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Reply-To: <paul@ikmultimedia.com>
From: "Paul Kaufman" <paul@ikmultimedia.com>
To: <paul@ikmultimedia.com>
References: <16240480702440113127534@DESKTOP-PEEU65V>
In-Reply-To: <16240480702440113127534@DESKTOP-PEEU65V>
Subject: IK Multimedia Releases Gran Concerto 278 to the Pianoverse Virtual Instrument Collection
Date: Thu, 23 Nov 2023 10:35:57 -0000
Organization: IK Multimedia UK
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Dear IK partner

=20

This week we have released a fifth piano for our Pianoverse =
<http://www.ikmultimedia.com/pianoverse>  virtual instrument. It is =
based on the world famous Fazioli F278 Concert Grand piano.  We have =
also updated the Pianoverse program itself so it should run more =
smoothly than the original release.

=20

As this is a software product, you can purchase licence codes for it =
through our online B2B system. This system will automatically apply your =
trade discount. If you are not yet set up to handle sales of our =
software titles, drop me a line and I can get your online account =
created.

More news soon!

=20

Paul

=20



  =
<https://www.ikmultimedia.com/images/news/press/ik-multimedia-sound-bette=
r.jpg>=20

For Immediate Release

IK Multimedia Releases Gran Concerto 278

to the Pianoverse Virtual Instrument Collection

The latest in a series of remarkable pianos adds the distinctive voice =
of the Fazioli F278

for even more breathtaking piano realism and limitless creativity

  =
<https://www.ikmultimedia.com/images/news/press/2023/nov/granconcerto278.=
jpg>=20

=20

November 21, 2023 - IK Multimedia releases Gran Concerto 278, the latest =
addition to IK's groundbreaking Pianoverse virtual instrument, which =
combines the world's finest concert-grade pianos with inspiring, =
cinematic effects. For subscribers, Gran Concerto 278 is included with =
the Pianoverse update released today through the IK Product Manager or =
may be purchased separately.

Pianoverse lets users explore a breathtaking sonic range, from the most =
true-to-life acoustic piano experience to the wildest atmospheric and =
interactive creative textures, all in a single plug-in. And all with =
incredible ease of use and an inspiring workflow.

Gran Concerto 278 is based on a robot-assisted deep multisampling of a =
9.5' Fazioli F278 Concert Grand piano manufactured by Fazioli Pianoforti =
of Sacile, Italy. Made from the finest materials, this masterpiece of =
craftsmanship uses wood from the same red spruce forest in the =
Carpathian Mountains where Antonio Stradivari cultivated his rare and =
celebrated violins. It's considered by many jazz and classical players =
to be the finest piano in the world.

With its rich and distinctive sound, the Fazioli F278 was an obvious =
choice to capture for Pianoverse, letting users experience the same =
responsive action and wide dynamic range used by many of the world's =
leading pianists, including Herbie Hancock, Lang Lang, Yuja Wang and =
Daniil Trifonov.=20

The F278 was tuned and prepared by a master technician and then sampled =
in Italy within the walls of a 15th-century convent so the whole world =
may enjoy this specific instrument in all its unique glory in the Gran =
Concerto 278.

Capturing Treasured Pianos
IK's team spent years sourcing treasured pianos from the most =
prestigious manufacturers. Each instrument is hand-tuned and prepared by =
a master tuner and then sampled using multiple microphone setups and =
IK's custom-built robotic system. The result is unprecedented realism =
across the entire dynamics of each Pianoverse piano without flattening =
it or simplifying it too much, which regularly happens with traditional =
sampling.

A Powerful New Engine
The IK sound design team then used subtle techniques perfected over 2 =
decades of virtual instrument programming to bring these thousands of =
samples to life. Pianoverse's groundbreaking new engine uses completely =
redesigned round robin, voice management and other techniques to deliver =
a seamlessly authentic experience.

=20

  =
<https://www.ikmultimedia.com/images/news/press/2023/nov/granconcerto278_=
gui.jpg>=20


Beyond Accuracy and Sound
Pianoverse also shines with a unique combination of performance controls =
for both stage and studio work. To customize each piano's sound, =
Pianoverse offers adjustable lid position, harp resonance, pedal noise =
or even the noise of the piano mallets, all things that are usually only =
available in modeled instruments. For live use, all three pedals offer =
continuous control, including half- and catch-pedaling and una corda, to =
deliver an unmatched performance experience.

Must-have Studio Processing
Pianoverse provides two sets of microphones per piano so the user can =
choose if they prefer a more modern and in-the-face sound or a more =
classical sound. On top of that, for traditional sound-shaping and =
mixing, the Pianoverse engine also offers a comprehensive suite of =
must-have effects tools and a dedicated master channel with EQ and a =
VCA-style limiter for final mastering polish.
=20
Generative Spaces to Explore
Where most piano instruments end, Pianoverse is only getting started. =
Using a new generative reverberation engine, Pianoverse transports any =
of its concert-grade pianos to 30 sonic destinations. These go from =
traditional concert halls and studio spaces to less traditional ones =
like a warehouse or vault, and otherworldly cinematic environments like =
an iceberg, desert or even Mars. Plus each space includes flexible =
controls to further shape and create never-heard-before cinematic sounds =
and textures.

Unique Creative Effects
In addition to custom-created Spaces, Pianoverse also offers 12 new =
creative effects to design sounds. These effects range from new =
cinematic spatial effects to must-have studio effects and can be =
inserted on 3 simultaneous slots: the first slot being a parallel send =
effect, while slots 2 and 3 are insert effects.

Then, unique to Pianoverse, users will find 4 modulation sources =
=E2=80=93 2 envelopes and 2 LFOs =E2=80=93 that may be assigned to =
various parameters in these 3 effects slots to further animate and move =
the sound and create extreme effects when desired. Together these =
effects offer an arsenal of sound-sculpting tools that cannot be found =
in any other piano instrument.

A Series of 8 Pianos
With the Gran Concerto 278, there are now 5 pianos in Pianoverse based =
on a Fazioli F278 Concert Grand, a Yamaha CFIII Concert Grand, a Yamaha =
U5 Professional Upright, a B=C3=B6sendorfer 280 Vienna Concert and a =
Steinway & Sons New York D-274. With more coming soon on a recurring =
release schedule, featuring models based on a B=C3=B6sendorfer 200, a =
Steinway & Sons Hamburg D-274 and a Koch & Korselt Upright, users can =
discover new inspiration as they need it.

Options, Pricing and Availability
Pianoverse Gran Concerto 278 is available free to all all-access =
subscribers, as will all future Pianoverse pianos. Users can subscribe =
now for $/=E2=82=AC14.99* per month or $/=E2=82=AC149.99 per year. Gran =
Concerto 278 is also available for purchase at a special introductory =
price of $/=E2=82=AC99.99 (instead of $/=E2=82=AC129.99) alongside the =
other individual Pianoverse pianos from the  =
<https://www.ikmultimedia.com/shop/pianoverse> IK Multimedia online =
store and from  <https://www.ikmultimedia.com/dealers/> IK authorized =
dealers worldwide.

*Pricing excludes taxes

For more information about Pianoverse and the new Gran Concerto 278, =
please visit:=20
 <https://www.ikmultimedia.com/pianoverse> =
www.ikmultimedia.com/pianoverse



Paul Kaufman=20

IK Multimedia  - UK & Ireland Sales & Marketing


Tel 01223 234414
Web:  <http://www.ikmultimedia.com/> www.ikmultimedia.com

  _____ =20

PLEASE NOTE: The information contained in this message is privileged and =
confidential and is intended only for use of the addressee(s) or of =
those responsible to deliver it to the addressee(s). Neither the =
confidentiality nor any privilege attaching to this message is waived, =
lost or destroyed by reason that it has been mistakenly transmitted to a =
person or entity other than the addressee(s). Please note that any =
distribution, dissemination or copying of this message is strictly =
prohibited. In case you have received this message in error, please =
notify us immediately and delete it from your system.

=20



=20

=20

=20


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vlink=3Dpurple style=3D'word-wrap:break-word'><div =
class=3DWordSection1><p class=3DMsoNormal><span =
style=3D'font-size:14.0pt'>Dear IK partner</span><span =
style=3D'font-size:14.0pt;mso-fareast-language:EN-US'><o:p></o:p></span><=
/p><p class=3DMsoNormal><span =
style=3D'font-size:14.0pt'><o:p>&nbsp;</o:p></span></p><p =
class=3DMsoNormal><span style=3D'font-size:14.0pt'>This week we have =
released a fifth piano for our <b><a =
href=3D"http://www.ikmultimedia.com/pianoverse">Pianoverse</a></b> =
virtual instrument. It is based on the world famous Fazioli F278 Concert =
Grand piano.=C2=A0 We have also updated the Pianoverse program itself so =
it should run more smoothly than the original =
release.<o:p></o:p></span></p><p class=3DMsoNormal><span =
style=3D'font-size:14.0pt'><o:p>&nbsp;</o:p></span></p><p =
class=3DMsoNormal><span style=3D'font-size:14.0pt'>As this is a software =
product, you can purchase licence codes for it through our online B2B =
system. This system will automatically apply your trade discount. If you =
are not yet set up to handle sales of our software titles, drop me a =
line and I can get your online account created.<o:p></o:p></span></p><p =
class=3DMsoNormal><span style=3D'font-size:14.0pt'>More news =
soon!<o:p></o:p></span></p><p class=3DMsoNormal><span =
style=3D'font-size:14.0pt'><o:p>&nbsp;</o:p></span></p><p =
class=3DMsoNormal><span style=3D'font-size:14.0pt'>Paul</span><span =
style=3D'mso-fareast-language:EN-US'><o:p></o:p></span></p><p =
class=3DMsoNormal><o:p>&nbsp;</o:p></p><table class=3DMsoNormalTable =
border=3D0 cellspacing=3D4 cellpadding=3D0 width=3D"100%" =
style=3D'width:100.0%'><tr><td style=3D'padding:.75pt .75pt .75pt =
.75pt'><table class=3DMsoNormalTable border=3D0 cellspacing=3D4 =
cellpadding=3D0 width=3D"100%" style=3D'width:100.0%'><tr><td =
style=3D'padding:.75pt .75pt .75pt .75pt'><p class=3DMsoNormal =
align=3Dcenter style=3D'text-align:center'><span =
style=3D'font-family:"Verdana",sans-serif'><img border=3D0 width=3D371 =
height=3D60 style=3D'width:3.8645in;height:.625in' id=3D"_x0000_i1073" =
src=3D"https://www.ikmultimedia.com/images/news/press/ik-multimedia-sound=
-better.jpg" alt=3D"IK Multimedia. Sound Better."></span><span =
style=3D'font-family:"Verdana",sans-serif'><br><br><b><span =
style=3D'color:#CC0000'>For Immediate =
Release</span></b><br><br></span><b><span =
style=3D'font-size:12.0pt;font-family:"Verdana",sans-serif'>IK =
Multimedia Releases Gran Concerto 278</span></b><o:p></o:p></p><p =
class=3DMsoNormal align=3Dcenter style=3D'text-align:center'><b><span =
style=3D'font-size:12.0pt;font-family:"Verdana",sans-serif'>to the =
Pianoverse Virtual Instrument Collection</span></b><span =
style=3D'font-family:"Verdana",sans-serif'><br><br><em><span =
style=3D'font-family:"Verdana",sans-serif'>The latest in a series of =
remarkable pianos adds the distinctive voice of the Fazioli =
F278</span></em></span><o:p></o:p></p><p class=3DMsoNormal =
align=3Dcenter =
style=3D'margin-bottom:12.0pt;text-align:center'><em><span =
style=3D'font-family:"Verdana",sans-serif'>for even more breathtaking =
piano realism and limitless creativity</span></em><o:p></o:p></p><p =
class=3DMsoNormal align=3Dcenter style=3D'text-align:center'><img =
border=3D0 width=3D790 height=3D434 =
style=3D'width:8.2291in;height:4.5208in' id=3D"_x0000_i1072" =
src=3D"https://www.ikmultimedia.com/images/news/press/2023/nov/granconcer=
to278.jpg" alt=3D"Pianoverse Gran Concerto 278 - Image =
1"><o:p></o:p></p><p class=3DMsoNormal align=3Dcenter =
style=3D'text-align:center'><o:p>&nbsp;</o:p></p><p class=3DMsoNormal =
style=3D'text-align:justify'><b><span =
style=3D'font-family:"Verdana",sans-serif'>November 21, 2023 =
-</span></b><span style=3D'font-family:"Verdana",sans-serif'> IK =
Multimedia releases <b>Gran Concerto 278</b>, the latest addition to =
IK's groundbreaking Pianoverse virtual instrument, which combines the =
world's finest concert-grade pianos with inspiring, cinematic effects. =
For subscribers, Gran Concerto 278 is included with the Pianoverse =
update released today through the IK Product Manager or may be purchased =
separately.<br><br>Pianoverse lets users explore a breathtaking sonic =
range, from the most true-to-life acoustic piano experience to the =
wildest atmospheric and interactive creative textures, all in a single =
plug-in. And all with incredible ease of use and an inspiring =
workflow.<br><br><b>Gran Concerto 278</b> is based on a robot-assisted =
deep multisampling of a 9.5' Fazioli F278 Concert Grand piano =
manufactured by Fazioli Pianoforti of Sacile, Italy. Made from the =
finest materials, this masterpiece of craftsmanship uses wood from the =
same red spruce forest in the Carpathian Mountains where Antonio =
Stradivari cultivated his rare and celebrated violins. It's considered =
by many jazz and classical players to be the finest piano in the =
world.<br><br>With its rich and distinctive sound, the Fazioli F278 was =
an obvious choice to capture for Pianoverse, letting users experience =
the same responsive action and wide dynamic range used by many of the =
world's leading pianists, including Herbie Hancock, Lang Lang, Yuja Wang =
and Daniil Trifonov. <br><br>The F278 was tuned and prepared by a master =
technician and then sampled in Italy within the walls of a 15th-century =
convent so the whole world may enjoy this specific instrument in all its =
unique glory in the Gran Concerto 278.<br><br><b>Capturing Treasured =
Pianos</b><br>IK's team spent years sourcing treasured pianos from the =
most prestigious manufacturers. Each instrument is hand-tuned and =
prepared by a master tuner and then sampled using multiple microphone =
setups and IK's custom-built robotic system. The result is unprecedented =
realism across the entire dynamics of each Pianoverse piano without =
flattening it or simplifying it too much, which regularly happens with =
traditional sampling.<br><br><b>A Powerful New Engine</b><br>The IK =
sound design team then used subtle techniques perfected over 2 decades =
of virtual instrument programming to bring these thousands of samples to =
life. Pianoverse's groundbreaking new engine uses completely redesigned =
round robin, voice management and other techniques to deliver a =
seamlessly authentic experience.</span><o:p></o:p></p><p =
class=3DMsoNormal><o:p>&nbsp;</o:p></p><p class=3DMsoNormal =
align=3Dcenter style=3D'text-align:center'><img border=3D0 width=3D790 =
height=3D161 style=3D'width:8.2291in;height:1.677in' id=3D"_x0000_i1071" =
src=3D"https://www.ikmultimedia.com/images/news/press/2023/nov/granconcer=
to278_gui.jpg" alt=3D"Pianoverse Gran Concerto 278 - Image =
2"><o:p></o:p></p><p class=3DMsoNormal =
style=3D'margin-bottom:12.0pt;text-align:justify'><span =
style=3D'font-family:"Verdana",sans-serif'><br><b>Beyond Accuracy and =
Sound</b><br>Pianoverse also shines with a unique combination of =
performance controls for both stage and studio work. To customize each =
piano's sound, Pianoverse offers adjustable lid position, harp =
resonance, pedal noise or even the noise of the piano mallets, all =
things that are usually only available in modeled instruments. For live =
use, all three pedals offer continuous control, including half- and =
catch-pedaling and una corda, to deliver an unmatched performance =
experience.<br><br><b>Must-have Studio Processing</b><br>Pianoverse =
provides two sets of microphones per piano so the user can choose if =
they prefer a more modern and in-the-face sound or a more classical =
sound. On top of that, for traditional sound-shaping and mixing, the =
Pianoverse engine also offers a comprehensive suite of must-have effects =
tools and a dedicated master channel with EQ and a VCA-style limiter for =
final mastering polish.<br>&nbsp;<br><b>Generative Spaces to =
Explore</b><br>Where most piano instruments end, Pianoverse is only =
getting started. Using a new generative reverberation engine, Pianoverse =
transports any of its concert-grade pianos to 30 sonic destinations. =
These go from traditional concert halls and studio spaces to less =
traditional ones like a warehouse or vault, and otherworldly cinematic =
environments like an iceberg, desert or even Mars. Plus each space =
includes flexible controls to further shape and create =
never-heard-before cinematic sounds and textures.<br><br><b>Unique =
Creative Effects</b><br>In addition to custom-created Spaces, Pianoverse =
also offers 12 new creative effects to design sounds. These effects =
range from new cinematic spatial effects to must-have studio effects and =
can be inserted on 3 simultaneous slots: the first slot being a parallel =
send effect, while slots 2 and 3 are insert effects.<br><br>Then, unique =
to Pianoverse, users will find 4 modulation sources =E2=80=93 2 =
envelopes and 2 LFOs =E2=80=93 that may be assigned to various =
parameters in these 3 effects slots to further animate and move the =
sound and create extreme effects when desired. Together these effects =
offer an arsenal of sound-sculpting tools that cannot be found in any =
other piano instrument.<br><br><b>A Series of 8 Pianos</b><br>With the =
Gran Concerto 278, there are now 5 pianos in Pianoverse based on a =
<b>Fazioli F278 Concert Grand</b>, a <b>Yamaha CFIII Concert Grand</b>, =
a <b>Yamaha U5 Professional Upright</b>, a <b>B=C3=B6sendorfer 280 =
Vienna Concert</b> and a <b>Steinway &amp; Sons New York D-274</b>. With =
more coming soon on a recurring release schedule, featuring models based =
on a B=C3=B6sendorfer 200, a Steinway &amp; Sons Hamburg D-274 and a =
Koch &amp; Korselt Upright, users can discover new inspiration as they =
need it.<br><br><b>Options, Pricing and Availability</b><br>Pianoverse =
<b>Gran Concerto 278</b> is available free to all all-access =
subscribers, as will all future Pianoverse pianos. Users can subscribe =
now for $/=E2=82=AC14.99* per month or $/=E2=82=AC149.99 per year. Gran =
Concerto 278 is also available for purchase at a special introductory =
price of $/=E2=82=AC99.99 (instead of $/=E2=82=AC129.99) alongside the =
other individual Pianoverse pianos from the <a =
href=3D"https://www.ikmultimedia.com/shop/pianoverse" target=3D"_blank" =
title=3D"IK Multimedia online store"><span style=3D'color:#CC0000'>IK =
Multimedia online store</span></a> and from <a =
href=3D"https://www.ikmultimedia.com/dealers/" target=3D"_blank" =
title=3D"IK authorized dealers"><span style=3D'color:#CC0000'>IK =
authorized dealers</span></a> worldwide.<br><br></span><em><span =
style=3D'font-size:7.5pt;font-family:"Verdana",sans-serif'>*Pricing =
excludes taxes</span></em><span =
style=3D'font-family:"Verdana",sans-serif'><br><br>For more information =
about Pianoverse and the new Gran Concerto 278, please visit: <br><a =
href=3D"https://www.ikmultimedia.com/pianoverse" target=3D"_blank" =
title=3DPianoverse><b><span =
style=3D'color:#CC0000'>www.ikmultimedia.com/pianoverse</span></b></a><br=
><br></span><o:p></o:p></p></td></tr></table></td></tr></table><p =
class=3DMsoNormal><span =
style=3D'font-size:14.0pt;mso-ligatures:standardcontextual'>Paul =
Kaufman&nbsp;</span><span =
style=3D'font-size:14.0pt'><o:p></o:p></span></p><p =
class=3DMsoNormal><span =
style=3D'font-size:14.0pt;mso-ligatures:standardcontextual'>IK =
Multimedia&nbsp; - UK &amp; Ireland Sales &amp; Marketing</span><span =
style=3D'font-size:12.0pt;mso-ligatures:standardcontextual'><o:p></o:p></=
span></p><p class=3DMsoNormal><span style=3D'font-size:12.0pt'><img =
border=3D0 width=3D52 height=3D57 style=3D'width:.5364in;height:.5937in' =
id=3D"Picture_x0020_1" src=3D"cid:image002.jpg@01DA1DF8.D83444D0"><span =
style=3D'mso-ligatures:standardcontextual'><br>Tel 01223 234414<br>Web: =
</span></span><a href=3D"http://www.ikmultimedia.com/"><span =
style=3D'font-size:12.0pt;mso-ligatures:standardcontextual'>www.ikmultime=
dia.com</span></a><span =
style=3D'font-size:12.0pt;mso-ligatures:standardcontextual'><o:p></o:p></=
span></p><div class=3DMsoNormal align=3Dcenter =
style=3D'text-align:center'><span =
style=3D'mso-ligatures:standardcontextual'><hr size=3D1 width=3D"100%" =
noshade style=3D'color:#999999' align=3Dcenter></span></div><p =
class=3DMsoNormal style=3D'margin-bottom:12.0pt'><i><span =
style=3D'font-size:7.5pt;font-family:"Verdana",sans-serif;color:#999999;m=
so-ligatures:standardcontextual'>PLEASE NOTE: The information contained =
in this message is privileged and confidential and is intended only for =
use of the addressee(s) or of those responsible to deliver it to the =
addressee(s). Neither the confidentiality nor any privilege attaching to =
this message is waived, lost or destroyed by reason that it has been =
mistakenly transmitted to a person or entity other than the =
addressee(s). Please note that any distribution, dissemination or =
copying of this message is strictly prohibited. In case you have =
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