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Date: Fri, 23 Dec 2022 14:29:13 +0000
From: hello@expressmusic.co.uk
To: Sales <sales@expressmusic.co.uk>
Subject: Fwd: RE: Fender Custom shop guitar!
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 <969c4df6a0d3422eecf97809403d02cc@expressmusic.co.uk>
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-------- Original Message --------
Subject: RE: Fender Custom shop guitar!
Date: 2021-03-25 15:28
 From: Express Music <coventry@expressmusic.co.uk>
To: Jay Evans <JEvans@fender.com>

Good stuff, thanks Jay.

We will have a look at the new pricelist and add some more bits next
week.

Kind Regards,
Harriet

Express Music
196 - 204 Binley Road
Coventry
CV3 1HG

On 25/03/2021 15:23, Jay Evans wrote:
> Hi Harriet,
> 
> Ok so please find your updated backorder report for Custom Shop as of
> today 25.03.21
> 
> I have made the team aware of the situation and informed them that
> everything Custom Shop related will come direct to me form you guys
> from now on etc.
> 
>  
> 
> NEW CURRENT CUSTOM SHOP BACKORDERS 25.03.21
> 
> ORDER
> 
> CUSTOMER PO
> 
> NAME
> 
> ORDERED YMD
> 
> PRODUCT
> 
> EXTENDED PRODUCT  DESCRIPTION
> 
> OUTSTANDING
> 
> UNIT PRICE
> 
> ORDER STATUS
> 
> 6505764
> 
> harriet
> 
> Express Music M.L.C Ltd
> 
> 2020/10/03
> 
> 1511272805
> 
> Jimi Hendrix Voodoo Child Signature Stratocaster® NOS Maple
> Fingerboard Olympic White
> 
> 1
> 
> £2,270.44
> 
> Order Entered
> 
> 6528296
> 
> 130121
> 
> Express Music M.L.C Ltd
> 
> 2021/01/13
> 
> 9231012527
> 
> Limited Edition '62/'63 Stratocaster® Journeyman Relic® Rosewood
> Fingerboard Aged Olympic White
> 
> 1
> 
> £2,229.00
> 
> Order Entered
> 
> 6535078
> 
> 09/02/21
> 
> Express Music M.L.C Ltd
> 
> 2021/02/09
> 
> 9231012904
> 
> 1961 Precision Bass® Relic® Rosewood Fingerboard Aged Sherwood Green
> Metallic
> 
> 1
> 
> £2,249.00
> 
> Order Entered
> 
> 6535078
> 
> 09/02/21
> 
> Express Music M.L.C Ltd
> 
> 2021/02/09
> 
> 9231012907
> 
> 1961 Jazz Bass® Heavy Relic® Rosewood Fingerboard Aged Olympic White
> 
> 1
> 
> £2,369.00
> 
> Order Entered
> 
> 6539811
> 
> RA:10225567
> 
> Express Music M.L.C Ltd
> 
> 2021/03/03
> 
> 9235001199
> 
> Artisan P90 Maple Burl Telecaster® Fiji Mahogany Body with AAAA
> Figured Maple Burl Top Ebony Fingerboard Aged Natural
> 
> 1
> 
> £2,239.00
> 
> Order Entered
> 
> 6543309
> 
> 03192021
> 
> Express Music M.L.C Ltd
> 
> 2021/03/19
> 
> 9231012929
> 
> Vintage Custom '68 Telecaster® NOS Maple Fingerboard Pink Paisley
> 
> 1
> 
> £1,999.00
> 
> Order Entered
> 
> 6543309
> 
> 03192021
> 
> Express Music M.L.C Ltd
> 
> 2021/03/19
> 
> 9235001427
> 
> '67 Stratocaster® Heavy Relic® Rosewood Fingerboard Aged Seafoam
> Green
> 
> 1
> 
> £2,449.00
> 
> Order Entered
> 
> 6535078
> 
> 09/02/21
> 
> Express Music M.L.C Ltd
> 
> 2021/02/09
> 
> 9231012924
> 
> Limited Edition 75th Anniversary Stratocaster® NOS Rosewood
> Fingerboard Diamond White Pearl
> 
> 1
> 
> £2,339.00
> 
> Order Entered
> 
> 6535078
> 
> 09/02/21
> 
> Express Music M.L.C Ltd
> 
> 2021/02/09
> 
> 9235001442
> 
> Limited Edition P/J Bass Journeyman Relic® Rosewood Fingerboard Aged
> Lake Placid Blue
> 
> 1
> 
> £2,559.00
> 
> Order Entered
> 
> 6535078
> 
> 09/02/21
> 
> Express Music M.L.C Ltd
> 
> 2021/02/09
> 
> 9231012782
> 
> '57 Stratocaster® Relic® Maple Fingerboard Wide-Fade 2-Color Sunburst
> 
> 1
> 
> £2,159.00
> 
> Order Entered
> 
> 6543309
> 
> 03192021
> 
> Express Music M.L.C Ltd
> 
> 2021/03/19
> 
> 9235001435
> 
> 1960 Telecaster® Relic® Rosewood Fingerboard Aged Black
> 
> 1
> 
> £2,189.00
> 
> Order Entered
> 
> 6535078
> 
> 09/02/21
> 
> Express Music M.L.C Ltd
> 
> 2021/02/09
> 
> 9231012778
> 
> Limited Edition '62 Bone Tone Stratocaster® Journeyman Relic® Maple
> Fingerboard Dirty Shell Pink
> 
> 1
> 
> £2,449.00
> 
> Order Entered
> 
> 6535078
> 
> 09/02/21
> 
> Express Music M.L.C Ltd
> 
> 2021/02/09
> 
> 9235001436
> 
> 1960 Telecaster® Custom Heavy Relic® Rosewood Fingerboard Chocolate
> 3-Color Sunburst
> 
> 1
> 
> £2,399.00
> 
> Order Entered
> 
> 6543309
> 
> 03192021
> 
> Express Music M.L.C Ltd
> 
> 2021/03/19
> 
> 9231012789
> 
> 1959 Stratocaster® Heavy Relic® Rosewood Fingerboard Super Faded Aged
> Candy Apple Red
> 
> 1
> 
> £2,419.00
> 
> Order Entered
> 
> 6543309
> 
> 03192021
> 
> Express Music M.L.C Ltd
> 
> 2021/03/19
> 
> 9235001425
> 
> 1963 Stratocaster® Journeyman Relic® w/ Closet Classic Hardware
> Rosewood Fingerboard Faded Aged Sherwood Green Metallic
> 
> 1
> 
> £2,189.00
> 
> Order Entered
> 
> 6535078
> 
> 09/02/21
> 
> Express Music M.L.C Ltd
> 
> 2021/02/09
> 
> 9235001438
> 
> 1960 Telecaster® Custom Relic® Rosewood Fingerboard Aged Lake Placid
> Blue over Chocolate 3-Color Sunburst
> 
> 1
> 
> £2,579.00
> 
> Order Entered
> 
> Let me know if any issues and of course let me know if you wish to
> add anything further etc.
> 
> Give me a shout if any questiuons etc too. Will be great to get this
> developed nicely for you yes indeed.
> 
> MNany thanks,
> 
> Kind Regards,
> 
> JAY EVANS
> 
> CUSTOM SHOP SALES MANAGER
> 
> TEL +44 7879 890096
> 
>  
> 
>  
> 
> *** PLEASE NOTE ***
> 
> ETA’S ARE NOT GUARANTEED LANDED DATES. THESE ARE A ROUGH GUIDE ONLY
> AND SHOULD NEVER EVER BE USED AS PROMISED LANDED DATES.
> 
> _The following information is subject to change without prior
> notice:_
> 
> _ _
> 
> TEAMBUILD & CUSTOM ORDER = _8 MONTHS_
> 
> ALL ARTIST GUITARS = _12 – 18 MONTHS (_PLEASE INQUIRE FOR SPECIFICS)
> 
> MASTER BUILDERS = (PLEASE INQUIRE FOR SPECIFICS)
> 
> FENDER CUSTOM SHOP WEBSITE [1]
> 
> 2021 FENDER CUSTOM SHOP GUITAR DESIGN GUIDE [2]
> 
> 2021 FENDER CUSTOM SHOP CUSTOM COLLECTION [3]
> 
> FENDER CUSTOM SHOP VIDEOS [4]
> 
>  
> 
> PRICE QUOTES VALID FOR 90 DAYS
> 
> -----Original Message-----
>  From: Jay Evans
>  Sent: 25 March 2021 14:23
>  To: Express Music <coventry@expressmusic.co.uk>
>  Subject: RE: Fender Custom shop guitar!
> 
> Hey Harriet!
> 
> Ok no problem - I'll have a look now and will send you over a
> backorder report this afternoon with everything I find.
> 
> Many thanks,
> 
> Kind Regards,
> 
> Jay Evans
> 
> Custom Shop Sales Manager
> 
> Tel +44 7879 890096
> 
> *** PLEASE NOTE ***
> 
> ETA’S ARE NOT GUARANTEED LANDED DATES. THESE ARE A ROUGH GUIDE ONLY
> AND SHOULD NEVER EVER BE USED AS PROMISED LANDED DATES.
> 
> The following information is subject to change without prior notice:
> 
> TEAMBUILD & CUSTOM ORDER = 8 MONTHS
> 
> ALL ARTIST GUITARS = 12 – 18 MONTHS (PLEASE INQUIRE FOR SPECIFICS)
> MASTER BUILDERS = (PLEASE INQUIRE FOR SPECIFICS)
> 
> FENDER CUSTOM SHOP WEBSITE
> 
> 2021 FENDER CUSTOM SHOP GUITAR DESIGN GUIDE
> 
> 2021 FENDER CUSTOM SHOP CUSTOM COLLECTION
> 
> FENDER CUSTOM SHOP VIDEOS
> 
> PRICE QUOTES VALID FOR 90 DAYS
> 
> -----Original Message-----
> 
> From: Express Music <coventry@expressmusic.co.uk>
> 
> Sent: 25 March 2021 13:49
> 
> To: Jay Evans <JEvans@fender.com>
> 
> Subject: RE: Fender Custom shop guitar!
> 
> Hi Jay,
> 
> Thanks for the message about the porthole.
> 
> We have ordered quite a few via this method as we were unaware this
> was the incorrect way to do it. We have had some bits come through
> but
> would really appreciate you double checking our back orders and make
> sure the wheels are in motion for these? We're looking to grow this
> line significantly and would appreciate it being as smooth as
> possible.
> 
> Future orders we will send directly to you :)
> 
> Any problems please give us a call - 02476 635766
> 
> Kind Regards,
> 
> Harriet
> 
> Express Music
> 
> 196 - 204 Binley Road
> 
> Coventry
> 
> CV3 1HG
> 
> On 25/03/2021 13:42, Jay Evans wrote:
> 
>> Hey Harriet!
> 
>> 
> 
>> Thanks for your e-mail. There isn't anything that comes to mind with
> 
>> this spec - so I have included our Custom Catalogue price list for
>> you
> 
>> to have a look at and see if your customer might want something from
> 
>> that?
> 
>> 
> 
>> Regarding some of the spec - I can tell you for a fact that:
> 
>> 
> 
>> BODY
> 
>> 
> 
>> WEIGHT – ABOUT 7 POUNDS - THIS IS TOTALLY DEPENDANT OF WOOD SUPPLIES
> 
>> AT THE TIME AND SORT FOR LIGHTWEIGHT IS A CUSTOM OPTION ONLY I’M
> 
>> AFRAID.
> 
>> 
> 
>> FINISH – PIANO BLACK - WE DON'T DO A "PIANO BLACK", IT WOULD BE A
> 
>> GLOSS BLACK THAT WOULD BE THE EQUIVALENT.
> 
>> 
> 
>> 
> 
>> 
> 
>> NECK
> 
>> 
> 
>> NECK – DEEP C SHAPED NECK - THIS IS PRETTY VAGUE, WE'D NEED A
>> SPECIFIC
> 
>> NECK SHAPE CALLED OUT FROM THE OPTIONS AVAILABLE IN THE ONLINE SPEC
> 
>> SHEET. AGAIN THERE SHOULD BE SOMETHING IN THE CATALOGUE THAT MAY
>> SUIT.
> 
>> 
> 
>> PICKUPS – BIG DIPPER PICKUPS OR CUSTOM- WOUND PICKUPS - ABSOLUTELY
>> NOT
> 
>> POSSIBLE I'M AFRAID, THESE WERE JOHN MAYER SIGNATURE PICKUPS AND
> 
>> ALTHOUGH WE NO LONGER HAVE THE MAYER SIGNATURE - THE ARTIST
>> AGREEMENT
> 
>> FORBIDS IT.
> 
>> 
> 
>> VERY IMPORTANT:
> 
>> 
> 
>> Just on a quick note – I’ve noticed on a couple of occasions (and
>> just
> 
>> noticed again now so raising with you) that there have been some
> 
>> Custom Shop orders raised on the Porthole?
> 
>> 
> 
>> Not sure if you’re aware so just letting you know as it’s definitely
> 
>> for your benefit – but even though some Custom Shop guitars appear
>> on
> 
>> the Porthole (don’t ask me why, I’ve no idea?!) we shouldn’t
>> actually
> 
>> ever be doing Custom Shop orders through the Porthole.
> 
>> 
> 
>> This is unlike all other Fender product lines which are of course
> 
>> encouraged to go through the porthole – but for Custom Shop we
> 
>> absolutely need to do this separately.
> 
>> 
> 
>> The reason for this is that due to even the CS catalogue instrument
> 
>> line being bespoke made – so these are all ordered internally in an
> 
>> _entirely_ different way altogether.
> 
>> 
> 
>> Which basically means that none of these guitars are auto-flagged to
> 
>> order by our system as it’s manually controlled by our internal CS
> 
>> team. So you could potentially raise an order and then nothing
>> happen
> 
>> for months at all. Nothing ordered etc. Which is bad news.
> 
>> 
> 
>> For all Custom Shop orders, please let me know directly. The new
>> 2021
> 
>> pricelist is as attached so you can chuck me the part numbers and
>> I’ll
> 
>> get them on for you.
> 
>> 
> 
>> Any questions feel free to give me a shout of course. I’m here to
> 
>> help.
> 
>> 
> 
>> I hope this helps and all makes sense? All the very best and kindest
> 
>> regards 😊
> 
>> 
> 
>> JAY EVANS
> 
>> 
> 
>> CUSTOM SHOP SALES MANAGER
> 
>> 
> 
>> TEL +44 7879 890096
> 
>> 
> 
>> 
> 
>> 
> 
>> 
> 
>> 
> 
>> *** PLEASE NOTE ***
> 
>> 
> 
>> ETA’S ARE NOT GUARANTEED LANDED DATES. THESE ARE A ROUGH GUIDE ONLY
> 
>> AND SHOULD NEVER EVER BE USED AS PROMISED LANDED DATES.
> 
>> 
> 
>> _The following information is subject to change without prior
>> notice:_
> 
>> 
> 
>> _ _
> 
>> 
> 
>> TEAMBUILD & CUSTOM ORDER = _8 MONTHS_
> 
>> 
> 
>> ALL ARTIST GUITARS = _12 – 18 MONTHS (_PLEASE INQUIRE FOR SPECIFICS)
> 
>> 
> 
>> MASTER BUILDERS = (PLEASE INQUIRE FOR SPECIFICS)
> 
>> 
> 
>> FENDER CUSTOM SHOP WEBSITE [1]
> 
>> 
> 
>> 2021 FENDER CUSTOM SHOP GUITAR DESIGN GUIDE [2]
> 
>> 
> 
>> 2021 FENDER CUSTOM SHOP CUSTOM COLLECTION [3]
> 
>> 
> 
>> FENDER CUSTOM SHOP VIDEOS [4]
> 
>> 
> 
>> 
> 
>> 
> 
>> -----Original Message-----
> 
>> From: Express Music <coventry@expressmusic.co.uk>
> 
>> Sent: 23 March 2021 17:06
> 
>> To: Jay Evans <JEvans@fender.com>
> 
>> Subject: Fwd: Fender Custom shop guitar!
> 
>> 
> 
>> Hi Jay,
> 
>> 
> 
>> Hope you're all keeping well in Fender world. Please can you have a
> 
>> look at the email below for us. Not sure if something like this is
> 
>> more of a Masterbuild job or if there is a standard run Fender
>> Custom
> 
>> Shop guitar that fits most the spec?
> 
>> 
> 
>> Look forward to hearing from you.
> 
>> 
> 
>> Kind Regards,
> 
>> 
> 
>> Harriet
> 
>> 
> 
>> Express Music
> 
>> 
> 
>> 196 - 204 Binley Road
> 
>> 
> 
>> Coventry
> 
>> 
> 
>> CV3 1HG
> 
>> 
> 
>> ---------------------------
> 
>> 
> 
>> Original Customer Message
> 
>> 
> 
>> ---------------------------
> 
>> 
> 
>> Hi, i am looking to order a guitar from the fender custom shop and
> 
>> would like to order it through the shop. I would mainly like to know
> 
>> how much this guitar would cost to reproduce, and how long it would
> 
>> take to get in. please let me know, here are the specs:
> 
>> 
> 
>> Custom shop guitar specs
> 
>> 
> 
>> Type – Based on Fender American professional II Stratocaster and
>> John
> 
>> Mayer Black one
> 
>> 
> 
>> BODY
> 
>> 
> 
>> Body material: alder
> 
>> 
> 
>> Weight – about 7 pounds
> 
>> 
> 
>> Body finish- gloss urethane
> 
>> 
> 
>> finish – Piano black
> 
>> 
> 
>> NECK
> 
>> 
> 
>> Neck material: Maple
> 
>> 
> 
>> Neck – deep C shaped neck
> 
>> 
> 
>> Radius- 9.5”
> 
>> 
> 
>> Frets – 6105 jumbo frets
> 
>> 
> 
>> Scale length- 25.5”
> 
>> 
> 
>> Width at nut- 1.650”
> 
>> 
> 
>> Fingerboard material- rosewood
> 
>> 
> 
>> Number of frets- 22
> 
>> 
> 
>> Position inlays- white dots
> 
>> 
> 
>> Electronics
> 
>> 
> 
>> Switching: 5 position blade
> 
>> 
> 
>> Configuration: SSS
> 
>> 
> 
>> Controls: Master volume, tone 1, tone 2
> 
>> 
> 
>> Pickups – Big dipper pickups or custom- wound pickups
> 
>> 
> 
>> HARDWARE
> 
>> 
> 
>> Hardware finish- Gold
> 
>> 
> 
>> Pickguard- mint pickguard
> 
>> 
> 
>> Tuners- gold tuners with pearloid buttons
> 
>> 
> 
>> Bridge- 2 point synchronized tremolo with bent steel saddles, pop in
> 
>> tremolo arm and cold- rolled back
> 
>> 
> 
>> Neck plate – 4 bolt
> 
>> 
> 
>> Switch tip- mint
> 
>> 
> 
>> Control knobs: mint
> 
>> 
> 
>> OTHER
> 
>> 
> 
>> string gauge – 10-46
> 
>> 
> 
>> Regards,
> 
>> 
> 
>> Ronard Matey.
> 
>> 
> 
>> DISCLAIMER
> 
>> 
> 
>> The information contained in this communication from the sender is
> 
>> confidential. It is intended solely for use by the recipient and
> 
>> others authorized to receive it. If you are not the recipient, you
>> are
> 
>> hereby notified that any disclosure, copying, distribution or taking
> 
>> action in relation of the contents of this information is strictly
> 
>> prohibited and may be unlawful.
> 
>> 
> 
>> 
> 
>> 
> 
>> Links:
> 
>> ------
> 
>> [1] http://protect-us.mimecast.com/s/nc9wC2k2ywtZJvMKTnzGN8 [5]
> 
>> [2]
> 
>> 
> 
>> https://protect-us.mimecast.com/s/9IyOC31Ezxu9Jwn7IqMAA2 [2]
> 
>> [3]
> 
>> 
> 
>> https://protect-us.mimecast.com/s/oHfOC4xVAys9QyXYIBJaWU [3]
> 
>> [4] https://protect-us.mimecast.com/s/FIJPC5yVBzhpQoBgS2IRx8 [4]
> 
> 
> 
> Links:
> ------
> [1] http://www.fendercustomshop.com/
> [2]
> 
> https://drive.google.com/file/d/1FMaBlMprpMJmsHbWgEyz0yK9Ram_WCNV/view?usp=sharing
> [3]
> 
> https://drive.google.com/file/d/1p-JIrfMOFjvWJA5itbOoXcBmXx2uZI2y/view?usp=sharing
> [4] https://tinyurl.com/yxb23fsu
> [5] http://www.fendercustomshop.com