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From: "James Carter" <james_ht@sportsretailer.co.uk>
To: hello@expressmusic.co.uk
Subject: AI Teamwear Investment
Date: 15 Jul 2026 11:51:23 +0100
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Organisation: SHREWD INVESTMENT MARKETING LIMITED
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Football kit
Revenue more than doubled in two years.
The European expansion has just begun*
=20
The $250 billion global sportswear market has an operational problem. Custo=
m=20
teamwear is complex, each order requires the right fabrics, colours, names,=
=20
numbers, and sizing, produced by the right factory, at the right cost, deli=
vered=20
on time. Most operators do it manually. My Club does it in seconds.
GAIMS the Global AI Manufacturing System is My Club's patent-pending AI rou=
ting=20
engine that evaluates 50 variables per order, developed with the Universit=
y of=20
Surrey KTP and funded by Innovate UK.
Patent-pending across 46 European territories (Application P83813EP).
4.8/5
Trustpilot Rating
46
EU Territories
> Patented AI, unavailable to competitors
GAIMS is patent-pending across 46 European territories. Built with Universi=
ty of=20
Surrey KTP, funded by Innovate UK.
> Major commercial partners TBA
Enterprise validation from two of the world's best-known sports brands to b=
e=20
announced shortly with more on the way.
> Two independent exit routes underway
Stock market listing and acquisition discussions with international sportsw=
ear=20
manufacturers both actively progressed.
> European expansion now live
Launched from London. Next: United States, Middle East and Australia.
> Revenue more than doubled in two years
=C2=A3754k (2023) > =C2=A31.56m (2025 actual). Target: =C2=A33.65m in 2026.=
Gross margins=20
expanding from 25% to a forecast 54.7%.
> Investec Bank plc - Corporate Adviser
=20
Download Investment Brochure=20=20=20=20=20
=20
THEIR STORY, OUR KITS
EACH TEAM EXPRESSED DIFFERENTLY
Football kits
"Our technology, our partnerships, and our track record make this the right=
=20
moment to act."
Neil Riches - - Executive Chairman, My Club Europe PLC
=20
EIS TAX BENEFITS*
> 30% Income Tax Relief on entry
> Capital Gains Tax Deferral
> Inheritance Tax Exemption
> Loss Relief
=20
My Club Europe PLC is raising =C2=A31.5 million
Equity round to fund European & global expansion
=20=20=20
=20=20=20
*if applicable.
First Floor 690 Great West Road, Osterley Village, Isleworth, England, TW7 =
4PU |=20
Reg No: 14416890
Disclaimer:
This material is intended for High Net Worth Individuals and Self-Certified=
=20
Sophisticated Investors as defined under the Financial Services and Markets=
Act=20
2000 (Financial Promotion) Order 2005. Investments of this nature carry ris=
k and=20
capital is at risk; returns and exit timelines are not guaranteed. Prospect=
ive=20
investors should consider their personal circumstances and seek independent=
=20
advice if required.
This email was delivered to you as a corporate subscriber within the meanin=
g of=20
the Privacy and Electronic Communications Regulations 2003. Any personal da=
ta is=20
subject to the protections under the UK GDPR and Data Protection Act 2018. =
You=20
can learn more about how and why this email was sent to you on our informat=
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Over 600% forecast company growth within 2 years
</div>
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r=3D"#ffffff">
=20=20
<tr>
<td>
<img src=3D"http://i.sportsretailer.co.uk/7305708/final-1.jpg" width=
=3D"100%" height=3D"450" border=3D"0" alt=3D"Football kit" style=3D"width:6=
00px; height:450px;">
</td>
</tr>
<tr valign=3D"top" style=3D"background-color:#ed1e7a">
<td align=3D"center">
<p align=3D"center" style=3D"font-size:1.5em; margin: 10px 30px; font=
-family:Calibri, sans-serif, Helvetica, Arial; color:#fff">
<b>Revenue more than doubled in two years.
<br />The European expansion has just begun*</b></p>
=20=20=20=20=20
</td>
</tr>
<tr>
<td>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
=20=20=20=20=20=20=20=20=20=20
=20=20=20
<tr>
<td>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
<tr>
<td align=3D"center">
<p align=3D"center" style=3D"font-size:1.1em; margin: 10px 60px; fo=
nt-family:Calibri, sans-serif, Helvetica, Arial; color:#fff">
The <b>$250 billion global sportswear market</b> has an operatio=
nal problem. Custom teamwear is complex, each order requires the right fabr=
ics, colours, names, numbers, and sizing, produced by the right factory, at=
the right cost, delivered on time. Most operators do it manually. My Club =
does it in seconds.
</p>
<p align=3D"center" style=3D"font-size:1.1em; margin: 10px 60px; font-fam=
ily:Calibri, sans-serif, Helvetica, Arial; color:#fff">
<b>GAIMS</b> the Global AI Manufacturing System is My Club's patent-pending=
AI routing engine that evaluates <b>50+ variables per order</b>, devel=
oped with the University of Surrey KTP and funded by Innovate UK. </p>
<p align=3D"center" style=3D"font-size:1.1em; margin: 10px 60px; font-fam=
ily:Calibri, sans-serif, Helvetica, Arial; color:#fff">
Patent-pending across <b>46 European territories</b> (Application P83813EP)=
=2E</p>
=20=20=20
=20=20=20
</td>
</tr>
<tr>
<td>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
<tr valign=3D"top">
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<table class=3D"create02" cellpadding=3D"0" cellspacing=3D"0" border=
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<p style=3D"font-size:2.5em; margin: 20px 10px 10px 10px; f=
ont-family:Calibri, sans-serif, Helvetica, Arial; color:#fff">
<b>4.8/5</b></p>
<p style=3D"font-size:1.5em; margin: 20px 10px 20px 10px; font-family:Cali=
bri, sans-serif, Helvetica, Arial; color:#fff">
Trustpilot Rating</p>
</td>
<td class=3D"box50" align=3D"center" style=3D"background: #0a1a34;">
=20=20=20=20=20=20=20=20
<p style=3D"font-size:0.5em; margin: 5px; font-family:Calibri, sans-serif, =
Helvetica, Arial;">
</p>
</td>
<td class=3D"box200" align=3D"center" style=3D"background: #00a6ff;=
border: 5px solid #fff">
=20=20=20=20=20=20=20=20
<p style=3D"font-size:2.5em; margin: 20px 10px 10px 10px; font-family:Calib=
ri, sans-serif, Helvetica, Arial; color:#fff">
<b>46</b></p>
<p style=3D"font-size:1.5em; margin: 20px 10px 20px 10px; font-family:Calib=
ri, sans-serif, Helvetica, Arial; color:#fff">
EU Territories</p>
</td>
</tr>
</table>
</td>
</tr>
=20=20
<tr>
<td>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
=20=20
=20=20
<tr>
<td>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
<tr align=3D"left">
<td>
=20=20=20=20=20=20
<p style=3D"font-size:1.2em; margin: 10px 60px; font-family:Calibri, s=
ans-serif, Helvetica, Arial; color:#fff">
> <b>Patented AI, unavailable to competitors </b><br />
GAIMS is patent-pending across 46 European territories. Built with Universi=
ty of Surrey KTP, funded by Innovate UK.</p>
<p style=3D"font-size:1.2em; margin: 10px 60px; font-family:Calibri, s=
ans-serif, Helvetica, Arial; color:#fff">
> <b>Major commercial partners TBA</B><br />
Enterprise validation from two of the world's best-known sports brands to b=
e announced shortly with more on the way.</p>
<p style=3D"font-size:1.2em; margin: 10px 60px; font-family:Calibri, san=
s-serif, Helvetica, Arial; color:#fff">
> <b>Two independent exit routes underway</b><br />
Stock market listing and acquisition discussions with international sportsw=
ear manufacturers both actively progressed.</p>
<p style=3D"font-size:1.2em; margin: 10px 60px; font-family:Calibri, san=
s-serif, Helvetica, Arial; color:#fff">
> <b>European expansion now live</b><br />
Launched from London. Next: United States, Middle East and Australia.</p>
<p style=3D"font-size:1.2em; margin: 10px 60px; font-family:Calibri, san=
s-serif, Helvetica, Arial; color:#fff">
> <b>Revenue more than doubled in two years</b><br />
£754k (2023) > £1.56m (2025 actual). Target: £3.65m in 20=
26. Gross margins expanding from 25% to a forecast 54.7%.</p>
<p style=3D"font-size:1.2em; margin: 10px 60px; font-family:Calibri, sans=
-serif, Helvetica, Arial; color:#fff">
> <B>Investec Bank plc</b> - Corporate Adviser </p>=20
</td>
</tr>
<tr>
<td>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
<tr>
<td>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
<tr align=3D"center">
<td>
<a rel=3D"noopener" target=3D"_blank"=20
href=3D"https://c.sportsretailer.co.uk/C-3y-6cb-4cl4c-ks1-tbc4p-76jn6nvql" =
style=3D"background-color: #fff; font-size: 1.5em; font-family: Calibri, Ar=
ial, Helvetica, sans-serif; text-decoration: none; padding: 14px 20px; colo=
r: #ed1e7a; border-radius: 20px; display: inline-block; mso-padding-alt: 0;=
">
<!--[if mso]><i style=3D"letter-spacing: 25px; mso-font-width: -100%; mso-t=
ext-raise: 30pt;"> </i><![endif]-->
<span style=3D"mso-text-raise: 15pt;"> Download Inv=
estment Brochure </span>
<!--[if mso]><i style=3D"letter-spacing: 25px; mso-font-width: -100%;">&nbs=
p;</i><![endif]--></a>
</td>
</tr>
<tr>
<td>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
<tr>
<td align=3D"center">
<p align=3D"left" style=3D"font-size:1.4em; margin: 10px 60px; font=
-family:Calibri, sans-serif, Helvetica, Arial; color:#fff">
<span style=3D"color: #ed1e7a"><b>THEIR STORY,</b></span> <span style=
=3D"color:#00a6ff;"> <b>OUR KITS</b> </span> <br />
<b>EACH TEAM EXPRESSED DIFFERENTLY</b>
</p>
=20=20=20
=20=20=20
</td>
</tr>
<tr>
<td>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
<tr>
<td>
<img src=3D"http://i.sportsretailer.co.uk/7305708/v3-1.jpg" width=3D"=
100%" height=3D"300" border=3D"0" alt=3D"Football kits" style=3D"width:600p=
x; height:300px;">
</td>
</tr>
<tr>
<td align=3D"center">
=20
=20
<p align=3D"left" style=3D"font-size:1.4em; margin: 10px 60px; font-famil=
y:Calibri, sans-serif, Helvetica, Arial; color:#fff">
<b> <i>"Our technology, our partnerships, and our track record make this=
the right moment to act."</i></b></p>
=20=20=20=20=20=20
=20=20=20=20=20=20
<p align=3D"left" style=3D"font-size:1em; margin: 10px 60px; font-f=
amily:Calibri, sans-serif, Helvetica, Arial; color:#fff">
<b>Neil Riches - <span style=3D"color: #ed1e7a"><b> - Executive Chairman,=
</b></span> <span style=3D"color:#00a6ff;"> <b>My Club Europe PLC</b> </spa=
n></b>
</p>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, sa=
ns-serif; font-size:0.5em;">
</p>=20=20=20=20=20
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica,=
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20
<p align=3D"left" style=3D"font-size:1.7em; margin: 20px 60px 10px 60p=
x; font-family:Calibri, sans-serif, Helvetica, Arial; color:#fff">
<B> EIS TAX BENEFITS*</b></p>
<p align=3D"left" style=3D"font-size:1.5em; margin: 10px 60px; font-family:=
Calibri, sans-serif, Helvetica, Arial; color:#fff">
> <b>30% Income Tax Relief on entry</b><br />
</p>
<p align=3D"left" style=3D"font-size:1.5em; margin: 10px 60px; font-fa=
mily:Calibri, sans-serif, Helvetica, Arial; color:#fff">
> <b>Capital Gains Tax Deferral</B>
</p>
<p align=3D"left" style=3D"font-size:1.5em; margin: 10px 60px; font-fami=
ly:Calibri, sans-serif, Helvetica, Arial; color:#fff">
> <b>Inheritance Tax Exemption </b>
</p>
<p align=3D"left" style=3D"font-size:1.5em; margin: 10px 60px; font-fami=
ly:Calibri, sans-serif, Helvetica, Arial; color:#fff">
> <b>Loss Relief</b>
</p>
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<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
<tr valign=3D"top" style=3D"background-color:#ed1e7a">
<td align=3D"center">
<p align=3D"center" style=3D"font-size:1.5em; margin: 10px 30px; font=
-family:Calibri, sans-serif, Helvetica, Arial; color:#fff">
<b>My Club Europe PLC is raising £1.5 million</b></p>
<p align=3D"center" style=3D"font-size:1em; margin: 10px 30px; font-f=
amily:Calibri, sans-serif, Helvetica, Arial; color:#fff">
Equity round to fund European & global expansion</p>
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</tr>
<tr>
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<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
</tr>
<tr>
<td>
<p align=3D"center" style=3D"margin: 5px; font-family:Arial, Helvetica, =
sans-serif; font-size:0.5em;">
</p>=20=20=20=20=20=20=20=20
</td>
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ial, Helvetica, sans-serif; text-decoration: none; padding: 14px 20px; colo=
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<p align=3D"center" style=3D"font-family: Helvetica, Arial, sans-s=
erif; font-size:0.7em; margin:10px; color:#fff">
*if applicable.</p>
<p align=3D"center" style=3D"font-family: Helvetica, Arial, sans-=
serif; font-size:0.7em; margin:10px; color:#fff">
First Floor 690 Great West Road, Osterley Village, Isleworth, England,=
TW7 4PU | Reg No: <span class=3D"appleLinks">14416890</span></p>
<p align=3D"center" style=3D"font-family: Helvetica, Arial, sans-s=
erif; font-size:0.7em; margin:10px; color:#fff">
Disclaimer:<br />
This material is intended for High Net Worth Individuals and Self-Certifie=
d Sophisticated Investors as defined under the Financial Services and Marke=
ts Act 2000 (Financial Promotion) Order 2005. Investments of this nature ca=
rry risk and capital is at risk; returns and exit timelines are not guarant=
eed. Prospective investors should consider their personal circumstances and=
seek independent advice if required.</p>
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