 16px; color: rgb(142, =
27, 85);"><strong style=3D"">How to share content that grabs =
attention</strong></span></p><p style=3D"margin: 0px;">&nbsp;</p><div =
style=3D""><p style=3D"margin: 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;"><span style=3D"font-size: 16px; line-height: 115%; =
font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">How do you make people =
stop scrolling? Here is how to make your content so compelling that your =
prospects stop to pay it attention. Plus, we=E2=80=99ll share some =
tricks to catch the eye in a saturated visual environment like =
LinkedIn.</span></p><p style=3D"margin: 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">&nbsp;</p><p style=3D"margin: 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;"><span =
style=3D"font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif; font-size: 16px;"><a =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
b00ec00a/2130387e-260b-4ea8-b4b2-2b7b6f2e9e1c/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" style=3D"text-decoration: none !important;" =
target=3D"_blank"><span style=3D"line-height: 115%;">READ =
MORE</span></a></span></p></div><p class=3D"fix-android-mail" =
style=3D"max-width: 361px; width: 100%; margin: =
0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: 'none'; =
font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div></td></tr></tbody></table><table =
class=3D"component text-component text-mobile text5298a5e8" =
data-component-type=3D"text" data-repeatable-tag=3D"<p><span =
style=3D&quot;font-size: 16px; color: rgb(142, 27, =
85);&quot;><strong>How to share content that grabs =
attention</strong></span></p><p>&nbsp;</p><div><p style=3D&quot;margin: =
0cm; line-height: 115%; font-size: 12pt; font-family: Aptos, =
sans-serif;&quot;><span style=3D&quot;font-size: 16px; line-height: =
115%; font-family: 'Trebuchet MS', Helvetica, sans-serif;&quot;>How do =
you make people stop scrolling? Here is how to make your content so =
compelling that your prospects stop to pay it attention. Plus, =
we=E2=80=99ll share some tricks to catch the eye in a saturated visual =
environment like LinkedIn.</span></p><p style=3D&quot;margin: 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, =
sans-serif;&quot;>&nbsp;</p><p style=3D&quot;margin: 0cm; line-height: =
115%; font-size: 12pt; font-family: Aptos, sans-serif;&quot;><span =
style=3D&quot;font-family: 'Trebuchet MS', Helvetica, sans-serif; =
font-size: 16px;&quot;><a =
href=3D&quot;https://www.nutcrackeragency.com/blog/content-marketing-and-=
seo/how-to-make-prospects-stop-scrolling-and-look-at-your-content/&quot;>=
<span style=3D&quot;line-height: 115%;&quot;>READ =
MORE</span></a></span></p></div>" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"381" style=3D"clear: both; display: none; background-color: =
transparent;"><tbody><tr><td class=3D"element-td text-element-td" =
style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: solid; color: rgb(77, 76, 76); font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; line-height: 1.3; font-size: 14px;"><p =
style=3D"margin: 0px;"><span style=3D"font-size: 16px; color: rgb(142, =
27, 85);"><strong style=3D"">How to share content that grabs =
attention</strong></span></p><p style=3D"margin: 0px;">&nbsp;</p><div =
style=3D""><p style=3D"margin: 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;"><span style=3D"font-size: 16px; line-height: 115%; =
font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;">How do you make people =
stop scrolling? Here is how to make your content so compelling that your =
prospects stop to pay it attention. Plus, we=E2=80=99ll share some =
tricks to catch the eye in a saturated visual environment like =
LinkedIn.</span></p><p style=3D"margin: 0cm; line-height: 115%; =
font-size: 12pt; font-family: Aptos, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif;">&nbsp;</p><p style=3D"margin: 0cm; =
line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif;"><span =
style=3D"font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif; font-size: 16px;"><a =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
b00ec00a/2130387e-260b-4ea8-b4b2-2b7b6f2e9e1c/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" style=3D"text-decoration: none !important;" =
target=3D"_blank"><span style=3D"line-height: 115%;">READ =
MORE</span></a></span></p></div><p class=3D"fix-android-mail" =
style=3D"max-width: 361px; width: 100%; margin: =
0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: 'none'; =
font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div></td></tr></tbody></table><table =
class=3D"component spacer-component spacer81fa3915" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"381" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 30px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"30" style=3D"height: 30px;"><div =
style=3D"display: none; font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"TWO_THIRDS_RIGHT" =
data-row-id=3D"4a978694-9543-5ff7-a69c-a48267466479" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row row4a978694 =
non-responsive" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slot81255697 ONE_THIRD" =
data-structure-type=3D"slot" data-slot-type=3D"ONE_THIRD" width=3D"181" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 181px; width: 181px; =
border-radius: 0px; overflow: visible;"><table class=3D"component =
image-component image1a2109ea" data-component-type=3D"image" =
data-parent-slot-type=3D"ONE_THIRD" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"181" style=3D"clear: both; background-color: =
transparent;"><tbody><tr class=3D"newsletter-main-content"><td =
class=3D"image image-container" align=3D"left" style=3D"line-height: =
1px; padding: 0px;"><img =
src=3D"https://moosendimages.imgix.net/c6052c29-5c11-450a-a8a7-ea43dbbe44=
c0/563e2f5b2bb64fc58d99171d0b56412d/nut-monthly_engaged-communities.png?a=
uto=3Dformat%2Ccompress&amp;dpr=3D1&amp;fit=3Dclip&amp;ixjsv=3D2.2.4&amp;=
w=3D362" alt=3D"Rapid growth image" class=3D"newsletter-image =
not-resized" height=3D"auto" width=3D"181" data-resize-width=3D"0" =
data-resize-height=3D"0" =
data-original-src=3D"https://cdn.designer-images.eu/c6052c29-5c11-450a-a8=
a7-ea43dbbe44c0/563e2f5b2bb64fc58d99171d0b56412d/nut-monthly_engaged-comm=
unities.png" align=3D"bottom" style=3D"box-sizing: border-box; display: =
inline-block; border-width: 0px; border-color: rgb(0, 0, 0); =
border-radius: 0px; border-style: =
unset;"></td></tr></tbody></table><table class=3D"component =
spacer-component spacer9532bd7d" data-component-type=3D"spacer" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"181" align=3D"top" =
style=3D"background-color: transparent; clear: both; height: 53px; =
border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"53" style=3D"height: 53px;"><div style=3D"display: none; =
font-size: 1px;">&nbsp;</div></td></tr></tbody></table></td><td =
class=3D"slot-spacing CENTER" width=3D"38"><table cellspacing=3D"0" =
cellpadding=3D"0" =
width=3D"38"><tbody><tr><td></td></tr></tbody></table></td><td =
class=3D"slot slotc96166bc TWO_THIRDS" data-structure-type=3D"slot" =
data-slot-type=3D"TWO_THIRDS" width=3D"381" cellpadding=3D"0" =
cellspacing=3D"0" align=3D"left" valign=3D"top" style=3D"font-weight: =
normal; max-width: 381px; width: 381px; border-radius: 0px; overflow: =
visible;"><table class=3D"component text-component text-desktop =
text9871a1ab" data-component-type=3D"text" cellspacing=3D"0" =
cellpadding=3D"0" width=3D"381" style=3D"clear: both; background-color: =
transparent;"><tbody><tr><td class=3D"element-td text-element-td" =
style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: unset; color: rgb(77, 76, 76); font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; line-height: 1.3; font-size: 14px;"><p =
style=3D"margin: 0cm; line-height: 115%; font-size: 12pt; font-family: =
Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;"><span style=3D"font-family: &quot;Trebuchet MS&quot;, =
Helvetica, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, sans-serif; =
font-size: 16px; color: rgb(142, 27, 85);"><strong style=3D""><span =
style=3D"line-height: 115%;">How to build engaged =
communities</span></strong></span></p><p style=3D"margin: =
0px;">&nbsp;</p><div style=3D""><div style=3D""><p style=3D"margin: =
0px;"><span style=3D"font-size: 16px;">You caught people=E2=80=99s =
attention, you kept it, and now you need to keep them coming back, =
commenting, sharing, and talking. Here is how.</span></p><p =
style=3D"margin: 0px;">&nbsp;</p><p style=3D"margin: 0px;"><span =
style=3D"font-size: 16px;"><a =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
b00ec00a/fd340850-2084-4f87-9a4a-7cf6fb22cba4/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" style=3D"text-decoration: none !important;" =
target=3D"_blank">READ MORE</a></span></p></div></div><p =
class=3D"fix-android-mail" style=3D"max-width: 361px; width: 100%; =
margin: 0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: =
'none'; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div></td></tr></tbody></table><table =
class=3D"component text-component text-mobile text9871a1ab" =
data-component-type=3D"text" data-repeatable-tag=3D"<p =
style=3D&quot;margin: 0cm; line-height: 115%; font-size: 12pt; =
font-family: Aptos, sans-serif;&quot;><span style=3D&quot;font-family: =
'Trebuchet MS', Helvetica, sans-serif; font-size: 16px; color: rgb(142, =
27, 85);&quot;><strong><span style=3D&quot;line-height: 115%;&quot;>How =
to build engaged =
communities</span></strong></span></p><p>&nbsp;</p><div><div><p><span =
style=3D&quot;font-size: 16px;&quot;>You caught people=E2=80=99s =
attention, you kept it, and now you need to keep them coming back, =
commenting, sharing, and talking. Here is =
how.</span></p><p>&nbsp;</p><p><span style=3D&quot;font-size: =
16px;&quot;><a =
href=3D&quot;https://www.nutcrackeragency.com/blog/social-media/how-to-bu=
ild-engaged-communities-on-social-media/&quot;>READ =
MORE</a></span></p></div></div>" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"381" style=3D"clear: both; display: none; background-color: =
transparent;"><tbody><tr><td class=3D"element-td text-element-td" =
style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: solid; color: rgb(77, 76, 76); font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; line-height: 1.3; font-size: 14px;"><p =
style=3D"margin: 0cm; line-height: 115%; font-size: 12pt; font-family: =
Aptos, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, =
sans-serif;"><span style=3D"font-family: &quot;Trebuchet MS&quot;, =
Helvetica, sans-serif, &quot;Trebuchet MS&quot;, Helvetica, sans-serif; =
font-size: 16px; color: rgb(142, 27, 85);"><strong style=3D""><span =
style=3D"line-height: 115%;">How to build engaged =
communities</span></strong></span></p><p style=3D"margin: =
0px;">&nbsp;</p><div style=3D""><div style=3D""><p style=3D"margin: =
0px;"><span style=3D"font-size: 16px;">You caught people=E2=80=99s =
attention, you kept it, and now you need to keep them coming back, =
commenting, sharing, and talking. Here is how.</span></p><p =
style=3D"margin: 0px;">&nbsp;</p><p style=3D"margin: 0px;"><span =
style=3D"font-size: 16px;"><a =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
b00ec00a/fd340850-2084-4f87-9a4a-7cf6fb22cba4/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" style=3D"text-decoration: none !important;" =
target=3D"_blank">READ MORE</a></span></p></div></div><p =
class=3D"fix-android-mail" style=3D"max-width: 361px; width: 100%; =
margin: 0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: =
'none'; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div></td></tr></tbody></table><table =
class=3D"component spacer-component spacera6a6c445" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"381" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 30px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"30" style=3D"height: 30px;"><div =
style=3D"display: none; font-size: =
1px;">&nbsp;</div></td></tr></tbody></table><table class=3D"component =
spacer-component spacer1eba2c56" data-component-type=3D"spacer" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"381" align=3D"top" =
style=3D"background-color: transparent; clear: both; height: 10px; =
border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"10" style=3D"height: 10px;"><div style=3D"display: none; =
font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"42029a8e-3f47-5e51-8b35-cbf648c47df4" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row row42029a8e =
responsive-row" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slot35a5f0f1 FULL" =
data-structure-type=3D"slot" data-slot-type=3D"FULL" width=3D"600" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 600px; width: 600px; =
border-radius: 0px; overflow: visible;"><table class=3D"component =
spacer-component spacer5164927b" data-component-type=3D"spacer" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" align=3D"top" =
style=3D"background-color: transparent; clear: both; height: 50px; =
border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"50" style=3D"height: 50px;"><div style=3D"display: none; =
font-size: 1px;">&nbsp;</div></td></tr></tbody></table><table =
class=3D"component text-component text-desktop textfbce752c" =
data-component-type=3D"text" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" style=3D"clear: both; background-color: =
transparent;"><tbody><tr><td class=3D"element-td text-element-td" =
style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: unset; color: rgb(77, 76, 76); font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; line-height: 1.3; font-size: =
14px;"><div style=3D""><p style=3D"text-align: center; margin: =
0px;"><span style=3D"color: rgb(0, 0, 0); font-size: 16px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"auto" style=3D"">What=E2=80=99s your =
story =E2=80=93 and why should it matter to your audience?</span><span =
data-ccp-props=3D"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;=
335551620&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:259}" =
style=3D"">&nbsp;</span></span></p></div><div style=3D"text-align: =
center;"><p style=3D"margin: 0px;"><span style=3D"color: rgb(0, 0, 0); =
font-size: 16px;"><span xml:lang=3D"EN-GB" data-contrast=3D"auto" =
style=3D"">We want to hear it. Call <strong style=3D"">020 3941 =
0305</strong></span><strong style=3D""><span =
data-ccp-props=3D"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;=
335551620&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:259}" =
style=3D"">&nbsp;</span></strong></span></p></div><div style=3D""><p =
style=3D"text-align: center; margin: 0px;"><span style=3D"color: rgb(0, =
0, 0); font-size: 16px;"><span xml:lang=3D"EN-GB" data-contrast=3D"auto" =
style=3D"">Or message <strong =
style=3D"">hello@nutcrackeragency.com</strong></span><strong =
style=3D""><span =
data-ccp-props=3D"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;=
335551620&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:259}" =
style=3D"">&nbsp;</span></strong></span></p></div><p =
class=3D"fix-android-mail" style=3D"max-width: 580px; width: 100%; =
margin: 0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: =
'none'; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div><!--[if gte mso 15]><div =
style=3D"display: none; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></td></tr></tbody></table><table =
class=3D"component text-component text-mobile textfbce752c" =
data-component-type=3D"text" data-repeatable-tag=3D"<div><p =
style=3D&quot;text-align: center;&quot;><span style=3D&quot;color: =
rgb(0, 0, 0); font-size: 16px;&quot;><span xml:lang=3D&quot;EN-GB&quot; =
data-contrast=3D&quot;auto&quot;>What=E2=80=99s your story =E2=80=93 and =
why should it matter to your audience?</span><span =
data-ccp-props=3D&quot;{&amp;quot;201341983&amp;quot;:0,&amp;quot;3355515=
50&amp;quot;:2,&amp;quot;335551620&amp;quot;:2,&amp;quot;335559739&amp;qu=
ot;:160,&amp;quot;335559740&amp;quot;:259}&quot;>&nbsp;</span></span></p>=
</div><div style=3D&quot;text-align: center;&quot;><p><span =
style=3D&quot;color: rgb(0, 0, 0); font-size: 16px;&quot;><span =
xml:lang=3D&quot;EN-GB&quot; data-contrast=3D&quot;auto&quot;>We want to =
hear it. Call <strong>020 3941 0305</strong></span><strong><span =
data-ccp-props=3D&quot;{&amp;quot;201341983&amp;quot;:0,&amp;quot;3355515=
50&amp;quot;:2,&amp;quot;335551620&amp;quot;:2,&amp;quot;335559739&amp;qu=
ot;:160,&amp;quot;335559740&amp;quot;:259}&quot;>&nbsp;</span></strong></=
span></p></div><div><p style=3D&quot;text-align: center;&quot;><span =
style=3D&quot;color: rgb(0, 0, 0); font-size: 16px;&quot;><span =
xml:lang=3D&quot;EN-GB&quot; data-contrast=3D&quot;auto&quot;>Or message =
<strong>hello@nutcrackeragency.com</strong></span><strong><span =
data-ccp-props=3D&quot;{&amp;quot;201341983&amp;quot;:0,&amp;quot;3355515=
50&amp;quot;:2,&amp;quot;335551620&amp;quot;:2,&amp;quot;335559739&amp;qu=
ot;:160,&amp;quot;335559740&amp;quot;:259}&quot;>&nbsp;</span></strong></=
span></p></div>" cellspacing=3D"0" cellpadding=3D"0" width=3D"600" =
style=3D"clear: both; display: none; background-color: =
transparent;"><tbody><tr><td class=3D"element-td text-element-td" =
style=3D"overflow-wrap: break-word; word-break: break-word;"><div =
class=3D"text_container newsletter-main-content" style=3D"padding: 10px; =
border-width: 0px; border-color: rgb(0, 0, 0); border-radius: 0px; =
border-style: solid; color: rgb(77, 76, 76); font-family: =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif, &quot;Trebuchet =
MS&quot;, Helvetica, sans-serif; line-height: 1.3; font-size: =
14px;"><div style=3D""><p style=3D"text-align: center; margin: =
0px;"><span style=3D"color: rgb(0, 0, 0); font-size: 16px;"><span =
xml:lang=3D"EN-GB" data-contrast=3D"auto" style=3D"">What=E2=80=99s your =
story =E2=80=93 and why should it matter to your audience?</span><span =
data-ccp-props=3D"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;=
335551620&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:259}" =
style=3D"">&nbsp;</span></span></p></div><div style=3D"text-align: =
center;"><p style=3D"margin: 0px;"><span style=3D"color: rgb(0, 0, 0); =
font-size: 16px;"><span xml:lang=3D"EN-GB" data-contrast=3D"auto" =
style=3D"">We want to hear it. Call <strong style=3D"">020 3941 =
0305</strong></span><strong style=3D""><span =
data-ccp-props=3D"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;=
335551620&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:259}" =
style=3D"">&nbsp;</span></strong></span></p></div><div style=3D""><p =
style=3D"text-align: center; margin: 0px;"><span style=3D"color: rgb(0, =
0, 0); font-size: 16px;"><span xml:lang=3D"EN-GB" data-contrast=3D"auto" =
style=3D"">Or message <strong =
style=3D"">hello@nutcrackeragency.com</strong></span><strong =
style=3D""><span =
data-ccp-props=3D"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;=
335551620&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:259}" =
style=3D"">&nbsp;</span></strong></span></p></div><p =
class=3D"fix-android-mail" style=3D"max-width: 580px; width: 100%; =
margin: 0px;"></p></div><div><!--[if gte mso 15]><div style=3D"display: =
'none'; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></div><!--[if gte mso 15]><div =
style=3D"display: none; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></td></tr></tbody></table><table =
class=3D"component spacer-component spacer11f64aef" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 20px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"20" style=3D"height: 20px;"><div =
style=3D"display: none; font-size: =
1px;">&nbsp;</div></td></tr></tbody></table><table =
data-component-type=3D"button" class=3D"component button-component =
buttond7db3328" cellspacing=3D"0" cellpadding=3D"0" width=3D"600" =
border=3D"0" style=3D"width: 600px; vertical-align: top; =
background-color: transparent; clear: both;"><tbody><tr =
class=3D"newsletter-main-content"><td class=3D"element-td" =
align=3D"center" style=3D"padding: 0px;"><table class=3D"button-wrapper" =
cellspacing=3D"0" align=3D"center" border=3D"0" cellpadding=3D"12" =
style=3D"line-height: normal; vertical-align: baseline; text-align: =
center; border-collapse: separate; min-width: 10px; background-color: =
rgb(43, 165, 162); width: auto;"><tbody><tr =
class=3D"mobile-button--tr"><td width=3D"100%" align=3D"center" =
style=3D"padding: 12px;"><a class=3D"newsletter-button-link" =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
b00ec00a/83688121-ef64-4c4e-b47c-7ca1fa0e893a/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" style=3D"height: 100%; line-height: normal; display: =
inline-block; text-align: center; color: rgb(255, 255, 255); =
font-family: Arial, Helvetica, sans-serif, &quot;Trebuchet MS&quot;, =
Helvetica, sans-serif; font-style: normal; font-size: 16px; font-weight: =
normal; width: auto; text-decoration: none !important;" =
target=3D"_blank"><span class=3D"button" style=3D"color: rgb(255, 255, =
255); display: block; min-width: 10px;">Contact Nutcracker =
today</span></a></td></tr></tbody></table><!--[if gte mso 15]><div =
style=3D"display: none; font-size: 1px; line-height: =
1px;">&nbsp;</div><![endif]--></td></tr></tbody></table><table =
class=3D"component spacer-component spacer95a1ca25" =
data-component-type=3D"spacer" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" align=3D"top" style=3D"background-color: transparent; =
clear: both; height: 20px; border-width: 0px; border-radius: 0px; =
border-color: rgb(0, 0, 0); border-style: unset; border-collapse: =
initial;"><tbody><tr><td height=3D"20" style=3D"height: 20px;"><div =
style=3D"display: none; font-size: =
1px;">&nbsp;</div></td></tr></tbody></table><table class=3D"component =
image-component image361caa28" data-component-type=3D"image" =
data-parent-slot-type=3D"FULL" cellspacing=3D"0" cellpadding=3D"0" =
width=3D"600" style=3D"clear: both; background-color: =
transparent;"><tbody><tr class=3D"newsletter-main-content"><td =
class=3D"image image-container" align=3D"left" style=3D"line-height: =
1px; padding: 0px;"><a =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
b00ec00a/c83036ab-588c-4a97-a4ea-11e23ec3ce7f/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" target=3D"_blank" class=3D"newsletter-image-link" =
style=3D"line-height: 1px; text-align: left; text-decoration: none =
!important;"><img =
src=3D"https://moosendimages.imgix.net/1adefc68-2293-a993-b273-5b90422da2=
a2/0e637d2a36a2404a9a30ce4826e203d6httpsucarecdn.com19162115-5dd8-4529-9e=
7e-e8d2ace98f7b?auto=3Dformat%2Ccompress&amp;dpr=3D1&amp;fit=3Dclip&amp;i=
xjsv=3D2.2.4&amp;w=3D600" alt=3D"Email Image" class=3D"newsletter-image =
not-resized" height=3D"auto" width=3D"600" data-resize-width=3D"0" =
data-resize-height=3D"0" =
data-original-src=3D"https://cdn.designer-images.eu/1adefc68-2293-a993-b2=
73-5b90422da2a2/0e637d2a36a2404a9a30ce4826e203d6httpsucarecdn.com19162115=
-5dd8-4529-9e7e-e8d2ace98f7b" align=3D"bottom" style=3D"box-sizing: =
border-box; display: inline-block; border-width: 0px; border-color: =
rgb(0, 0, 0); border-radius: 0px; border-style: =
unset;"></a></td></tr></tbody></table></td></tr></tbody></table></td></tr=
></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"b82c2818-cbeb-5855-ba0c-b993f5532ce2" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row rowb82c2818 =
responsive-row" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slot52c646fd FULL" =
data-structure-type=3D"slot" data-slot-type=3D"FULL" width=3D"600" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 600px; width: 600px; =
border-radius: 0px; overflow: visible;"><table class=3D"component =
spacer-component spacer496d0a20" data-component-type=3D"spacer" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" align=3D"top" =
style=3D"background-color: transparent; clear: both; height: 20px; =
border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"20" style=3D"height: 20px;"><div style=3D"display: none; =
font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"a9006883-c6f6-501b-81c2-c31c0e955dec" =
data-row-behavior=3D"NORMAL" data-row-repeat-count=3D"5" =
data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row rowa9006883 =
responsive-row" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slot860e3499 FULL" =
data-structure-type=3D"slot" data-slot-type=3D"FULL" width=3D"600" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 600px; width: 600px; =
border-radius: 0px; overflow: visible;"><div class=3D"component =
html-component html7912726f" data-component-type=3D"html" =
style=3D"word-break: break-all;"><table align=3D"center" =
width=3D"180"><tbody><tr><td class=3D"image image-container" =
align=3D"center" style=3D"line-height: 1px;"><a =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
b00ec00a/67b23f62-b8e0-4b5f-bef7-6b0ef9947d70/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" target=3D"_blank" style=3D"text-decoration: none =
!important;"><img =
src=3D"https://moosendimages.imgix.net/1adefc68-2293-a993-b273-5b90422da2=
a2/8ca3af5579c84e0e86b510a6702c7334httpsucarecdn.com84ddeed6-626e-4399-a4=
06-14a4be8b2ac1?dpr=3D1&amp;fit=3Dclip&amp;fm=3Dpng8&amp;ixjsv=3D2.2.4&am=
p;w=3D48" alt=3D"Email Image" class=3D"newsletter-image " width=3D"24" =
height=3D"auto" data-resize-width=3D"24" data-resize-height=3D"0" =
data-original-src=3D"https://cdn.designer-images.eu/1adefc68-2293-a993-b2=
73-5b90422da2a2/8ca3af5579c84e0e86b510a6702c7334httpsucarecdn.com84ddeed6=
-626e-4399-a406-14a4be8b2ac1" align=3D"bottom" style=3D"border: =
0px;"></a></td><td class=3D"image image-container" align=3D"center" =
style=3D"line-height: 1px;"><a =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
b00ec00a/3a822d57-42da-4d06-82e8-493dbfae7d4e/ef411bb8-4c40-4274-90c5-f7f=
ec4be5ac8/" target=3D"_blank" style=3D"text-decoration: none =
!important;"><img =
src=3D"https://moosendimages.imgix.net/1adefc68-2293-a993-b273-5b90422da2=
a2/bcd96dc73daf47719a481caf1f3df9cdhttpsucarecdn.com6c930ace-d839-48e8-95=
21-a5ad370e5708?dpr=3D1&amp;fit=3Dclip&amp;fm=3Dpng8&amp;ixjsv=3D2.2.4&am=
p;w=3D48" alt=3D"Email Image" class=3D"newsletter-image " width=3D"24" =
height=3D"auto" data-resize-width=3D"24" data-resize-height=3D"0" =
data-original-src=3D"https://cdn.designer-images.eu/1adefc68-2293-a993-b2=
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style=3D"line-height: 1px;"><a =
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style=3D"line-height: 1px;"><a =
href=3D"https://ccms3.msnd20.com/tracking/lc/766a8c83-3765-49ca-9be9-c9d5=
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src=3D"https://cdn.designer-images.eu/1adefc68-2293-a993-b273-5b90422da2a=
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data-original-src=3D"https://cdn.designer-images.eu/1adefc68-2293-a993-b2=
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data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
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border-width: 0px; border-radius: 0px; border-color: rgb(0, 0, 0); =
border-style: unset; border-collapse: initial;"><tbody><tr><td =
height=3D"20" style=3D"height: 20px;"><div style=3D"display: none; =
font-size: =
1px;">&nbsp;</div></td></tr></tbody></table></td></tr></tbody></table></t=
d></tr></tbody></table><table data-structure-type=3D"row" =
data-row-type=3D"FULL" =
data-row-id=3D"16145583-cfa6-55fe-a035-e8b45c4470a4" =
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data-row-sort-products=3D"Orders" =
data-row-background-color-wide=3D"transparent" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"100%" class=3D"newsletter-row row16145583 =
responsive-row" bgcolor=3D"transparent"><tbody><tr><td class=3D"row-td" =
align=3D"center"><table class=3D"inner-row-table" cellpadding=3D"0" =
cellspacing=3D"0" width=3D"600" valign=3D"top" bgcolor=3D"transparent" =
style=3D"background-repeat: no-repeat; background-position: initial; =
border-radius: 0px;"><tbody class=3D"row-table-body" style=3D"display: =
table; width: 600px;"><tr><td class=3D"slot slot6ab44a29 FULL" =
data-structure-type=3D"slot" data-slot-type=3D"FULL" width=3D"600" =
cellpadding=3D"0" cellspacing=3D"0" align=3D"left" valign=3D"top" =
style=3D"font-weight: normal; max-width: 600px; width: 600px; =
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text-component text-desktop text3f75d9e4" data-component-type=3D"text" =
cellspacing=3D"0" cellpadding=3D"0" width=3D"600" style=3D"clear: both; =
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text-element-td" style=3D"overflow-wrap: break-word; word-break: =
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text-element-td" style=3D"overflow-wrap: break-word; word-break: =
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font-family: &quot;Trebuchet MS&quot;, Helvetica, sans-serif, =
&quot;Trebuchet MS&quot;, Helvetica, sans-serif; line-height: 1.3; =
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style=3D"font-size: 12px;"><span style=3D"font-family: &quot;Trebuchet =
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