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Subject: Nut Monthly | Claiming market share: Part 1
Date: Thu, 24 Jul 2025 10:22:18 +0100
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<https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/Nut%20monthly%20header_July%2025.png?width=1120&upscale=true&name=Nut%20monthly%20header_July%2025.png>
Hi Bob,
Nobody does what you do, the way that you do it.
When you read that, what was your reaction? Probably one of either ‘I know’,
or ‘I’m not sure that’s true’.
Businesses tend to fall into one of those two camps about their offering.
They either think they stand apart from all their competitors, or that they
are fundamentally the same as others in their sector. The good news is, the
first one is right - every time.
Why? Because a business is a set of people, and people are unique. Even if
on the surface, you have the same service, with the same process, at the
same price, you are not the same. The magic happens when you find it,
package it, and promote it.
Whether your difference is obvious or not, the way to stand out and claim
more market share is to highlight and sell the difference better than the
others do.
This edition of Nut Monthly is all about how businesses have done exactly
that.
<https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/Nut%20monthly%20strategy%20insights_July%2025.png?width=1120&upscale=true&name=Nut%20monthly%20strategy%20insights_July%2025.png>
Along with the obvious errors, like ignoring it completely or being
inconsistent with it, one of the biggest mistakes businesses make with their
brand is to treat it like a costume.
What do I mean by that? I mean businesses choose a brand that isn’t ‘them’.
They disguise themselves as the business they want to be, or that they think
the market wants them to be, as if a brand is just an outfit to impress
someone.
Like dressing in a style that isn’t yours, it can be impossible to sustain,
and it doesn’t fool anyone. Hollow brands don’t ring true, but if they do
get any interest, prospects will abandon them before buying, or the business
won’t retain them as customers because they soon discover they’re not the
business they thought they were.
The way to get the market share that you deserve, with customers who are a
fit, is to create a brand that is genuinely reflective of the people in it,
the ethos that founded it, and the values that shape it.
Defining that essence, and presenting it in a way that is both authentic and
compelling is an art that takes work and collaboration, and it is the
outcome of the brand workshops that we run at Nutcracker.
Those workshops have helped many businesses tell their story, find their
USPs, and create a brand that is undeniable and unignorable. If you would
like to find out more about how they work and whether one might help you,
let's speak it through. Please email me
<mailto:jenny.knighting@nutcrackeragency.com> and we can schedule a short
call.
<https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/Nut%20monthly%20from%20the%20blog_July%2025-1.png?width=1120&upscale=true&name=Nut%20monthly%20from%20the%20blog_July%2025-1.png>
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Comma (now Amplifi) were using a PR agency to promote their business, but
they knew they needed to promote the persona of the business and tell its
story better, and more creatively. Having met Nutcracker at the National
Business Awards, they found an alignment in approach, values and culture and
asked us to help them grow. Here’s how we built their brand and helped them
achieve 300% growth in year one of our relationship.
Comma's growth story
<https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/Nutcracker%20case%20study%20website%20images_too%20big%20(1).png?width=520&upscale=true&name=Nutcracker%20case%20study%20website%20images_too%20big%20(1).png>
RPI is a global technology and digital transformation recruitment firm. We
helped them to grow their social media followers from 20,578 to 180,000 in
just a few years. That's just one example of how we amplified brand
visibility to targeted prospects, through a carefully curated strategy. Read
on to find out how we did it for Innasol, MCG Group, and Storm.
See all the results
<https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/Nutcracker%20case%20study%20website%20images_too%20big%20(2).png?width=520&upscale=true&name=Nutcracker%20case%20study%20website%20images_too%20big%20(2).png>
Agile (formerly Agile Solutions) is a data consultancy based in Milton
Keynes, transforming enterprise businesses and major public sector
organisations by unlocking data’s power. Here is how we helped them build a
brand that reflects the professionalism and credibility of the business, and
that helps them stand out in a competitive market.
Read about the transformation
What’s your story – and why should it matter to your audience?
We want to hear it.
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id=3D"hs_cos_wrapper_module_17513583146052" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div =
id=3D"hs_cos_wrapper_module_17513583146052_" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"rich_text"><p =
style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"font-family: 'Trebuchet MS', sans-serif; color: #000000; =
font-size: 14px;">Hi Bob,</span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"> </p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%; =
font-weight:bold"><span style=3D"color: #000000; font-family: 'Trebuchet =
MS', sans-serif;">Nobody does what you do, the way that you do =
it.</span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', sans-serif;">When =
you read that, what was your reaction? Probably one of either =E2=80=98I =
know=E2=80=99, or =E2=80=98I=E2=80=99m not sure that=E2=80=99s =
true=E2=80=99.</span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"> </p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', =
sans-serif;">Businesses tend to fall into one of those two camps about =
their offering. They either think they stand apart from all their =
competitors, or that they are fundamentally the same as others in their =
sector. The good news is, the first one is right - <span =
style=3D"font-weight: bold;">every time.</span></span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"> </p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', sans-serif;">Why? =
Because a business is a set of people, and people are unique. Even if on =
the surface, you have the same service, with the same process, at the =
same price, you are not the same. The magic happens when you find it, =
package it, and promote it.</span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"> </p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', =
sans-serif;">Whether your difference is obvious or not, the way to stand =
out and claim more market share is to highlight and sell the =
difference better than the others do.</span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"> </p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', sans-serif;">This =
edition of Nut Monthly is all about how businesses have done =
exactly that.</span></p></div></div></td></tr></tbody></table>
<div id=3D"hs_cos_wrapper_module_17513591190371" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><table =
class=3D"hse-image-wrapper" role=3D"presentation" width=3D"100%" =
cellpadding=3D"0" cellspacing=3D"0">
<tbody>
<tr>
<td class=3D"hs_padded" align=3D"center" valign=3D"top" =
style=3D"font-family:Arial, sans-serif; color:#23496d; =
word-break:break-word; text-align:center; padding:10px 20px; =
font-size:0px">
<img alt=3D"Strategy Insights" =
src=3D"https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/=
Nut%20monthly%20strategy%20insights_July%2025.png?width=3D1120&upscal=
e=3Dtrue&name=3DNut%20monthly%20strategy%20insights_July%2025.png" =
style=3D"outline:none; text-decoration:none; max-width:100%; =
font-size:16px" width=3D"560" align=3D"middle">
</td>
</tr>
</tbody>
</table></div>
</div>
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<!--[if (mso)|(IE)]></tr></table><![endif]-->
</div>
=20
</div>
<div id=3D"section-1" class=3D"hse-section" =
style=3D"padding-left:10px; padding-right:10px">
=20
=20
<div class=3D"hse-column-container" style=3D"min-width:280px; =
max-width:600px; Margin-left:auto; Margin-right:auto">
=20
<!--[if (mso)|(IE)]>
<table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" =
cellspacing=3D"0" role=3D"presentation">
<tr>
<![endif]-->
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<td valign=3D"top" style=3D"width:600px;">
<![endif]-->
<!--[if gte mso 9]>
<table role=3D"presentation" width=3D"600" cellpadding=3D"0" =
cellspacing=3D"0" style=3D"width:600px">
<![endif]-->
<div id=3D"column-1-0" class=3D"hse-column hse-size-12">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:10px 20px"><div =
id=3D"hs_cos_wrapper_module_17513591406842" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div =
id=3D"hs_cos_wrapper_module_17513591406842_" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"rich_text"><p =
style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', sans-serif;">Along =
with the obvious errors, like ignoring it completely or being =
inconsistent with it, one of the biggest mistakes businesses make with =
their brand is to treat it like a costume.</span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"> </p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', sans-serif;">What =
do I mean by that? I mean businesses choose a brand that isn=E2=80=99t =
=E2=80=98them=E2=80=99. They disguise themselves as the business they =
want to be, or that they think the market wants them to be, as if a =
brand is just an outfit to impress someone.</span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"> </p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', sans-serif;">Like =
dressing in a style that isn=E2=80=99t yours, it can be impossible =
to sustain, and it doesn=E2=80=99t fool anyone. Hollow brands =
don=E2=80=99t ring true, but if they do get any interest, prospects will =
abandon them before buying, or the business won=E2=80=99t retain them as =
customers because they soon discover they=E2=80=99re not the business =
they thought they were.</span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"> </p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', sans-serif;">The =
way to get the market share that you deserve, with customers who are a =
fit, is to create a brand that is genuinely reflective of the people in =
it, the ethos that founded it, and the values that shape it.</span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"> </p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', =
sans-serif;">Defining that essence, and presenting it in a way that is =
both authentic and compelling is an art that takes work and =
collaboration, and it is the outcome of the <span style=3D"font-weight: =
bold;">brand workshops</span> that we run at Nutcracker.</span></p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"> </p>
<p style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', sans-serif;">Those =
workshops have helped many businesses tell their story, find their USPs, =
and create a brand that is undeniable and unignorable. If you would like =
to find out more about how they work and whether one might help you, =
let's speak it through. Please <span style=3D"color: #2ba5a2;"><a =
href=3D"mailto:jenny.knighting@nutcrackeragency.com" =
style=3D"font-weight:bold; color:#2ba5a2" rel=3D"noopener" =
data-hs-link-id=3D"0" data-hs-link-id-v2=3D"0CeKX+yE" =
target=3D"_blank">email me</a></span> and we can schedule a short =
call.</span></p>
<p style=3D"mso-line-height-rule:exactly; =
line-height:175%"> </p></div></div></td></tr></tbody></table>
</div>
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</div>
=20
</div>
<div id=3D"section_1751376670157" class=3D"hse-section" =
style=3D"padding-left:10px; padding-right:10px">
=20
=20
<div class=3D"hse-column-container" style=3D"min-width:280px; =
max-width:600px; Margin-left:auto; Margin-right:auto; =
background-color:#ffffff" bgcolor=3D"#ffffff">
=20
<!--[if (mso)|(IE)]>
<table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" =
cellspacing=3D"0" role=3D"presentation" width=3D"600" =
bgcolor=3D"#ffffff">
<tr style=3D"background-color:#ffffff;">
<![endif]-->
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<td valign=3D"top" style=3D"width:600px;">
<![endif]-->
<!--[if gte mso 9]>
<table role=3D"presentation" width=3D"600" cellpadding=3D"0" =
cellspacing=3D"0" style=3D"width:600px">
<![endif]-->
<div id=3D"column_1751376670157_0" class=3D"hse-column hse-size-12">
<div id=3D"hs_cos_wrapper_module_175137665745810" =
class=3D"hs_cos_wrapper hs_cos_wrapper_widget =
hs_cos_wrapper_type_module" style=3D"color: inherit; font-size: inherit; =
line-height: inherit;" data-hs-cos-general-type=3D"widget" =
data-hs-cos-type=3D"module"><table class=3D"hse-image-wrapper" =
role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0">
<tbody>
<tr>
<td class=3D"hs_padded" align=3D"center" valign=3D"top" =
style=3D"font-family:Arial, sans-serif; color:#23496d; =
word-break:break-word; text-align:center; padding:10px 20px; =
font-size:0px">
<img alt=3D"From the Blog" =
src=3D"https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/=
Nut%20monthly%20from%20the%20blog_July%2025-1.png?width=3D1120&upscal=
e=3Dtrue&name=3DNut%20monthly%20from%20the%20blog_July%2025-1.png" =
style=3D"outline:none; text-decoration:none; max-width:100%; =
font-size:16px" width=3D"560" align=3D"middle">
</td>
</tr>
</tbody>
</table></div>
</div>
<!--[if gte mso 9]></table><![endif]-->
<!--[if (mso)|(IE)]></td><![endif]-->
<!--[if (mso)|(IE)]></tr></table><![endif]-->
</div>
=20
</div>
<div id=3D"section_1751376392073" class=3D"hse-section" =
style=3D"padding-left:10px; padding-right:10px">
=20
=20
<div class=3D"hse-column-container" style=3D"min-width:280px; =
max-width:600px; Margin-left:auto; Margin-right:auto; =
background-color:#ffffff" bgcolor=3D"#ffffff">
=20
<!--[if (mso)|(IE)]>
<table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" =
cellspacing=3D"0" role=3D"presentation" width=3D"600" =
bgcolor=3D"#ffffff">
<tr style=3D"background-color:#ffffff;">
<![endif]-->
<!--[if (mso)|(IE)]>
<td valign=3D"top" style=3D"width:600px;">
<![endif]-->
<!--[if gte mso 9]>
<table role=3D"presentation" width=3D"600" cellpadding=3D"0" =
cellspacing=3D"0" style=3D"width:600px">
<![endif]-->
<div id=3D"column_1751376392073_0" class=3D"hse-column hse-size-12">
<div id=3D"hs_cos_wrapper_module_17514438815731" =
class=3D"hs_cos_wrapper hs_cos_wrapper_widget =
hs_cos_wrapper_type_module" style=3D"color: inherit; font-size: inherit; =
line-height: inherit;" data-hs-cos-general-type=3D"widget" =
data-hs-cos-type=3D"module"><table class=3D"hse-image-wrapper" =
role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0">
<tbody>
<tr>
<td class=3D"hs_padded" align=3D"center" valign=3D"top" =
style=3D"font-family:Arial, sans-serif; color:#23496d; =
word-break:break-word; text-align:center; padding:10px 20px; =
font-size:0px">
<img alt=3D"Comma | Nutcracker case study" =
src=3D"https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/=
Nutcracker%20case%20study%20website%20images_too%20big.png?width=3D1120&a=
mp;upscale=3Dtrue&name=3DNutcracker%20case%20study%20website%20images=
_too%20big.png" style=3D"outline:none; text-decoration:none; =
max-width:100%; font-size:16px" width=3D"560" align=3D"middle">
</td>
</tr>
</tbody>
</table></div>
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:10px 20px"><div =
id=3D"hs_cos_wrapper_module_17514439127152" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div =
id=3D"hs_cos_wrapper_module_17514439127152_" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"rich_text"><p =
style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"font-family: 'Trebuchet MS', sans-serif; color: #000000;"><span =
style=3D"font-weight: bold;">Comma</span> (now Amplifi) were using a PR =
agency to promote their business, but they knew they needed to promote =
the persona of the business and tell its story better, and more =
creatively. Having met Nutcracker at the National Business Awards, they =
found an alignment in approach, values and culture and asked us to help =
them grow. Here=E2=80=99s how we built their brand and helped them =
achieve 300% growth in year one of our =
relationship.</span></p></div></div></td></tr></tbody></table>
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:10px 20px"><div =
id=3D"hs_cos_wrapper_module_17514439205163" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><table =
align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" =
role=3D"presentation" style=3D"border-collapse:separate!important">
<tbody><tr>
<td align=3D"center" valign=3D"middle" bgcolor=3D"#2ba5a2" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; border-radius:25px; cursor:auto; =
background-color:#2ba5a2; mso-padding-alt:8px 18px">
<a =
href=3D"https://dk74Lc04.eu1.hubspotlinksstarter.com/Ctc/2Q+113/dk74Lc04/=
MWt4RP7bJp2W8-BDNW5XTLP2W67tPB75zmX8rMGxfT65kBVzW5BWr2F6lZ3lxW5vB-R-2rDPS=
ZN1H4WHZ3HfZyW1NRc4d45NFW8W8w1ddX55bWmzW8KywxV4kyjzRVctv0K2XBZr6W59H1vq9d=
J_CQW3sWxbp7CH73pW1sV-tN8B2JJZW2yVycX3DMSd8VJnytt8Slnx2W8FsdCb8tg9l1W4Y8m=
dw64zx1sW5R8f_Y5GgKHsW5dsS2z6h6yWHW8T5Kbl8Wgz84W1nl8WQ8kLqbmW5pslrZ2grGQK=
W2C_vLQ5KNw2gW8295LJ6G7TJzW4khVS96zcjDqW7Cp2_L7bS-dvW1m2fTn2JzPTMW1tcT4X1=
dCY0lW1g6KRm7z67VzW7ljMTB5281NkW2f3r8y7N4SP3W68NCZ_8NSPpmW3DgfYb210k2JW60=
Nh9c8dQF0_W2KXTTK6DCMplW5YRFMt3w49yZW4j6nrS1pLX52W1VYwT828FSrkf4G6lw604" =
target=3D"_blank" style=3D"color:#00a4bd; font-size:14px; =
font-family:Trebuchet MS, sans-serif; Margin:0; text-transform:none; =
text-decoration:none; padding:8px 18px; display:block" =
data-hs-link-id=3D"0" data-hs-link-id-v2=3D"NF/K+tVq">
<strong =
style=3D"color:#ffffff;font-weight:bold;text-decoration:none;font-style:n=
ormal;">Comma's growth story</strong>
</a>
</td>
</tr>
</tbody></table></div></td></tr></tbody></table>
</div>
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=20
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<div id=3D"section_1752069136812" class=3D"hse-section" =
style=3D"padding-left:10px; padding-right:10px">
=20
=20
<div class=3D"hse-column-container" style=3D"min-width:280px; =
max-width:600px; Margin-left:auto; Margin-right:auto; =
background-color:#ffffff" bgcolor=3D"#ffffff">
=20
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<table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" =
cellspacing=3D"0" role=3D"presentation" width=3D"600" =
bgcolor=3D"#ffffff">
<tr style=3D"background-color:#ffffff;">
<![endif]-->
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<td valign=3D"top" style=3D"width:300px;">
<![endif]-->
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<table role=3D"presentation" width=3D"300" cellpadding=3D"0" =
cellspacing=3D"0" style=3D"width:300px">
<![endif]-->
<div id=3D"column_1752069136812_0" class=3D"hse-column hse-size-6">
<div id=3D"hs_cos_wrapper_module_17520691659479" =
class=3D"hs_cos_wrapper hs_cos_wrapper_widget =
hs_cos_wrapper_type_module" style=3D"color: inherit; font-size: inherit; =
line-height: inherit;" data-hs-cos-general-type=3D"widget" =
data-hs-cos-type=3D"module"><table class=3D"hse-image-wrapper" =
role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0">
<tbody>
<tr>
<td class=3D"hs_padded" align=3D"center" valign=3D"top" =
style=3D"font-family:Arial, sans-serif; color:#23496d; =
word-break:break-word; text-align:center; padding:10px 20px; =
font-size:0px">
<img alt=3D"Creating communities" =
src=3D"https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/=
Nutcracker%20case%20study%20website%20images_too%20big%20(1).png?width=3D=
520&upscale=3Dtrue&name=3DNutcracker%20case%20study%20website%20i=
mages_too%20big%20(1).png" style=3D"outline:none; text-decoration:none; =
max-width:100%; font-size:16px" width=3D"260" align=3D"middle">
</td>
</tr>
</tbody>
</table></div>
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:10px 20px"><div =
id=3D"hs_cos_wrapper_module_17520691424197" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div =
id=3D"hs_cos_wrapper_module_17520691424197_" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"rich_text"><p =
style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', =
sans-serif;"><strong>RPI</strong> is a global technology and =
digital transformation recruitment firm. We helped them to grow their =
social media followers from 20,578 to 180,000 in just a few years. =
That's just one example of how we amplified brand visibility to targeted =
prospects, through a carefully curated strategy. Read on to find out how =
we did it for Innasol, MCG Group, and =
Storm.</span></p></div></div></td></tr></tbody></table>
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:10px 20px"><div =
id=3D"hs_cos_wrapper_module_175206919553812" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><table =
align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" =
role=3D"presentation" style=3D"border-collapse:separate!important">
<tbody><tr>
<td align=3D"center" valign=3D"middle" bgcolor=3D"#2ba5a2" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; border-radius:25px; cursor:auto; =
background-color:#2ba5a2; mso-padding-alt:8px 18px">
<a =
href=3D"https://dk74Lc04.eu1.hubspotlinksstarter.com/Ctc/2Q+113/dk74Lc04/=
MWt4RP7bJp2W8-BDNW5XTLP2W67tPB75zmX8rMGxfT65kBVzW5BWr2F6lZ3lmN6bXZ_SP3WbM=
W1p24Jq6-XHC8W2CGgsz35NSqGW5r-7YS6pw40QW7z1_Gx1G1HCrW8S3r9d942zwVW2dn6Lj9=
8r6pRW7RNMSr6-XSFhW3z2_nG47lTR_W9d3mc57m6tX9W6JrSSf9k-ZFbW5phTtW8n80R1W61=
_hYs6Pfl9CLQsgss8pF8W4d-d5f4ffJMkV3sSYV54qVV2VSFK4R77vwM0W2hX5NK4nf5JvW2R=
SBYY6lrxFwW8X2XwK99lx26W6BK0R35GyfryW8jn9t26lGX7lW1N2dYm3XKMbpW7rMJFQ6BHJ=
0gVzHy_641N-ftW8Cl73b4HKSs6W7lmYlt7jxbkrW7qydm-7QXHtSW5pQmxf3hXHkDW8Ysz4H=
28hhDDVpQRw45bwT05W475PBc5_Dk9hW2ZmrCB53Yh0jW5KG4xJ5kZB5qf3dQ9Sq04" =
target=3D"_blank" style=3D"color:#00a4bd; font-size:14px; =
font-family:Trebuchet MS, sans-serif; Margin:0; text-transform:none; =
text-decoration:none; padding:8px 18px; display:block" =
data-hs-link-id=3D"0" data-hs-link-id-v2=3D"jNqWjNDs">
<strong =
style=3D"color:#ffffff;font-weight:bold;text-decoration:none;font-style:n=
ormal;">See all the results</strong>
</a>
</td>
</tr>
</tbody></table></div></td></tr></tbody></table>
</div>
<!--[if gte mso 9]></table><![endif]-->
<!--[if (mso)|(IE)]></td><![endif]-->
<!--[if (mso)|(IE)]>
<td valign=3D"top" style=3D"width:300px;">
<![endif]-->
<!--[if gte mso 9]>
<table role=3D"presentation" width=3D"300" cellpadding=3D"0" =
cellspacing=3D"0" style=3D"width:300px">
<![endif]-->
<div id=3D"column_1752069147116_1" class=3D"hse-column hse-size-6">
<div id=3D"hs_cos_wrapper_module_175206917987810" =
class=3D"hs_cos_wrapper hs_cos_wrapper_widget =
hs_cos_wrapper_type_module" style=3D"color: inherit; font-size: inherit; =
line-height: inherit;" data-hs-cos-general-type=3D"widget" =
data-hs-cos-type=3D"module"><table class=3D"hse-image-wrapper" =
role=3D"presentation" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0">
<tbody>
<tr>
<td class=3D"hs_padded" align=3D"center" valign=3D"top" =
style=3D"font-family:Arial, sans-serif; color:#23496d; =
word-break:break-word; text-align:center; padding:10px 20px; =
font-size:0px">
<img alt=3D"Agile case study" =
src=3D"https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/=
Nutcracker%20case%20study%20website%20images_too%20big%20(2).png?width=3D=
520&upscale=3Dtrue&name=3DNutcracker%20case%20study%20website%20i=
mages_too%20big%20(2).png" style=3D"outline:none; text-decoration:none; =
max-width:100%; font-size:16px" width=3D"260" align=3D"middle">
</td>
</tr>
</tbody>
</table></div>
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:10px 20px"><div =
id=3D"hs_cos_wrapper_module_17520691470788" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div =
id=3D"hs_cos_wrapper_module_17520691470788_" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"rich_text"><p =
style=3D"mso-line-height-rule:exactly; line-height:175%"><span =
style=3D"color: #000000; font-family: 'Trebuchet MS', sans-serif;"><span =
style=3D"font-weight: bold;">Agile</span> (formerly Agile =
Solutions) is a data consultancy based in Milton Keynes, transforming =
enterprise businesses and major public sector organisations by unlocking =
data=E2=80=99s power. Here is how we helped them build a brand that =
reflects the professionalism and credibility of the business, and that =
helps them stand out in a competitive =
market.</span></p></div></div></td></tr></tbody></table>
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:10px 20px"><div =
id=3D"hs_cos_wrapper_module_175206920459313" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><table =
align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" =
role=3D"presentation" style=3D"border-collapse:separate!important">
<tbody><tr>
<td align=3D"center" valign=3D"middle" bgcolor=3D"#2ba5a2" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; border-radius:25px; cursor:auto; =
background-color:#2ba5a2; mso-padding-alt:8px 18px">
<a =
href=3D"https://dk74Lc04.eu1.hubspotlinksstarter.com/Ctc/2Q+113/dk74Lc04/=
MWt4RP7bJp2W8-BDNW5XTLP2W67tPB75zmX8rMGxfVW3m2nnW95jsWP6lZ3mjW6znyyr13ktJ=
YW7B5hDc8LnBlZW2z-lWK87sg1gW4zkKB42tq-C6W85WdCX8GgLHvN6LQ23HZP2RHW89Xy4w3=
p1grJW8YMgKx8PHxJ8W2K3QS577wvxMW2TCN2V2bp28gN3BZQxmYvHNBW5lCx4-2gVpHFVvgZ=
Rf6fRLzsW7SMYNd4rZXrbW3_2CDP9htBtgW7HVMKf1xjGvlW1lZ6Rr8HkFvCVlJm-m6lYLNlW=
4zcvbx1qM9KrW2SgRb32KtxC6W5MF9ZH80vZKRW1zVMYl82B7yDW7JfN0871X90HW6rKD0-7j=
kv7BW2pp5LG1WJYLDW3c6ZcP4vF1_XVYzBDV5LpXhXVtG3w04PbLJPW60jwXl6ndgDFW7D9kP=
Z59RSGyf8nCy6M04" target=3D"_blank" style=3D"color:#00a4bd; =
font-size:14px; font-family:Trebuchet MS, sans-serif; Margin:0; =
text-transform:none; text-decoration:none; padding:8px 18px; =
display:block" data-hs-link-id=3D"0" data-hs-link-id-v2=3D"PSTMejtZ">
<strong =
style=3D"color:#ffffff;font-weight:bold;text-decoration:none;font-style:n=
ormal;">Read about the transformation</strong>
</a>
</td>
</tr>
</tbody></table></div></td></tr></tbody></table>
</div>
<!--[if gte mso 9]></table><![endif]-->
<!--[if (mso)|(IE)]></td><![endif]-->
<!--[if (mso)|(IE)]></tr></table><![endif]-->
</div>
=20
</div>
<div id=3D"section_1751376367345" class=3D"hse-section =
hse-section-last" style=3D"padding-left:10px; padding-right:10px">
=20
=20
<div class=3D"hse-column-container" style=3D"min-width:280px; =
max-width:600px; Margin-left:auto; Margin-right:auto; =
background-color:#ffffff" bgcolor=3D"#ffffff">
=20
<!--[if (mso)|(IE)]>
<table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" =
cellspacing=3D"0" role=3D"presentation" width=3D"600" =
bgcolor=3D"#ffffff">
<tr style=3D"background-color:#ffffff;">
<![endif]-->
<!--[if (mso)|(IE)]>
<td valign=3D"top" style=3D"width:600px;">
<![endif]-->
<!--[if gte mso 9]>
<table role=3D"presentation" width=3D"600" cellpadding=3D"0" =
cellspacing=3D"0" style=3D"width:600px">
<![endif]-->
<div id=3D"column_1751376367345_0" class=3D"hse-column hse-size-12">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:24px 20px 10px"><div =
id=3D"hs_cos_wrapper_module_175135968325312" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div =
id=3D"hs_cos_wrapper_module_175135968325312_" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"rich_text"><p =
style=3D"mso-line-height-rule:exactly; font-weight:bold; =
text-align:center; line-height:175%; font-size:16px" =
align=3D"center"><span style=3D"color: #273d44; font-family: Trebuchet =
MS, sans-serif;">What=E2=80=99s your story =E2=80=93 and why should it =
matter to your audience? </span></p>
<p style=3D"mso-line-height-rule:exactly; font-weight:bold; =
text-align:center; line-height:175%; font-size:16px" =
align=3D"center"><span style=3D"font-family: Trebuchet MS, sans-serif; =
color: #273d44;">We want to hear =
it.</span></p></div></div></td></tr></tbody></table>
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:10px 20px"><div =
id=3D"hs_cos_wrapper_module_175137676620714" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><table =
align=3D"center" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" =
role=3D"presentation" style=3D"border-collapse:separate!important">
<tbody><tr>
<td align=3D"center" valign=3D"middle" bgcolor=3D"#273d44" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; border-radius:25px; cursor:auto; =
background-color:#273d44; mso-padding-alt:8px 18px">
<a =
href=3D"https://dk74Lc04.eu1.hubspotlinksstarter.com/Ctc/2Q+113/dk74Lc04/=
MWt4RP7bJp2W8-BDNW5XTLP2W67tPB75zmX8rMGxfV03m2nnW7lCdLW6lZ3mPW3Qf91v4Gg5_=
2W3sKX5k6yyNfjW1J2k3L1BL3v8W9gY7B-5w-zM4W55D12x5nVrFgW8dBQ-v1_PJLkVk-fGy2=
WzCY6N2cyd9CBdNnBW6kfCMw5Y_2f0W3h9BWW1NlNm1W54Ksmy5KnKmCW5Xsk-l7c4FPLW1Xz=
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9Byf4qyrGb04" target=3D"_blank" style=3D"color:#00a4bd; font-size:14px; =
font-family:Trebuchet MS, sans-serif; Margin:0; text-transform:none; =
text-decoration:none; padding:8px 18px; display:block" =
data-hs-link-id=3D"0" data-hs-link-id-v2=3D"wHkZlcSP">
<strong =
style=3D"color:#ffffff;font-weight:bold;text-decoration:none;font-style:n=
ormal;">Contact us</strong>
</a>
</td>
</tr>
</tbody></table></div></td></tr></tbody></table>
<div id=3D"hs_cos_wrapper_module_17514670239041" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><table =
class=3D"hse-image-wrapper" role=3D"presentation" width=3D"100%" =
cellpadding=3D"0" cellspacing=3D"0">
<tbody>
<tr>
<td class=3D"hs_padded" align=3D"center" valign=3D"top" =
style=3D"font-family:Arial, sans-serif; color:#23496d; =
word-break:break-word; text-align:center; padding:10px 20px 0px; =
font-size:0px">
<img alt=3D"Nut monthly divider_July 25 copy" =
src=3D"https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/=
Nut%20monthly%20divider_July%2025%20copy.png?width=3D1120&upscale=3Dt=
rue&name=3DNut%20monthly%20divider_July%2025%20copy.png" =
style=3D"outline:none; text-decoration:none; max-width:100%; =
font-size:16px" width=3D"560" align=3D"middle">
</td>
</tr>
</tbody>
</table></div>
<div id=3D"hs_cos_wrapper_module_17514661324321" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><table =
class=3D"hse-image-wrapper" role=3D"presentation" width=3D"100%" =
cellpadding=3D"0" cellspacing=3D"0">
<tbody>
<tr>
<td class=3D"hs_padded" align=3D"center" valign=3D"top" =
style=3D"font-family:Arial, sans-serif; color:#23496d; =
word-break:break-word; text-align:center; padding:3px 20px 10px; =
font-size:0px">
<img alt=3D"Nutcracker Agency logo" =
src=3D"https://hs-145667981.f.hubspotstarter-eu1.net/hub/145667981/hubfs/=
Nutcracker%20logo-1.png?width=3D1120&upscale=3Dtrue&name=3DNutcra=
cker%20logo-1.png" style=3D"outline:none; text-decoration:none; =
max-width:100%; font-size:16px" width=3D"560" align=3D"middle">
</td>
</tr>
</tbody>
</table></div>
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" =
width=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:0px 20px"><div =
id=3D"hs_cos_wrapper_module_17513585916893" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" =
data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><table =
role=3D"presentation" align=3D"center" style=3D"width: auto; text-align: =
center; " class=3D"hs_cos_wrapper_type_social_module">
<tbody>
<tr align=3D"center">
<td class=3D"social-network-cell" style=3D"font-family:Arial, =
sans-serif; font-size:15px; color:#23496d; word-break:break-word">
<table role=3D"presentation" align=3D"center" style=3D"width: =
auto; text-align: center; " =
class=3D"hs_cos_wrapper_type_social_module_single">
<tbody>
<tr align=3D"center">
<td class=3D"display_block_on_small_screens" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:8px 5px; line-height:1; =
vertical-align:middle" valign=3D"middle">
<a =
href=3D"https://dk74Lc04.eu1.hubspotlinksstarter.com/Ctc/2Q+113/dk74Lc04/=
MWt4RP7bJp2W8-BDNW5XTLP2W67tPB75zmX8rMGxfVj3m2nnW7Y8-PT6lZ3kJW3CcZB-8PsBK=
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Py7VNvG_44Yl-SBVH6D1s8YDrR8f4fW7RR04" style=3D"color:#00a4bd; =
text-decoration:none !important" data-hs-link-id=3D"0" =
data-hs-link-id-v2=3D"6ghYjI5U" target=3D"_blank"><img =
src=3D"https://hs-145667981.f.hubspotstarter-eu1.net/hs/hsstatic/Template=
Assets/static-1.262/img/hs_default_template_images/modules/Follow+Me+-+Em=
ail/linkedin_circle_black.png" alt=3D"LinkedIn" height=3D"25" =
style=3D"outline:none; text-decoration:none; border:none; =
width:auto!important; height:25px!important; vertical-align:middle" =
valign=3D"middle" width=3D"auto">
</a>
</td>
</tr>
</tbody>
</table>
</td><td class=3D"social-network-cell" style=3D"font-family:Arial, =
sans-serif; font-size:15px; color:#23496d; word-break:break-word">
<table role=3D"presentation" align=3D"center" style=3D"width: =
auto; text-align: center; " =
class=3D"hs_cos_wrapper_type_social_module_single">
<tbody>
<tr align=3D"center">
<td class=3D"display_block_on_small_screens" =
style=3D"font-family:Arial, sans-serif; font-size:15px; color:#23496d; =
word-break:break-word; padding:8px 5px; line-height:1; =
vertical-align:middle" valign=3D"middle">
<a =
href=3D"https://dk74Lc04.eu1.hubspotlinksstarter.com/Ctc/2Q+113/dk74Lc04/=
MWt4RP7bJp2W8-BDNW5XTLP2W67tPB75zmX8rMGxfTK3m2nnW6N1vHY6lZ3kNW2Bbf-33vhgV=
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style=3D"color:#00a4bd; text-decoration:none !important" =
data-hs-link-id=3D"0" data-hs-link-id-v2=3D"UhiZHFjQ" =
target=3D"_blank"><img =
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<p style=3D"font-family:Arial, =
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Nutcracker Agency, Salatin House, 19 Cedar Rd, Sutton, London, =
Sutton SM2 5DA, United Kingdom, 020 3941 0305
</p>
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